5 Ways CEOs Can Lead Sales Through a Recession
Alice Heiman
AUGUST 9, 2022
Is a recession looming? I remain optimistic that the economy will continue to do well, but others feel the economic uncertainty. I see it in several sectors. CEOs are getting nervous and laying people off. . Traditional wisdom says you must hunker down during a recession and weather the storm. The focus is normally on cost-cutting and survival. And that is the behavior we are seeing from some already, even though a recession hasn’t been declared. .
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