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'You Are So Much More Than Your Title – But How Much More? I watched an interview this morning with singer/songwriter Meghan Trainor and for those of you who don’t know who she is – the YouTube clip of her […]. The post You Are So Much More Than Your Title – But How Much More? appeared first on Bernadette McClelland.
'Issue Date: 2015-04-13. Author: Paige Musto, Director of Communications, Act-On Software. Teaser: Reckoning with mobile’s influence is no easy task, but it’s far from impossible – if you know what to prioritize and which minor adjustments to make to your existing marketing programs. Here are 10 ways you might get started in your mobile marketing efforts.
'By Tibor Shanto - tibor.shanto@sellbetter.ca . There is a lot written about leadership in general, and more specifically sales leadership, I have contributed my share to the din. This is a clear indication that no one has really figured it out, if they had the book will have been written, millions of copies sold, and people move past the debate, and focus on the next thing.
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Sales Executives: Are You Leading Your Team to Defeat? The sales force is seen as the key driver of sales growth in organizations. The challenge is that every sales organization is dealing with unprecedented change, fiercely competitive environments and declining sales and profits. As a result, sales executives are tasked with finding ways to maximise the productivity and performance of their sales team.
Sales and marketing expert Anthony Iannarino shares his “letter to digital natives” When a 27-year-old told me, “There’s nothing like meeting face to face,” I was stunned. We’ve all heard that Millennials are tethered to their devices. But that meeting (like so many meetings I’ve had) proved once again that in-person communication enables us to connect in ways that just aren’t possible via email, text, or tweets.
Sales and marketing expert Anthony Iannarino shares his “letter to digital natives” When a 27-year-old told me, “There’s nothing like meeting face to face,” I was stunned. We’ve all heard that Millennials are tethered to their devices. But that meeting (like so many meetings I’ve had) proved once again that in-person communication enables us to connect in ways that just aren’t possible via email, text, or tweets.
'The buyer approach that might just work, so definitely give it a go! The fifth hammer doesn’t contribute beauty and magic by fitting in. The fifth hammer makes a difference by standing out.” – Seth Godin. Ever said those words? […]. The post The buyer approach that might just work, so definitely give it a go! appeared first on Bernadette McClelland.
Issue Date: 2015-05-01. Author: Victoria Godfrey, chief marketing officer, Avention. Teaser: An increasing number of B2B prospects are building walls around themselves to filter out irrelevant and spammy messages. Outbound marketers need to adjust their tactics if they want to find an open door – or even a crack in the window – to get their messages to prospective customers.
'By Tibor Shanto - tibor.shanto@sellbetter.ca . That time again, when Michele Price’ and I get together to talk sales on BREAKTHROUGH radio. This month we talk prospecting, I know your favourite. To hear my segment from last week, click on the image below. Tibor Shanto. Accountability Action Cold calling execution Prospecting Sales Success Attitude cold calling how to sell better Planning Proactive Renbor Sales Solutions Inc.
'One of the most popular—and most quoted—movies of all time is The Princess Bride. Although it didn’t do particularly well at the box office when it was released in 1987, it has earned a massive fan base via video and cable over the years. The story centers on Westley the farm boy trying to save his [.].
Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
'Many of our delegates on our sales workshops want to improve or increase their influencing skills because they want to impress potential buyers into buying from them. This is natural, because we want. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Just because business is 24/7 doesn’t mean you have to be. “I’m catching up today.” How many times have you said those words? Let’s be real. Catching up is a fallacy, a myth, a wish, a hope, and just plain unrealistic. Don’t get me wrong. We all try. We work on weekends and during vacation , and stay glued to our smartphones around the clock. We don’t want to miss anything happening online, important or not.
Ways to ‘Lift Your Lid’ And Communicate with the ‘C’ Level We all have lids. We all have lids that limit our growth and that close us off to success. Once we lift those lids we flourish, and so do […]. The post Ways to ‘Lift Your Lid’ And Communicate with the ‘C’ Level appeared first on Bernadette McClelland.
Issue Date: 2015-04-27. Author: Brad Wilsted and Ryan Tubman. Teaser: While the specific levers differ for every company, sales effectiveness issues can most often be traced to one or more of six very common culprits. In this first part of a two-part article (part II posting on Wednesday), we look at the first three important questions you should ask before launching any sales effectiveness initiatives.
Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.
hot naked teenagers online By Tibor Shanto - tibor.shanto@sellbetter.ca . Everyday people commit to doing things, only not to do them. There are many reasons for this, and I am sure a host of contributing factors, but none of that changes the results, or more accurately the lack of results. From my perch, being an observer and practitioner of sales and selling, the most common cause is laziness.
'With more than a billion accounts, Twitter has changed the social, business and media landscape. CEO’s, celebrities and world leaders tweet regularly. CNN, ESPN and other media outlets routinely reference tweets on air. And the term “hashtag” has become part of the modern lexicon. But while Twitter offers tremendous sales and marketing opportunities for businesses [.].
Last week I received a request for help via email. The reader asked if I could recommend a response to an email reply he received (at least he got a reply!). The thing is, he deserved the reply he received because his introductory email absolutely sucked! In today's article I'll share what he wrote, the reply he recieved, and my recommended response.
'Are you coaching your sales team, or leaving them to fend for themselves? “ I’m not whining. You need to understand that I’m not just another number on your sales team. I know you think I’m not worth your time because I’ll probably just stick around for a year and then move on. That might be true, but only because I’m not learning anything here.
October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
'Forget Gender Bias – Meet The World’s Top #WomenWhoSell who Just Do It! Four years ago, I was fortunate to be invited to Boston from Australia to join 20 women who are renowned sales experts in the space of B2B […]. The post Forget Gender Bias – Meet The World’s Top #WomenWhoSell who Just Do It! appeared first on Bernadette McClelland.
Issue Date: 2015-04-24. Author: Micheline Nijmeh. Teaser: For insights on how sales and marketing can become stronger team players, look at some of the top characteristics for winning sports teams and determine how new sales engagement tools and more integrated systems can help foster these traits. For insights on how sales and marketing can become stronger team players, look at some of the top characteristics for winning sports teams and determine how new sales engagement tools and more integra
'Who isn’t right! Well the good news is that over the next couple of weeks I will be participating in two webinars aimed at helping you do just that. On Thursday April 16, at 1:00 pm Eastern: I will be part of a webinar with eGrabber , titled: Mastering two key elements of Sales and Prospecting success. Along with Clinton Rozario , we will be looking at the most efficient and effective ways to source leads and then connect with them so you can start selling.
'The top people in every profession got there by studying. Raw talent and intelligence will only take you so far. Whether you’re talking about doctors, athletes, lawyers, business leaders, artists, writers or teachers, the best are committed to continual learning. The same is true for salespeople. If you want to join the ranks of the [.].
What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
Being sales savvy is to have the business acumen, practical knowledge and active ability to carry out your sales job effectively and efficiently. Most salespeople would mark themselves fairly high. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
Referral selling is a disciplined process sales leaders need to learn. Are you “all in” with referral selling, or just trying it on? Are you telling your team to ask for referrals? Or do you unequivocally believe and trust that you have a referral process in place to drive revenue, save your job, and position your company for sales success?
'Have you ever witnessed salespeople that go part of the way, but not all the way to get the business? They make the call but don''t convert the call? They hold the first meeting but walk away without traction? They add a new opportunity to the pipeline but don''t move it forward? They do all of the right things - but with the wrong people? They qualify an opportunity but don''t get any further?
'Issue Date: 2015-04-20. Author: Joanne Black. Teaser: The business case for referrals is clear. Yet, 95 percent of organizations don't have a written referral-selling strategy, written weekly referral goals, referral-selling skills training or a disciplined system to track and measure results. The business case for referrals is clear. Yet, 95 percent of organizations don't have a written referral-selling strategy, written weekly referral goals, referral-selling skills training or a disc
This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.
'hot naked teenagers online By Tibor Shanto - tibor.shanto@sellbetter.ca . There is no doubt that experience is a plus in any vocation, including sales, just look at any job posting for sales, and with the exception of entry level positions, they will demand experience both in terms of tenure and industry related. As with other things in life, there are no absolutes, it is usually a case of upside and downside.
Do you have prospects or are they merely suspects? Too many salespeople have pipelines full of suspects who they believe are prospects. The problem is the suspect doesn’t identify themselves as a suspect. Nope! They walk, talk and act like a prospect, right up to the point of you trying to close the sale. […].
'Whenever we discuss salespeople’s skill-sets and the development of such, we always get round to the power of building relationships and the long-term benefits of maintaining and sustaining the. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].
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