Steven Rosen

JANUARY 18, 2021

Are You Focused on Results Generating Activities? Not another virtual meeting! How many times a day do you think that? How can you get any significant work done if all you are doing is attending virtual meetings and managing endless emails? As a sales leader, you are in the most challenging role in the organization. Even though your customers and the selling environment have changed, you are still responsible for delivering sales results.

Face-to-face 379

Face-to-face Sports Energy Objections 379

Sell Integrity

JANUARY 18, 2021

By Will Milano. This past year laid bare some critical underlying selling skills and cracks in their sales pipeline that sales leaders were able to ignore or avoid while focusing on more immediate concerns. There’s no putting it off anymore. The good news is, we just went through a crash course in transformation — and there’s plenty to learn from it.

Pipeline 116

Pipeline Lead Rank Lead Scoring Ideal Customer Profile 116

Sales and Marketing Management

JANUARY 22, 2021

Author: Jim Ewel With 2020 behind us (thankfully), how should we prepare for 2021? If you’re a marketer, here are seven essential skills marketing leaders will need in the new year. . 1: Able to adapt. . Wasn’t 2020 the year when we needed every bit of resolve we could muster to deal with the avalanche of change? Yes. But don’t think that things are going to suddenly get back to “normal.

Marketing 357

Marketing Campaigns Call-back Study 357

Understanding the Sales Force

JANUARY 18, 2021

Among all the product shortages we have experienced in the past ten months, there has been no shortage of crappy movies. It's almost like the movie studios decided to release all the movies filmed in the past several years that weren't ready for prime time and hope that people would stream them at home during the pandemic because we had watched everything else.

Film 391

Film Sales Management Sales Consultative Selling 391

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Trends

Mr. Inside Sales

JANUARY 22, 2021

We all know the importance of asking questions of our prospects and clients, yet how many do you ask? How many does your sales teams ask? If you’re like most sales reps, then you’re probably doing a lot more talking (read pitching) than you are listening. And that’s because you’re not asking enough questions. Remember: Whenever your mouth is open, your ears are closed.

Face-to-face 287

Face-to-face Gatekeeper Licensing Decision Maker 287

Sales and Marketing Management

JANUARY 18, 2021

Author: Sean Gordon The rollercoaster of the past year has forced companies to drastically alter their operations, all with their employees, customers and prospects in mind. With the pandemic pushing change in consumer behavior, marketing and sales teams specifically have seen a huge shift in how they must reach current and potential customers. One of these shifts is an extreme consumer focus on video.

Video 317

Video Scale Marketing Face-to-face 317

Understanding the Sales Force

JANUARY 21, 2021

You finally have that big new 4K flat screen mounted on your wall but now the movie you are streaming isn't sharp because your inconsistent internet connection negatively affects the resolution and the big screen makes it even more obvious. Bringing it closer to sales, you invested in the CRM application you needed but your salespeople aren't using it the way you had hoped.

Training 378

Training Forecasting Selling Skills CRM 378

Zoominfo

JANUARY 20, 2021

The age-old fight to find new customers and retain existing ones is the biggest business challenge ahead for many companies this year. . Economic hardships created by government responses to the pandemic have not always been fair. Throughout America, restaurants and movie theaters have shut down, while across the street grocery stores and tech firms stay afloat.

Customer 246

Customer B2C Loyalty Government 246

The Pipeline

JANUARY 19, 2021

By Tibor Shanto. For a tribe that fixates so much on the close, salespeople are way too reluctant to reveal the outcome. Preferring instead to take the buyer on an unnecessary journey. If prospects like the outcome they will take interest in the process. But When prospecting, not selling, you should share the ultimate outcome right at the start. What’s The Ultimate?

Territories 241

Territories Energy Up-Sell Buyer 241

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

SBI Growth

JANUARY 16, 2021

While every industry has been impacted by the ongoing pandemic, private equity professionals have had to unpack an entirely different set of challenges trying to buy and sell in this environment.

Industry 229

Industry Ideal Customer Profile Analysis Retention 229

Anthony Cole Training

JANUARY 21, 2021

In the 3rd article of our series Hiring No Assembly Required Salespeople , we cover the Sales DNA competencies a successful candidate must have and how to identify these traits prior to making a hiring decision.

Hiring 212

Hiring Sales How To Sales Management 212

Zoominfo

JANUARY 19, 2021

Landing pages have a vital, singular purpose — encouraging visitors to begin the sales cycle with a brand. Digital marketers invest in creating landing pages because of their higher conversion rates. As opposed to whole blog posts, webinars, eBooks, and other digital content, the landing page is a simple design to bring the reader to a call to action.

Prospecting 246

Prospecting Marketing Top of Funnel Segment 246

Sales and Marketing Management

JANUARY 18, 2021

Author: Seamus Dunne How is your business performing regarding its current sales figures? Have you met your target margins or is there much to be desired in terms of success? As we currently exist within a decidedly digital age, it only makes sense that certain techniques are redundant while others should be avoided altogether. Communication is the basis of any solid sales platform and a handful of VoIP strategies can help to maximize your current efforts.

Webinar Metrics 199

Webinar Metrics B2B Strategy Telecommunications 199

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This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

SalesForce

Alice Heiman

JANUARY 20, 2021

What is good selling? There is a lot of focus on virtual selling right now; the camera, good lighting, and how your team can engage customers virtually. However, good selling skills still apply. Virtual or not. What we want to do is take the focus off virtual and focus on good selling. All the CEOs and sales leaders I work with want to provide an exceptional customer experience.

Selling Skills 157

Selling Skills Webinar Metrics Customer Sales 157

Partners in Excellence

JANUARY 19, 2021

We focus a lot of our sales enablement and related efforts on making our products and services easier to sell. We provide training, tools, coaching, support to our sales people. We want them to master everything about our products and solutions so they can easily sell them. But we are missing something important. Just because we are making our offerings easier to sell, doesn’t mean we will sell more.

