The Center for Sales Strategy
FEBRUARY 23, 2021
How are you working to improve sales? When it comes to sales, what do you value? If the answer to that question is hitting the numbers, then people are simply stepping stones. When you value people first, you'll watch the numbers stack up. The goal is to invest in people. The return on that investment is huge, because people account for a quality sales operation.
Zoominfo
FEBRUARY 23, 2021
Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. What is Sales Prospecting? B2B sales prospecting is a stage of the sales process that involves looking for potential buyers, customers, or clients, and then nurturing those relationships as a way to convert them into new business.
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Sales and Marketing Management
FEBRUARY 24, 2021
Author: Jo Barnes 2020 was a year of turbulence in almost every aspect of life (understatement of the century?), and businesses were no exception. In the age of COVID-19, every industry is shifting as much as possible into the online space. If one of your goals in 2021 is to grow your online sales, you’re not alone. But what if you’re a small business and don’t have extra marketing dollars (or time) to spend on massive engagement-boosting campaigns?
The Pipeline
FEBRUARY 23, 2021
By Tibor Shanto. People deal with time as though it was a fickle dance partner, “if I work with it, I can stretch and do things I know it can’t do.” As you know I think time management is a stupid concept that just leads to more work. The only thing malleable about time is you. The challenge with time is that it reflects the decision we make about how we use it.
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Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
No More Cold Calling
FEBRUARY 24, 2021
Are your buyers clamoring to talk to you? My phone rang off the hook the last half of 2020. Why the sudden interest in referral sales? A sudden decline in seller access. When the economy shrinks and companies cut budgets, buyers don’t want to talk to salespeople. Layer the pandemic over that economic downturn—well, it gets worse. No one’s in their office, and if you don’t have their mobile number, forget it.
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Understanding the Sales Force
FEBRUARY 26, 2021
It's short article Friday. Less is more. My Twitter feed had the funniest 1-minute baseball video I have ever seen. It was pitcher fielding practice (PFP) and the coach was miked up. It illustrated just how bad most professional major league pitchers are at fielding their position and how a coach can keep it light - even make it funny - when the pitchers are struggling so badly.
The Pipeline
FEBRUARY 24, 2021
By Tibor Shanto. I posted yesterday about the need for salespeople to make better decisions about their view of time. One of the points I emphasized was to reorient from qualifying to disqualifying. Most people usually find what they set out to look for, a nip here, tuck there, but they find it. So, if you set out to find someone that qualifies, you will, blemishes and all, anything will do.
Zoominfo
FEBRUARY 25, 2021
What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What is Lead Generation? Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel.
SBI Growth
FEBRUARY 21, 2021
Nearly 1 year ago, the economy had come to an abrupt halt as many organizations waited to be ushered into a “new normal.” Now, companies worldwide have adapted to new digital capabilities to operate better than ever before, but many.
Advertiser: ZoomInfo
Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.
Sales and Marketing Management
FEBRUARY 25, 2021
Author: Robert Workman As a trainer, especially a trainer of salespeople and sales managers, you bust your butt to do a great job. You know you must deliver effective strategies and tactics that help your team produce revenue, more revenue and more revenue to cover the costs of business and make profits. And you have to deliver this material and have it implemented by whom?
Anthony Cole Training
FEBRUARY 25, 2021
When you don't have a pipeline of sales talent to go to when making a hire, you can become desperate. You become desperate because you believe having someone in the role is better than a vacancy. In the 6th blog of our series No Assembly Required Hiring , Tony discusses how to avoid making reactive hiring decisions and the 3 rules you must follow to improve your candidate selection.
Zoominfo
FEBRUARY 26, 2021
What aspect of ZI’s platform is the most underutilized and why do you think that’s the case? Picture just a blank white web page with a form to fill out, and basic text that reads “Fill out form for [insert offer here].”. Sounds pretty boring, right? Technically speaking, that could count as a landing page. But with no real design to it, it’s unlikely to actually result in many conversions.
Partners in Excellence
FEBRUARY 23, 2021
It’s funny, every once in a while I find myself in similar conversations with different executives. Each starts in a different place, but the underlying issues are all the same. A core issue has come up. It’s actually one that concerns me deeply. “Do we have enough confidence and trust in our people to let them do their jobs?” Let me unpack this just a little.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Sales and Marketing Management
FEBRUARY 22, 2021
Author: Mandy Truong With 2021 in full swing, marketers are making their plans for recovery and business growth. Some will be more aggressive than others, depending upon the sector and the funds available. Regardless, 2020 will have an indelible impression on business operations for quite some time. The survivors learned to be scrappy, reprioritize on the fly and pay close attention to customer needs and motivations.
