Sat.Jul 15, 2023 - Fri.Jul 21, 2023

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Avoiding Three Pitfalls of Digital Sales Transformations

Sales and Marketing Management

With investments increasing to make it easier for sellers to sell, sales leaders need to avoid the three key pitfalls that plague many sales digital transformation efforts. The post Avoiding Three Pitfalls of Digital Sales Transformations appeared first on Sales & Marketing Management.

Sales 296
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5 Ways to Grow Your Sales Leadership Talents

The Center for Sales Strategy

We consistently talk about the importance of growing and developing others. It’s a vital part of any leadership role. But as a leader, while you’re busy helping others grow their talents, are you still nurturing yours? When you focus on growing a talent, you can improve performance by up to ten times. Don’t just help your team take advantage of their potential.

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Rainforests and Torn ACL's Provide Insight into Effective Selling

Understanding the Sales Force

Based on the non-stop rain and humidity we have had for the last 6 weeks in Massachusetts, you could probably make a case that not only do we now have a rainy season, but where our house is located, we must live in a rain forest. Hold that thought. Dinger, our GoldenDoodle, who I have featured in several articles , tore his ACL last week. The X-Ray clearly showed that the tissue which is supposed to connect the tibia and the femur was torn.

Closing 292
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Why Buyer Enablement Is Important in Today’s Buyer Journey

Allego

Change has come to enablement. For years, we’ve talked about sales enablement and how enablement can help sales teams sell more. What skills do sellers need? What’s the best training strategy? How do you ensure sellers receive coaching? What sales content do teams need? How do you ensure the content created meets those needs? That remains very important and isn’t going away.

Buyer 118
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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The Ultimate Guide to Sales Prospecting

The Sales Readiness Blog

Prospecting is vital in sales. It's often undervalued but shouldn't be. To improve efficiency and success, sales reps must qualify prospects, use appropriate strategies based on their stage in the buyer's journey, and leverage the latest technology and research. Successful sales organizations follow a proven sales process. You can replicate their success with your team by understanding this process.

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Sales Talk for CEOs: Case Studies Close Deals with Julian Lumpkin (S4Ep16)

Alice Heiman

If CEO, Julian Lumpkin, learned one thing from his sales career it was to follow what the most successful sellers were doing and do that. It paid off. Before starting SuccessKit, he learned to use case studies to sell and realized that his company didn’t have a way to produce these. All of the successful salespeople had collected these stories, memorized them and used them over and over.

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The 12 Best AI Assistants for Sales Teams

Hubspot Sales

Of top-performing sales organizations , 57% have harnessed AI for forecasting, understanding customer needs, and competitive intelligence. And, over 45% of them report a major improvement in these areas and beyond. It’s no wonder why. Sales, with its data-intensive nature, generates vast amounts of unstructured data. That includes text from emails, notes, audio from calls, videos, and more.

Hiring 79
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Understanding the Buyer’s Perspective in Outbound Sales

Tenbound

Photo by Austin Distel on Unsplash In this conference talk, Tito Borht, CEO of AltiSales and renowned Sales Development expert, discusses the challenges of driving sales success in a down market and shares valuable insights on how to approach outbound sales effectively. Tito emphasizes the importance of understanding the buyer’s journey, particularly when targeting unaware prospects or those.

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Turning a Prospect into a Client

Selling Energy

We spend a lot of time thinking about how to turn prospects into customers. While you should always be looking for new customers to grow your business, you should also remember to leverage your existing customer base so you can turn one-off customers into long-term clients. In other words, don’t just look for the next sale – look for the next client.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Incentive Travel: The Incomparable Motivator

Sales and Marketing Management

Group incentive travel remains one of the most impactful incentives a company can deploy. Two incentive travel experts talk about making the business case for these programs and meeting participants’ expectations. The post Incentive Travel: The Incomparable Motivator appeared first on Sales & Marketing Management.

Travel 296
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What is the Impact of Frequent Coaching?

Anthony Cole Training

Excerpt from Objective Management Group’s recent webinar on The Data Behind Sales Managers of Elite Teams. The second chapter of this guide addresses a fundamental question: how often should sales managers coach their teams? Through a deep analysis of sales evaluations and coaching frequencies, we uncover the impact of consistent coaching on various aspects of sales performance.

Coaching 245
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Rainforests and Torn ACL’s Provide Insight into Effective Selling

Understanding the Sales Force

Based on the non-stop rain and humidity we have had for the last 6 weeks in Massachusetts, you could probably make a case that not only do we now have a rainy season, but where our house is located, we must live in a rain forest. Hold that thought. Dinger, our GoldenDoodle, who I have featured in several articles , tore his ACL last week. The X-Ray clearly showed that the tissue which is supposed to connect the tibia and the femur was torn.

Groups 156
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Focus, focus, focus: to drive growth in 2024

SBI Growth

It’s a common situation for commercial teams: they don’t want to miss an opportunity, so they overcompensate by having far too many active bets. Recent research by SBI found that nearly two-thirds of CEOs have contingency plans , their thinking being that if they hedge their bets, they’ll have a better chance at some wins. It’s not a good strategy. Too many targets make it almost impossible for commercial teams to focus.

Research 120
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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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Embrace AI to Elevate Your Marketing Game

Sales and Marketing Management

Artificial intelligence isn't coming for our jobs. As AI continues to evolve, we expect to see even more innovative and powerful tools emerge to help marketers improve their results. The post Embrace AI to Elevate Your Marketing Game appeared first on Sales & Marketing Management.

