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Many people prefer purchasing things online nowadays. In fact, three-quarters of surveyed buyers prefer virtual sales over traditional sales. If virtual selling is already part of your business strategy, you might want to ramp your efforts up. Here are 5 proven tips to help you increase virtual sales.
One of the most crucial aspects of success as a business is the ability to keep your sales pipeline full. Without a full pipeline, you may see a drop in sales rather than the steady increases you're expecting. Luckily, there are many ways to fill your pipeline when it seems to be emptying. Here are ten specific things you can do daily to keep your sales pipeline full.
There comes a time when every business needs to decide on its primary sales strategy, which usually means considering inside sales vs. outside sales, or settling on a blend between the two. It’s no shock that the sales industry landscape has changed considerably over the last couple of years. Buyer behaviors have evolved, and the COVID-19 pandemic pushed the majority of salespeople into selling remotely.
With so much riding on sales onboarding, companies need to closely monitor and measure onboarding success by defining and tracking onboarding Key Performance Indicators (KPIs). The post 8 KPIs for Onboarding Glory appeared first on Sales & Marketing Management.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Knowing and understanding your prospect's buying motives allows you to make better decisions on whether to engage and pursue a potential sales opportunity.
I use a tool called Zapier to create zaps that automate some of the tasks that I do. Zapier's newsletter had an article on 11 tech tools you need during economic uncertainty or in other words, during a recession. I clicked on the article and the first tool recommendation was written by Linda Scorzo , CEO of Hiring Indicators on the topic of competency based assessment technology.
I use a tool called Zapier to create zaps that automate some of the tasks that I do. Zapier's newsletter had an article on 11 tech tools you need during economic uncertainty or in other words, during a recession. I clicked on the article and the first tool recommendation was written by Linda Scorzo , CEO of Hiring Indicators on the topic of competency based assessment technology.
Companies cannot afford to lose top commercial talent. To remain on an upwards growth trajectory, they have to be prescriptive in how they align the commercial talent hiring and retention strategy to both short and long-term growth levers. They need to think about the talent retention strategy as they would customer retention, removing obstacles and creating a frictionless experience to drive productivity, desire for top sellers to join their teams, and loyalty for top sellers in their current s
Almost one-third of employers report having lost business as a direct result of poor employee communication or client handling. Soft skills should be part of any training regimen. The post How to Turn Remote Sales Teams Into Soft Skills Superstars appeared first on Sales & Marketing Management.
Image Credit. Attract the Right Job or Clientele: Five Ways to Build Your Brand Image. Our collaborative blog offers ‘Five Ways to Build Your Brand Image.’ Building a brand image doesn’t happen overnight. The word “build” is quite correct in this sense; you must carefully construct your photo from the inside out to become a robust edifice.
Here’s a startling fact you may not know: Salespeople who uncover budgets are 172% more likely to close business than those who do not. This stat drives home the point that you must have a sales process that includes money discussions early in the conversation and you must help salespeople sell value by being more comfortable having those conversations.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Predictable Revenue, a concept popularized by Aaron Ross in the first edition of Predictable Revenue (2011), is important. It’s important to us, perhaps to forecast commission earnings and when we might buy that new car or go on the big vacation. It’s important to our managers to know whether we are going to make our revenue commitments in the organization.
Marketers should strive to “own their audience,” which requires direct communication (not on outside platforms) to build relationships. The post The Importance of Owning Your Audience appeared first on Sales & Marketing Management.
Establishing business relationships can be every bit as confusing and frustrating as it is essential. There are several kinds of potential stakeholders you need to account for, and each connection requires some degree of individual attention and effort. Still, some underlying principles can be applied in the context of almost any kind of business relationship to make the process of establishing one a bit more straightforward.
In today’s crowded B2B ecosystem, where personalization and relevance are seen as crucial competitive differentiators, the idea of cold calling might seem archaic. Pop into any social media feed or read industry publications, and you’ll invariably hear about unsolicited phone outreach as a spray-and-pray tactic from yesteryear. But as it turns out, that might not be entirely true.
AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.
Reading an outstanding article by Reid Hoffman, False Choices , one term leaped out to me—flexible persistence. It’s such an important and powerful concept. As sellers and managers we get, possibly to a fault, the concept of persistence. We know that success is based on constant and consistent execution of our strategies. We know we will face challenges and resistance–from our people and customers, but that we can’t give up.
