Sat.Oct 03, 2020 - Fri.Oct 09, 2020

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Top 10 Reasons Not to Test Your Sales Candidates

Understanding the Sales Force

Testing. Testing 1234. Testing. Check, check, check. How do I sound? Testing 12345.

Hiring 311
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How to Overcome the Email Stall

Mr. Inside Sales

What do you say when you get this stall while prospecting? If you’re like many sales reps, you accept it and become a willing participant in the follow up chase that ensues. And you know how frustrating that is. Let’s face it: This blow off is just a variation that prospects have been using for years. It used to be: “Can you send me something in the mail?

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5 Ways Sales Reps Can Keep Their Income Up Through COVID-19

Sales Hacker

The global tech market growth will drop to 3% in 2020 and 2021, according to the Forrester IT spending forecast. And it could drop even more if we go into a full-fledged recession. Almost 50% of CFOs expect to reduce IT costs by canceling less-critical projects. With this level of disruption in the software market, sales teams are forced to rethink their strategies to create positive cash flow.

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Account Executive Inc.

Sales 2.0

If you’re an AE, I recommend appointing yourself a small business owner. Just like most small business owners you probably feel like you have no time. You may also feel unsupported by your company and that you need to do everything yourself. Just like small business owners there are things you can do to make this situation a lot better. By doing so you will (a) sell more, (b) get a bigger commission check, and (c) be less stressed.

Account 385
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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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Sometimes You Have To Get REAL

The Pipeline

By Tibor Shanto. While selling has always been personal, it is that much more so since the arrival of COVID 19. More than ever to succeed we need to think Human-to-Human is you are in B2B. This requires you to rethink your message as much as the delivery. Contact with colleagues, friends, and family is impacting how we do everything including buying and selling.

More Trending

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Sales Assessments, More Like Guitar Manufacturers or Ripped-Off Products?

Understanding the Sales Force

This is gonna be fun! In 2005, GM produced four mini-vans known as the Buick Terraza, Chevrolet Uplander , Pontiac Montana SV6 and Saturn Relay. These four cars were exactly the same, with the brand logos being the only differentiators. Today, some Luxury car companies dress up the cars from their primary brands as Toyota is known to do with its Lexuses, Nissan with its Infinities, Honda with its Acuras, and Ford with its Lincolns.

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An Intro to a Go-To-Market Strategy’s Steps

Zoominfo

We’ve previously written about the four quadrants that make up the go-to-market framework for businesses. Those quadrants include building loyalty; expanding offers; expanding markets; and company transformation. Regardless of which quadrant a company pursues, a solid, subsequent go-to-market strategy will help the metrics and plays come to life — and that approach takes even greater importance as companies navigate an economy altered by COVID-19.

Churn 246
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Sales Scrum Episode #21 – Guest Javed S. Khan

The Pipeline

Sales Scrum Episode #21 – Guest Javed S. Khan. Javed S. Khan is a speaker & founder of Empression: a marketing services company that works with highly motivated entrepreneurs and organizations. Possessing a wealth of knowledge and experience in building relationships, marketing, brand development, and communications, Javed speaks with contagious passion and careful commitment to ensuring his audiences are empowered with critical strategies guaranteed to positively transform the way they mar

Guarantee 369
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Influencer Marketing: How To Make Real Connections

Sales and Marketing Management

Author: Brandon Brown Today, most marketers and salespeople agree that we need to build relationships with our customers. But many of those same marketers and salespeople are implementing old-school marketing tactics that bombard consumers with unwanted ads and clickbait. These tactics are short-term solutions and don’t foster long-term relationships with customers.

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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Protected: Podcast 168: Kyle Racki On World-Class Proposals

John Barrows

This content is password protected. To view it please enter your password below: Password: The post Protected: Podcast 168: Kyle Racki On World-Class Proposals appeared first on JB Sales.

Proposal 185
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Maximizing: The Formula for Sales Success

Connect2Sell

Maximizer 181
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Losing Sales By The Numbers

The Pipeline

By Tibor Shanto. It took a lot to convince people that smoking was bad for them. And rather than responding to reason, most had to be scared in to quitting. So, I thought I would try a similar approach for those who don’t like sales numbers. I still find it difficult to believe that people are still debating whether sales is a numbers game or not.

Sales 250
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An Intro to a Go-To-Market Strategy’s Steps

Zoominfo

We’ve previously written about the four quadrants that make up the go-to-market framework for businesses. Those quadrants include building loyalty; expanding offers; expanding markets; and company transformation. Regardless of which quadrant a company pursues, a solid, subsequent go-to-market strategy will help the metrics and plays come to life — and that approach takes even greater importance as companies navigate an economy altered by COVID-19.

Churn 179
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Podcast 167: Logan Lyles On Podcast Prospecting

John Barrows

Logan Lyles joins us on the podcast this week to talk about all things media and how podcasts and other forms of content can be revenue generating machines as long as they’re correctly created and leveraged appropriately by sales reps. Logan shares how reps can use content engagement as a catalyst for new conversations. Follow the podcast: Subscribe on iTunes.

