May, 2017

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[Part 2] The Difference Between a Chief Sales Officer and VP of Sales

SBI Growth

Sales 317
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Why You Can’t Automate Relationship-Building in Account-Based Sales

No More Cold Calling

In this month’s guest post, Tim Hughes discusses social media offenses and how account-based selling teams can avoid them. You’re hosting a dinner party at your home. You invite some close friends and ask them to bring guests you don’t know, so everyone can forge new relationships and expand their networks. On the night of the party, your first guest arrives with two friends.

Account 287
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How A Career In Umpiring Helped Me Develop My Sales Strike Zone

Sales and Marketing Management

Author: John Bennett, Sales & Business Development Leader with Peak 10 Sales success is about much more than converting prospects to customers. Many of the most important strategic skills that help sales professionals master their craft are ones that help them navigate more nuanced interpersonal situations, rather than convincing someone to buy a product or service.

Call-back 276
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Sales Leaders’ Guide to Developing an Awesome Sales Management Team

Steven Rosen

Sales Leaders’ Guide to Developing an Awesome Sales Management Team. Do you want to develop an awesome sales management team? Sales leaders have several options to achieve and exceed their sales numbers. Your goal is to build a high-performance sales organization that consistently deliver outstanding results. Given limited budgets, you need to figure out how to maximize your ROI?

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From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

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How Studying Baseball Video is Identical to Coaching Salespeople

Understanding the Sales Force

Image Copyright ColorCarnival. We just completed a two-day Sales Leadership Intensive and that's always a great experience for the sales leaders who attend. The focus is on coaching salespeople for impact and everyone learns what it takes to become so effective at coaching salespeople that they ask for more. It's been a long time since I have written an article that mentioned our son, the baseball player.

Study 270

More Trending

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Why Your Value-Based Pricing Strategy Isn’t Working

SBI Growth

Strategy 310
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Top 10 Do’s and Don’ts for Selling to CIOs

DiscoverOrg Sales

When DiscoverOrg hosted a Meet-Up event, “Overcoming Roadblocks When Selling Enterprise IT,” we expected insights into how successful sales people identify and access key decision makers at targeted accounts. What we didn’t expect were all the insights on how NOT to sell to CIOs. If you are already working from DiscoverOrg’s powerful organizational charts and company profiles, you have the names and contact information of the CIOs and their direct reports.

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10 Steps to Speed the Prospecting Process

The Sales Hunter

1. Don’t start what you can’t finish. This is the first rule of prospecting. Too many people think if all they do is send out a bunch of emails or make a bunch of phone calls, prospects will suddenly appear. Key is to never put more into your pipeline than you support with the right […].

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Sales Management Training Webinars

Steven Rosen

6 FREE Sales Management Training Webinars . The #1 driver of performance in sales organizations are front-line sales managers. Most CSO’s would agree with this, but they are not sure what to do about it. The STAR Sales Management Development Survey found that only 50% of sales managers were receiving on-going training and development in core skills.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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New Analysis Shows the 5 Biggest Gaps Between Top and Bottom Sales Performers

Understanding the Sales Force

Image Copyright Cybrain. It didn't take very long for this to happen. When Objective Management Group (OMG) announced that it was making its findings data available to the public, we knew that it wouldn't take long for someone with a flair for analytics to dig in and come up with something cool. Last week, John Cousineau, creator of Abicus, got me on a video conference and shared what he came up with.

Analysis 267
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Don’t Just Do Something – Sit There!

The Pipeline

By Tibor Shanto – tibor.shanto@sellbetter.ca . All too many people confuse activity or action with productivity or results. Think of how many times the best thing you can say about a movie or a game is that it was “action filled”. In sales, many often confuse activity with moving the sale forward or execution, bringing to mind the saying about the deck chairs on the Titanic.

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Should You Hire Sales Reps Only From Your Industry?