If you want repeat business, you must have a high level of customer satisfaction. If you want to achieve customer satisfaction, you need an engaged, motivated workforce. The post Innovative Companies Start by Creating a Career Development Path appeared first on Sales & Marketing Management.
Michael Zipursky joined the Predictable Revenue podcast to discuss how to successfully run a remote business and tips for working remotely. The post How to Successfully Run a Remote Business appeared first on Predictable Revenue.
It happens every year. During the month of June, your social media timeline is flooded with corporations pledging their allegiance to the LGBTQ+ community with rainbow logos, photos, campaigns, and products. While this outpouring of support is great in theory, it raises major questions about how big brands and corporations actually support the LGBTQ+ community once the rainbow products are taken off the shelf and Pride flags are stored away.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Let’s start off with a hot take. Sales sequences don’t belong after the first call in a complex sale. I’m talking automated templates, checking-in emails, and “Thoughts?” bumps. They’re easy, I know. You already have them set up in your sales engagement system, I know. But if you’re working to level up and land larger deals, it’s time to leave all those behind.
According to research firm Gartner , 75% of B2B sales organizations will augment their traditional sales methods with guided selling solutions by 2025 to better connect with customers and drive conversion. But what exactly is guided selling, and how does it benefit your business? More importantly, how can you deploy this practice at scale to help reach more customers and increase overall sales?
The team at Predictable Revenue has rounded up a list of the top 9 podcasts for sales leaders, so you can listen and learn from industry experts on the go. The post Round-Up: Top 9 Podcasts for Sales Leaders appeared first on Predictable Revenue.
The best time to plant a tree was 20 years ago. The second best time is now. You’ve probably heard that wise Chinese proverb before. In the business world, the best time to start recruiting was before you had a job opening, but the second-best time is now. If you're a hiring manager, recruiter, or HR professional tasked with recruitment and selection for a sales team, your number one priority involves making sure you have the most talented people in the right places on your team.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
In my newsletter several weeks ago, I hypothesized that we may experience a recession. It is our job as leaders and sales professionals to prepare for such an eventuality. You don’t want to be caught off guard and find yourself in the dangerous place of being reactive. Well, it looks like the likelihood of a recession is a lot higher. According to the Financial Times , the UK economy shrank in March by 0.1%.
Long hours, aggressive targets, difficult prospects. For many salespeople, it's all in a day's work. However, it's also a recipe for stress, frustration, and low morale — which, when left unchecked, can quickly affect sales performance. It's no surprise that sales is a tough game, making it essential for sales leaders to keep their team's morale high.
Are you willing to do whatever it takes to reach your goals and dreams, build your business, climb the sales leaderboard at your company, or bounce back from failure? Lot's of people have dreams but few actually grind it out and turn those dreams into reality. The good news is that you can defy the odds to get everything that you want in business and in life if you are willing to do whatever it takes.
Keeping a clean pipeline for your sales team provides incredible insight into several areas of your sales department. It takes a particular discipline to stay on top of the pipeline, and it is well worth the effort. To start, you need a tool that will allow you to access your pipeline at any time. At The Center for Sales Strategy (CSS), we use HubSpot.
Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester
Buying signals extend well beyond intent. They give go-to-market teams the chance to know everything about their customers. With buying signals, they can reach more customers and win more deals. Join Jam Khan, SVP, Product Marketing of ZoomInfo and guest speaker Amy Hawthorne, Principal Analyst from Forrester for this new webinar where you'll find out how marketing teams operate more efficiently and sales teams close more business when they act on buying signals, not just intent!
You may hear these questions in your sales conversations: Why is that? What does the research show? These are two questions a buyer who is in the Commander Tribal Type may ask during your sales interactions. And they are the focus for this installment of the series: Convert Consistently with Customs and Connections. This is your introduction to the Commander Tribe, including the descriptors, clues to look and listen for, and tips for selling with them.
Pricing is one of the trickier, more delicate processes almost every business has to deal with. Demand and consumer preferences are volatile — and what you charge for your offering has direct implications on its perceived value and sales figures. Some companies try to match the ebbs and flows of demand for their products by leveraging something known as High-Low pricing strategy — a method that essentially pegs a product's prices to consumers' waning interest in it.
Companies that drive significant growth in their markets all have one thing in common — cross-functional alignment around buyer value and solution differentiation. Through a conversation on the Revenue Builders podcast , Chief Marketing Officer at TripActions, Meagen Eisenberg shares why generating this company-wide alignment is critical, “To fight for larger players and enterprise deals, the entire company needs to know the value your solutions drive for your customers and understand how to dev
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