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There has been a lot of talk recently about “Objections.” What they are, how to prevent them, how to deal with them. That’s great, but you may be asking yourself: What do I actually say or do to overcome or get around them? For those of you who have been reading my blog for years know, I’m all about giving you and your team proven, word-for-word scripts and talk tracks so you can successfully deal with the common objections and resistance statements you get, day in and day out.
Velfredo Perato -- the 15 th century economist -- demonstrated time and again the 80/20 rule. Yes, sometimes it's a 70/30 rule or a 60/40 rule. That is the obvious. There is nothing blinding about that. The blinding glimpse – the glimpse that causes you to blink like you are being blinded -- is when you look at the opposite end of the 80/20 rule.
Last year, Harvard Business Review estimated the turnover in salespeople to be around 27%. In an industry that’s seeing almost double the turnover rate than the overall labor force, it’s essential for managers and leaders to not only know how to recruit great talent that’s an excellent fit for your team, but also how to retain sales talent and improve their performance over the years.
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
If your prospects are so smart, why don’t they always make optimal choices? There are many books on the subject of “choice.” One of my favorites is The Paradox of Choice, Why More is Less, by Barry Schwartz. Having too many options is one cause of sub-optimal choices, and there are others. Confirmation bias and the reliance on heuristics (the use of mental short-cuts to reduce the complexity of decision making) are two decision-making influences well defined in psychology.
Our guest today is Sangram Vajre, Chief Evangelist and Co-Founder of Terminus. Sangram is one of the 21 B2B influencers to watch by the B2B News Network. And many in the audience know Sangram as the founder of the #flipmyfunnel.
Our guest today is Sangram Vajre, Chief Evangelist and Co-Founder of Terminus. Sangram is one of the 21 B2B influencers to watch by the B2B News Network. And many in the audience know Sangram as the founder of the #flipmyfunnel.
Author: Cristina Gomez The war for top-performing sales talent has begun. By 2026, the number of open sales positions is projected to grow by more than 3 percent , putting the pressure on sales leaders and HR teams to attract top talent. In fact, according to CEB, now Gartner, sales leaders across the globe report sourcing quality sales professionals as a top challenge and priority for 2018.
The 6 Hidden Sales Weaknesses that Limit Sales Results. Join me at 4:00pm on June 14th for a terrific live presentation on the hidden sales weaknesses that limit sales results from Objective Management Group Founder and CEO Dave Kurlan. Most companies fail to generate all of the possible revenue. While some do better than others, most companies fall well short of their potential.
I have written extensively about Sales DNA over the years and today we will view Sales DNA from the perspective of sitting inside of a chemistry lab. Sales DNA is the combination of strengths (or weaknesses) that support (or sabotage) the execution of sales process, sales strategy and sales tactics. Objective Management Group (OMG) measures and includes the 6 most powerful of those strands of Sales DNA in its 21 Sales Core Competencies.
Crafting a truly effective growth strategy is a critical mission and a herculean task for any CEO. After spending the effort to build it, be certain your executive team is aligned to it. If not, the results can be as.
Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
Author: Paul Nolan Compelling stories gain the trust and understanding of others, and make them open to new ideas. Stop selling products or services and start selling stories. Managers of sales and marketing teams are charged with coaching up individual team members, enhancing their skill sets and improving overall team performance. But where to begin?
Can we talk about your sales process? It seems that every organization has invented its own sales process stages. Some of them are extremely complex; Others are as simple as three steps. Whatever your process looks like, the most important thing is to understand where your buyer is. You need to align your sales process with your buyer’s process to be relevant and to create value.
As our world becomes increasingly digital, lines between business concentrations have blurred. Marketing bleeds into social media. Social media bleeds into customer relations. Customer relations bleeds into branding—and so on and so forth. But, two marketing initiatives that aren’t often integrated are search engine optimization (SEO) and public relations (PR).
Just as many people are shocked to hear they have a newborn on the way, there are equally as many surprised Sales Leaders learning something important about their organization by the end of H1. That is, you have an abundance.
Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.
Author: Kostas Chiotis Be honest: what’s the first thing you do in the morning? Probably, you silence the alarm, curse the gods that invented work, and check your email and social media updates from your mobile device. We live in an overly connected world. Today’s consumer is glued to the smartphone. Studies suggest that young adults use up to three different devices every day and many feel naked if they leave the house without their phones.