SBI Growth

Hiring 300
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17 Things Not to Do at a Networking Event

The Sales Heretic

Networking is a powerful sales and marketing tool. But like any tool, using it improperly or inappropriately can lead to disaster. Here are seventeen things—all of which I’ve actually observed people doing—that you definitely don’t want to do at your next networking event. 1. Dress inappropriately 2. Show up late 3. Talk about yourself constantly [.].

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Relevance, Reach, Return: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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What is Your Sales Team's Motivation?

Anthony Cole Training

QUESTIONS THAT COMPANIES NEED TO ANSWER.

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Sell More Through Referrals - A Powerful Way to Grow Revenues

Score More Sales

Are you getting regular referral business as a seller? I shared this story below about how I referred a hair stylist to a friend of mine and how that single referral gave her loyal clients for many years in addition to personal relationships that would be considered priceless.

Referrals 207
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A State by State Review: Gender Diversity in the Executive Suite

DiscoverOrg Sales

I’d confidently say that most CEOs and Boards would be happy if they could point to these results consistently at quarterly board meetings: – Better financial performance. – Higher return on sales. – Higher return on equity. – Higher operating results. – Lower corporate fraud. – Increased collective intelligence. – Increased innovation. – Reduced conflict.

Hiring 206
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A Stranger In Your Own Deal?

The Pipeline

By Tibor Shanto – tibor.shanto@sellbetter.ca . It’s interesting to see how different sales people and organisations deal with lost deals. In light of the fact that most sales people including me, have an initial engagement to close ratio of less than 50%, meaning we lose more than we win, you’d think there would be more of a focus on understanding the reason for the outcomes of our opportunities.

Vendor 219
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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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How to Determine Which Sales Problem is Worth Solving?

SBI Growth

How To 299
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Tell Better Stories, Make More Sales

The Sales Heretic

Stories are extremely powerful. Not only can they can be informative and persuasive, they can also be engaging, entertaining, and memorable. That is, if they’re told well. A poorly told story can lose the audience, and even lose the sale. So how can you improve your storytelling prowess? 1. Collect Your Stories In Advance The [.].

Sales 202
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10 Ways to Overcome the Fear of Selling

The Sales Hunter

The number of people who are out there offering solutions via email to help you sell without ever having to pick up a phone or face rejection is driving me nuts. The only thing these people are doing is fleecing scared salespeople. They’re taking their money by selling them a dream that goes “poof”shortly […].

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Importance of 1st Impressions from Sales Leadership Training Companies

Score More Sales

I saw a question this week in a sales community on LinkedIn. A member was looking for a referral for sales management training. What struck me hard was that he said he’d reached out to four companies who offer sales management training services. Three days had gone by, and only one of the companies had reached out to him.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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When Asking for Referrals Can Hurt Account-Based Sales

No More Cold Calling

Avoid this digital danger zone! As comedic director Woody Allen once said, 80 percent of success is showing up. Some readers might not know who Woody Allen is, and that’s OK. Just trust me: He was absolutely right on this point. Showing up matters, especially for account-based sales pros—whether it’s showing up in the right place at the right time, showing up to learn, or just showing up to connect.

Referrals 190
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Are your prospecting calls a long run off a short pier?

The Pipeline

By Tibor Shanto – tibor.shanto@sellbetter.ca . Sellers are a wonderfully optimistic lot, having drank the Kool Aid about their “solution”, believing that they are indeed the cavalry coming over the hill to heal all that pains their potential prospects. This unbridled optimism and energy works great when you have a willing audience, say a play, where the audience comes with interest and openness to the message.

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How Do I Brand an Acquired Company?

SBI Growth

IPC Systems launched a new brand identity, following its acquisition of Etrali Trading Solutions earlier this year. Our guest today shares the use case for the brand strategy that 1,400 IPC employees will use to convey a single, compelling story.

Company 296
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Nine Ways To Improve Your Business Image

The Sales Heretic

May is International Business Image Improvement Month. In honor of that, I thought I’d tweet out an article on the subject. But when I did a search for “how to improve your business image,” all the articles I found contained such hackneyed advice as, “Be active on social media,” “Update your website,” “Launch an ad [.].

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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.