Marketing 295
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The Art and Science of Complex Sales Podcast

Membrain

Welcome to this episode of The Art & Science of Complex Sales Podcast, with our special guest Fred Copestake , Founder & CEO of Brindis. Fred's sales journey began in an unexpected setting—a tile store nestled within a charming Victorian mill. Learn about his fascinating journey which began from an industrial company to leading a sales academy and how his experiences shaped his perspective of sales.

Industry 118
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July Metaphor Min: Get Them Out of the Harbor!

Anne Miller

You are the sales manager of this tech firm. The good news is your company has a new product to offer the market. The bad news is your team doesn’t see how to approach or easily present it to prospects. They are also reluctant to call on old prospects who have previously said “no,” because those prospects saw “no need” for the original product. Success with the new product clearly starts with changing the team’s attitude.

Up-Sell 117
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The Importance of Sales Forecasting and Planning During the Slow Season

The Center for Sales Strategy

Salespeople are all aware of the difficulties that can arise during the off-season. Reduced sales activity and a lull in customer demand may cause frustration and lower income. But this downtime offers a special chance to plan and strategize for the coming busy season. Planning and forecasting sales during the off-season is essential for maximizing revenue.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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Creating a Personalized B2B Marketing Plan: Tips and Strategies

Sales and Marketing Management

Creating a personalized B2B marketing plan is crucial for success. Here are the key steps to to create a personalized marketing plan that stands out. The post Creating a Personalized B2B Marketing Plan: Tips and Strategies appeared first on Sales & Marketing Management.

B2B 120
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Align Your Sales Process with the Purchase Process for Better Results

The Sales Readiness Blog

Today’s buyers don’t like to be “sold” or pitched. That’s why manipulative or pushy sales techniques typically don’t work. Buyers would rather feel like they are in control of their purchase process. The most successful sales professionals understand this and view their job as helping their customers buy and achieve their goals rather than pushing products.

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Social Media Management: Boosting Small Business Performance

SocialSellinator

Table of Content Key Takeaways Understanding Social Media Management Creating a Social Media Strategy for Small Businesses Choosing the Right Social Media Platform for Your Business Leveraging Social Media Marketing for Small Businesses Social Media Management Tools for Small Businesses Creating and Managing Marketing Campaigns Analyzing and Improving Your Social Media Performance Understanding the Disadvantages of Social Media Frequently Asked Questions Conclusion

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Focused on Talent – Recruitment with Trey Morris and Mindy Murphy

The Center for Sales Strategy

In this episode, we’re kicking off our season-long exploration of The Center for Sales Strategy’s latest Talent Magazine. In other words, we’ll be diving into exactly how you should go about recruiting, selecting, developing, and engaging your people. Each week, Matt will be joined by experts from here at The Center for Sales Strategy to help break it all down.

Hiring 108
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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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Building a Strong Sales Pipeline: 6 Mindset Shifts to Drive Revenue Growth and Expand Your Reach

Sales and Marketing Management

Nearly half of salespeople indicate prospecting is the toughest part of sales. These six steps to creating a healthy sales pipeline will take the horror out of prospecting. The post Building a Strong Sales Pipeline: 6 Mindset Shifts to Drive Revenue Growth and Expand Your Reach appeared first on Sales & Marketing Management.

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Would Joining A Coalition Help You Get The Deal That You Want?

The Accidental Negotiator

Joining a coalition can help you to get to win-win Image Credit: Aimee Custis Photography All too often we can find ourselves in a negotiation that we fully understand is just one in what is going to be a series of negotiations with separate individuals or groups about the same thing. What this means for us is that we’re going to have to sit through the same sets of discussions, have the same issues brought up, and try to reach the same agreement with a host of different parties.

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Driving Growth: Social Media Services For Small Business

SocialSellinator

Table of Content Key Takeaways Understanding Social Media Management Top Social Media Platforms for Small Businesses Role of Social Media Marketing Agencies For Small Businesses Best Social Media Management Tools for Small Businesses Maximizing the Use of Social Media Affordable Social Media Services for Small Businesses Strategies for Successful Social Media Management Social Media Marketing Companies for Small Businesses Case Studies Of Small Businesses that Effectively Used Social Media Servi

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Top 6 Sales Mindset Growth Hacks & Habits of Highly Effective Sellers

Vengreso

Being a sales superstar requires more than just knowing the key benefits and features of the product or services that you’re selling. Because, in order to be a highly effective sales person, you must also build a positive sales mindset that is driven toward building relationships with your customers and being committed to getting results. So, let’s consider the question: what makes a great salesperson consistently achieve success?

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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Zombie Pipelines

Partners in Excellence

Over the course of my career I’ve looked at thousands of pipelines/funnels. Most are pretty bleak, they don’t have enough opportunities to achieve their goals. Recently, I was in a meeting discussing the pipeline health. The managers, defensively, responded, “Dave, we know we need to get more in our pipelines. We are driving prospecting activities to load the pipeline… Everyone knows they have to get to 3X pipelines within the next 60 days… ” I replied, “

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Do You Proceed Cautiously?

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Do You Proceed Cautiously? The caution we use comes in all shapes and forms, particularly in the degree we embrace and the individual embracing it. As one who advocates taking calculated risks to advance careers and business, we must weigh all contributory factors upfront before proceeding.

Hiring 78
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Creating a Strong Online Presence with Social Media Management

SocialSellinator

Are you looking to increase your online presence? If so, you'll want to check out our list of social media management tips. By following these guidelines, you'll be on your way to building a strong online presence that will help increase your sales and credibility.