Zoominfo
FEBRUARY 25, 2021
Hey, Marketing. Is your team going in the same direction as sales development and sales? Check your swim lanes to get everyone synched for selling. What are swim lanes? Swim lanes are a visual representation of workflows that show who’s responsible for which tasks. B2B marketing and sales can use swim lanes to map and track their responsibilities — from qualifying marketing leads to closing deals.
Hubspot Sales
FEBRUARY 24, 2021
As your business grows, manually keeping track of your prospects and customers with spreadsheets and random notes in different places becomes near impossible. Not only is this type of system time- and energy-consuming to manage, but things also start slipping through the cracks at an alarming rate. This only serves to exhaust your team and disappoint to your customers.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Highspot
FEBRUARY 22, 2021
SEATTLE, Feb. 22, 2021 — Highspot , the industry’s only unified, natively-built sales enablement platform, today announced it has closed $200 million in Series E funding led by Tiger Global Management, with participation from new investor Bain & Company. The round included all existing investors: ICONIQ Growth, Madrona Venture Group, OpenView, Salesforce Ventures, Sapphire Ventures and Shasta Ventures.
SocialSellinator
FEBRUARY 22, 2021
Zoominfo
FEBRUARY 22, 2021
People have argued for ages over what personality type the ideal salesperson should have. But both introverts and extroverts have the potential to be awesome salespeople. Both sides of the personality coin offer traits that can be incredibly valuable in the world of sales. The key is in knowing your personality type. That way, you can better understand the areas in which you excel and the areas in which you might need to improve.
Hubspot Sales
FEBRUARY 22, 2021
Though 2020 is (blessedly) behind us, most companies don't have the luxury of taking a breather. Last year took a lot out of all of everyone — and that goes double for business owners and sales teams. A lot of revenue was lost in the unadulterated chaos, unspeakable tragedy, and frantic scrambling that characterized this past year — and now, we're stuck picking up the pieces.
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This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.
Nimble - Sales
FEBRUARY 22, 2021
Teaching is a calling, but it’s also a business. These concepts are not mutually exclusive and quite frankly, teachers with some entrepreneurship skills have so much more to offer to children they educate. This is why CRM for teachers is so pivotal. In order to successfully juggle 101 tasks a day (getting a constant stream […]. The post CRM for Teachers: Organizing In-house, Private Tutors, and Homeschooling Opportunities appeared first on Nimble Blog.
Grant Cardone
FEBRUARY 24, 2021
Since this year’s 10X Growth Conference is the most exclusive one we’ve ever held, it’s no surprise that in-person tickets sold out almost immediately, I created an option for people to attend virtually so nobody gets left out. Now, you might be wondering how you can get everything you expect from a 10X Growth Conference if you’re not there. Let me break it down for you with 10 Reasons Why You Need To Attend the 2021 10X Growth Conference ONLINE : The BIGGEST sales and marketing event on the p
Zoominfo
FEBRUARY 25, 2021
Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Consider this: In 2019, ON24 surveyed its webcasting platform users.
Sales and Marketing Management
FEBRUARY 26, 2021
As a trainer, especially a trainer of salespeople and sales managers, you bust your butt to do a great job. You know you must deliver effective strategies and tactics that help your team produce revenue, more revenue and more revenue to cover the costs of business and make profits.
Advertiser: ZoomInfo
Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task. Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo.
Partners in Excellence
FEBRUARY 22, 2021
We all have them, the “Must Win Deals,” where we pull out all the stops. We do everything we need to do to win the deal. Often, we are at our most creative moments when we do these deals. We thoughtfully overcome every hurdle, we get the customer to think differently, we mobilize all the internal resources necessary to close the deal. We manage to present a powerful business case, to defend our value, to minimize discounting.
Grant Cardone
FEBRUARY 26, 2021
How’s that whole misunderstood genius, rebel, lone wolf, unappreciated for your brilliance thing working out for you? Let me guess, your time will come. People just don’t understand your big idea yet, right? Wake up and realize that “loner” is “loser” spelled differently. . . Come on. Let’s get real. I’ll start by telling you that nobody ever did anything great alone.
Zoominfo
FEBRUARY 22, 2021
Almost everyone thinks salespeople are all about beating their competition (well, there might be a little truth to that). But in reality, many people who work in sales are also motivated to help other salespeople succeed and advance their careers. Social media has become a bullhorn for top sales influencers, and these easy-to-use (not to mention, free) platforms are something you should absolutely be active on in order to stay current in your sales strategy and become a sales influencer yourself
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