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How to Turn Your Company Into a Referral Machine

Sales and Marketing Management

Author: Matt Kamp For B2B sales teams, referrals are worth their weight in gold. They can provide companies with perpetual revenue, and they can solidify your organization’s reputation as a great company to work with. When customers or other companies refer people to you, your company is viewed as more trustworthy in front of those leads, and because of that trust, you can expect a faster – and more successful – sales cycle.

Referrals 177
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What Is The Customer Completing In Their Buying Journey?

Partners in Excellence

Right now, open up your CRM system. Go to the opportunity tab, look at your sales process steps. It will probably reflect critical stages and selling activities, enabling you to move through your process. Probably, it also creates a “probability assessment,” that is a likelihood of winning. Unless your system has been modified, it measure your progress through the selling cycle.

Customer 161
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What Your Prospects Actually Want To Hear From You on a Sales Call

Zoominfo

“Ask not what your customer can do for you, but what you can do for your customers.” — Me, and probably a lot of other successful sales leaders. The modern day sales call sounds a lot different. Gone are the days of cold calling without doing your research. These are the days of personalization and a buyer-centric approach, because, as it turns out, the buyer has much more of the power.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Resist the Sales Rabbit Hole

Shari Levitin

In preparation for writing a new virtual sales course for LinkedIn Learning, I contacted my brother, a best selling author and neuroscientist, who focuses on productivity and the brain. . I figured he would share the science behind distraction-why we’re more prone to it today than when we grew up watching Bugs Bunny cartoons. During our Zoom call, he became visibly frustrated.

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Do You Have a Coaching Bias?

Anthony Cole Training

In every sales training and coaching program we work with individuals to help them write and deliver their phone scripts, value propositions and elevator pitches. These are important components for salespeople to differentiate themselves in a crowded marketplace. And this exchange should begin the relationship on the right foot by getting the audience engaged.

Coaching 159
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Sell Like an Incumbent Even When You’re Not

Engage Selling

Your customer today is in a tough spot when making decisions. If you’re a seller trying to convert new prospects into buyers, you’re feeling the effect.

Buyer 152
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Is A Sales Team Lead Role Worth Exploring?

Zoominfo

Vice President of Sales at ZoomInfo, Steve Bryerton, shares his thoughts on how to implement a Team Lead within your organization. Picture this: You’re a sales leader, currently responsible for a team of nearly 10+ sales development reps. You have a strong solution to go along with a solid stream of both inbound and outbound activity, which prompted you to split the team by each channel to maximize meeting creation (and hopefully pipeline!).

Lead Rank 169
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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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Why Colleagues & Clients do not Trust Shifting Story Narratives

Babette Ten Haken

When you use shifting story narratives to persuade, justify or invite people to join your story, the effect is just the opposite. Instead of saying yes, they can become skeptical: of you, your solution and even your organization. Why? Because people do not intellectually or emotionally co-invest in stories that shape-shift. And considering that, overall, trust is at a premium these days, what stories are you telling?

Campaigns 149
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How We Approach Virtual Sales Training to Ensure Results

Force Management

This post is an extension of the Ten Reasons Why Our Sales Training Is Different. Read the original article to learn more about why our process equips our customers to achieve lasting results. Read it here. The impacts of the pandemic have left many sales leaders to shift priorities and find new ways to equip their sales teams to succeed. To help ramp up sales teams and get them ready to execute in 2021, many sales organizations are choosing virtual sales training engagements as a way to move fo

Training 147
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Today’s 3 frontline sales management priorities

Membrain

Frontline sales managers - the people from whom individual members of the sales organisation take their day-to-day direction - have always played an absolutely pivotal role in the success of every sales organisation.

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10 Ways to Keep Buyers Engaged During Virtual Sales Meetings

RAIN Group

Imagine this: You're in a live sales meeting in a conference room with three decision-makers, and one of them, while you're talking, pulls out their phone and starts responding to text and email messages. They continue to check the news and start fiddling on social media. You even hear a light snicker.

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Foundational ABM Building Blocks

Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task. Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo.

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5 Top Kinds of Social Media Videos You Can Create in 30 Minutes to Increase Your Engagement – And 3 Ways to Market Them

SocialSellinator

Are you planning to use videos in your social media marketing campaign? Many companies use short videos to promote their new products and engage their market due to their effectiveness. If you want to use this strategy, you should determine what works best for your brand.

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How to Crush Your First 100 Days as an SDR, According to HubSpot Reps Who've Done It

Hubspot Sales

There's a lot of ways you can describe an SDR's professional life. It's like a jungle … or a minefield … or a tornado … or running away from a tornado across a minefield in a jungle. I might be overplaying it, but there's no denying it can be a lot to handle — especially if you're just starting. You're going to be conducting a near-ceaseless stream of cold outreach — often to leads who don't want to hear from you — in the thick of a competitive environment to deliver on some tough benchmarks and

Hubspot 136
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11 digital marketing communication tips to increase conversions

Nutshell

As technology becomes increasingly integrated into our everyday lives, marketing efforts have shifted accordingly. Marketing through the digital medium is highly effective, but the barrier to entry is lower than ever. This results in a space filled with heavy competition from other brands and a lot of noise that you have to battle if you are going to capture the attention of your customers.