You will be aware of the changing nature of sales, driven by the ever-evolving requirements of businesses and their decision-makers. The old way of selling (cold-call, qualify, present, resolve, close) is being superseded by the consultative and insightful approach of analysing needs and wants before creating options for a successful future for businesses.
In modern-day marketing, data is the new oil. The more customer data you capture, analyze, and act upon, the better you get at creating influential marketing narratives. In fact, 63% of marketing executives feel strongly that data-driven marketing is crucial to success in our hyper-competitive global economy ( source ). But—as the best content marketers will tell you, analyzing and applying customer data is complicated and time-consuming.
Our guest today is Joe Vitalone, Chief Sales and Marketing Officer at Razberi Technologies. Joe is the top expert at developing and executing a sales strategy at scale through channel partners. Joe has previously been a featured guest on SBI.
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Shaking hands is such a sales basic that it’s amazing how often people get it wrong. And a bad handshake doesn’t just start a relationship off on the wrong foot (so to speak)—it can haunt you forever. Because people remember bad handshakes. A poor handshake can even cost you the sale. What exactly constitutes a [.].
Here’s what you might have missed from No More Cold Calling last month. “My grandmother started walking five miles a day when she was 60. She’s 69 now, and we don’t know where the hell she is.” That Ellen DeGeneres quote is my opening line in the recent SAP Podcast on the “ 5 Do’s and Don’t Do’s of Social Selling ,” hosted by Bonnie D. Graham of SAP.
B2B companies take note: Use of voice search is on the rise. In fact, 41% of U.S. adults use voice search on a daily basis ( source ). This search trend presents a unique opportunity for your company to jump ahead of the competition and generate more organic traffic to your business websites. Market research firm Gartner predicts that by 2021, early adopter brands that redesign their websites to support visual and voice search will increase digital commerce revenue by 30% ( source ).
SBI has been studying how top performing organizations allocate resources to achieve near and longer-term results. Given no organization has enough resources to do everything, tradeoffs are required to manage resources and expectations across marketing, sales and customer success. The.
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
It might seem odd that the bloke that coined the term “Sales 2.0” is telling you to go easy on the tools you use for selling but that’s the case. Sales 2.0 became synonymous with using technology to sell better. And you can use technology to sell better but you can also use it to sell poorly. The common problem is that the common tools we’ve developed to make us more productive at work often end up making us less productive.
Author: SMM It’s easy to get into a rut with offsite meetings that occur annually or more often. To get full engagement from your team and optimize the return on investment, Jessica Doucette, who directs marketing and B2B events at Impartner Software in Salt Lake City, offers these tips. Set clear meeting goals. Employees can’t take the right actions unless you set clear meeting goals before the offsite takes place.
We’ve all heard Tom Cruise’s famous line from Jerry Maguire, but showing your sales team members the money is often a complicated equation. In this guide, you’ll find tips for designing sales compensation packages that yield results and actually scale. As most CEOs have discovered at some point, sales compensation is very often a delicate balancing act.
Total Available Market (TAM) is a term used to reference the revenue opportunity for a particular product, service, or sector. Today, CMO’s rely heavily on the Total Addressable Market (TAM) metric to inform their strategy. While TAM is helpful in.
This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.
Just like in the world of sales, the follow up advice out there can be a little conflicting. You don't want to annoy the interviewer, but you also don't want to be forgotten, right? So whether you're applying for a job or following up with a prospect, it can be a little confusing on whether or not you should follow up. Regardless of what advice you read, it's proven that a follow up is important.
A long, long time ago, in a time known as “the 2000s,” marketers were obsessed with casting these super-wide nets in the hopes of pulling in as many leads as possible. Blogs became content farms, covering topics that were meant to attract anyone and everyone. As far as marketers were concerned, the more traffic they could send to their sites, the better.
If you are a history buff, you may know the story of Cort é s and the burning of his ships. In the year 1519, Hern á n Cort é s arrived in the New World with six hundred men and, upon arrival, made history by destroying his ships. This sent a clear message to his men: There is no turning back. Two years later, he succeeded in his conquest of the Aztec empire.
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