Case Study 147

Case Study Comparison Sales Enablement Relationals 147

Zoominfo

JANUARY 21, 2021

“The pandemic is not agnostic to issues of power, privilege, or equity…This is a clear example of the very issues that diversity and inclusion initiatives are designed to address.” — Maxine Williams, Facebook’s Chief Diversity Officer. Earlier in the year, we published an article around the importance–and steady increase–of diversity and inclusion (D&I) job titles in corporate America.

Trends 230

Trends Oracle SAP Banking 230

Membrain

JANUARY 17, 2021

What happens when a salesperson isn’t an effective negotiator? Often, they simply write a proposal. I’ve observed it happen many times. Somehow the salesperson thinks that if they put the information in writing the prospect will buy.

Negotiation 144

Negotiation Proposal Prospecting Sales 144

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

Hiring

Allego

JANUARY 21, 2021

How do you stand behind someone without looking over their shoulder? That’s the dilemma leaders in the financial services industry face as they encourage their client-facing networks to transition from traditional approaches to the next-generation of financial advisor technology. Companies today are migrating from a legacy sales leadership and relationship management approach to one powered by sophisticated in-house analytics systems.

Face-to-face 139

Face-to-face Film Analytics Lead Rank 139

Gong.io

JANUARY 21, 2021

Gone are the days when sales was a boys’ club. A new generation of women is at the forefront of sales, and they’re shaping the art of selling on their own terms. These sales leaders have valuable knowledge to share based on their experiences as they advance their careers and climb the corporate ladder. . We recently asked women from our sales community what career-pumping advice they’d give other women coming up in sales.

Compensation 139

Compensation Sales ACT Up-Sell 139

Zoominfo

JANUARY 22, 2021

There’s a saying in marketing that goes, “if you’re targeting everyone, you’re targeting no one,” and for the most part, I agree with it. As much as we like to think that all of our content is amazing, relevant, and engaging, if it’s not reaching potential customers, it’s falling on deaf ears. That’s where personalized content comes in. There are a million reasons why personalized content is widely promoted as a sales and marketing best practice, one of them being that it’s more effective than a

Ideal Customer Profile 221

Ideal Customer Profile Marketing Buyer Persona B2B 221

Engage Selling

JANUARY 22, 2021

I’ve been talking a lot about the importance of having the right mindset for uncertain times. And for sellers and leaders alike, I regularly remind you why you must adapt, how you work, and how you connect with customers to … Read More » The post Rethinking Your Personal Habits first appeared on The Sales Leader.

Customer 139

Customer Sales Strategy 139

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

Call Monitoring

Hubspot Sales

JANUARY 21, 2021

Sales isn't always intuitive, so from time to time, you're bound to need a little guidance to set you straight — expert advice, everyday hacks, and different strategies to help you step up your game a bit. But where does that come from? In many — if not most — cases, you won't have a mentor you can talk to at every turn when trying to become a better salesperson, and to the best of my knowledge, "guardian sales angels" aren't a thing.

Influencer 136

Influencer Twitter LinkedIn Decision Maker 136

The Center for Sales Strategy

JANUARY 21, 2021

If your actions inspire others to dream more, learn more, do more and become more, you are a leader. John Quincy Adams. 1 out of 3 employees say that the boss doesn’t care about the staff. Until recently, leadership has always been about position and power rather than empowerment. A simple secret to leadership that no one ever talks about is that if you genuinely care about your people, everything else will take care of itself.

Positioning 134

Positioning Company Sales Sales Management 134

Zoominfo

JANUARY 18, 2021

Customer relationship management, or CRM, as we all know it, is about making sure the customer is at the center of everything you do. In today’s consumer-focused milieu, your CRM should be one of your tech stack’s MVPs. CRM applications can be used for more than just the recording of customer touch points. It’s time to give your CRM strategy a data-driven makeover.

CRM 204

CRM Data Ideal Customer Profile Strategy 204

Nimble - Sales

JANUARY 21, 2021

Are you looking for a career fit for an extroverted person such as yourself, who isn’t into spending long years on the bench? In this piece, we are vivisecting the steps of how to become a sales representative – a career in sales that’s a perfect fit for people with highly developed interpersonal skills. But […]. The post How To Become a Sales Representative in 2021: a Step-by-Step Algorithm appeared first on Nimble Blog.

How To 134

How To Sales 134

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Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

Sales

Hubspot Sales

JANUARY 18, 2021

A company may use a handful of tools and software to help manage the many aspects and sides of their business. However, when using a combination of tools that aren't meant to be mixed together, the result may be internal misalignment, missed deal opportunities, ineffective collaboration, and a poor customer experience. That’s where customer relationship management (CRM) software comes into play.

CRM 136

CRM Knowledge Base Hubspot Forecasting 136

The Center for Sales Strategy

JANUARY 20, 2021

A heartbreaking ending, but a beautiful journey. If you’re a Cleveland Browns fan, then you’re like me, still brokenhearted after watching them lose yet another winnable big game. Over the years I’ve written a few posts about this hapless team, and I’ll give the team credit for improving during the past season. One thing still alludes the Browns, and that is winning the winnable big game.

Revenue 134

Revenue Face-to-face How To Sales Talent 134

Zoominfo

JANUARY 21, 2021

When it comes to California’s new consumer privacy law, companies are most focused on complying with the regulation, guarding their customer information, and maintaining quality data. That conclusion comes from a new ZoomInfo analysis of business projects related to the California Consumer Protection Act (CCPA) , which gives consumers who live in the state the right to know what information about them businesses collect and use.

Data 173

Data Retail Consumer Advertising 173