The Sales Heretic
SEPTEMBER 27, 2012
Have you tapped into the power of QR codes yet? If not, what are you waiting for? QR codes have enormous potential as sales and marketing tools. For those unfamiliar with them, a QR (Quick Response) code is a square-shaped bar code (like the one at left) that can be scanned with a smartphone’s camera, [.].
Bernadette McClelland
SEPTEMBER 23, 2012
'Are Your Sales Suffering from Lag Time ? We have all heard the phrase ‘what you focus on is what you get’. Using the well worn metaphor of the red car…. If you were to buy a red Mazda 3 because you like them (no affiliation here except as a past owner), you had seen a few around but not that many, and then all of a sudden you started to see them everywhere, that’s because your brain, to keep it simple, never needed to consider those red cars prior and so deleted them from your conscious m
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Sales and Marketing Management
SEPTEMBER 15, 2012
Issue Date: 2012-09-16. Author: Beverly Kaye and Julie Winkle Giulioni. Teaser: Study after study confirms that best-in-class managers – the ones who consistently develop the most capable, flexible and engaged teams able to drive exceptional business results – all share one quality: they make career development a priority. Study after study confirms that best-in-class managers – the ones who consistently develop the most capable, flexible and engaged teams able to drive excepti
SBI Growth
SEPTEMBER 14, 2012
For HR leaders, a recent Harvard Business Review blog post provides a stark reminder of the difficult challenge of supporting Sales leaders in recruiting top talent. These uniquely qualified men and women are in high demand and scarce. Q4 is "hunting season" when they are most likely to make a change. The most common mistake is failing to look at the job opportunity through the eyes of the candidate.
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MTD Sales Training
SEPTEMBER 11, 2012
You can find a ton of sales training material and suggestions on what to SAY during a sales interaction, especially at the close. If you have been in the world of professional selling for any amount of time, you also know that asking the right questions is critically important. However, in this short and sweet piece, I want to focus on one question you should NEVER ask the prospect, in particularly at the close. “ What Do You Think?”.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
The Sales Heretic
SEPTEMBER 20, 2012
If you’re in sales—whether as a salesperson, a professional or a CEO—you have competition. And every one of those competitors has some kind of strength relative to your company: lower prices, more years in business, bigger staff, higher quality, more locations, etc. The temptation is to try to match strength for strength: cut prices, hire [.].
The Pipeline
SEPTEMBER 24, 2012
Sales is not without its share of wife’s tales or empty sayings, passed down from one generation of sales people to the next. Some are considered universal, despite the fact that it has been a long time since they related to anything in specific to selling consistently and successfully. But they sound good, and you generally get “bonus” points for saying them in the right discussion, on social media or sales seminars.
Score More Sales
SEPTEMBER 5, 2012
Lori, Trish, and Jill August, 2012. To be professional in any career, you need mentors. I first met Jill Konrath after reading her new book, Selling to Big Companies in early 2006. I met Trish Bertuzzi in 2010. Perhaps how I stumbled into finding great mentors in the B2B sales world might inspire you to find mentors and inspiration yourself. I didn’t set out intentionally in actually “choosing” mentors.
SBI Growth
SEPTEMBER 19, 2012
Over 42% of all Sales Managers don’t make their yearly number. A VP of Sales first thought is to terminate those Sales Managers. “Who needs a Sales Manager if they can’t make their number?”. Are you thinking the same? You need to ask yourself: How are you measuring your sales managers? Is it by quota attainment only? If so, you are making the biggest mistake a Sales VP can make.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
MTD Sales Training
SEPTEMBER 4, 2012
We all know the old rule-of-thumb in selling which is to try not to reveal or discuss the price of what you are selling, until after you have completed your sales presentation. However, dealing with today’s modern , more educated consumer, many of which are demanding price before presentation ; should you still try to avoid on talking about the price early in the sales interaction?
Bernadette McClelland
SEPTEMBER 24, 2012
'Time Management is a Myth. We can never manage time. There are only ever 24 hours in a day that have been given to us so how can we ever manage that? What we can do however, is manage ourselves during that time. And that becomes another conversation altogether uncovering a whole heap of issues, fears, procrastination strategies at best. In saying that, here are 5 thoughts you may like to consider if you find yourself veering off course or chasing that next shiny object: Discover exactly where y
Understanding the Sales Force
SEPTEMBER 16, 2012
Understanding the Sales Force by Dave Kurlan In the past decade Boston's sports teams have won a number of championships. The two that excited me the most were the Red Sox' 2004 World Series victory and the Patriots' 2001 Super Bowl win. When I reminisced about those long-awaited championships, I was suprised at how little time I spent savoring those wins, compared with how much time I spent mourning the huge losses.
The Pipeline
SEPTEMBER 26, 2012
Sales books are no different than other books or forms of literature, especially in one respect. Before we even get to content, quality or other attribute, books generally fall into one of two general categories: Fiction – Or – Non-Fiction. You know what I am talking about, you pick up a sales book, an enticing title, a slick smiling face, ready to learn and improve your craft only to discover that the author is not at all practicing seller.
Speaker: Kevin Burke
AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.
Sales and Marketing Management
SEPTEMBER 30, 2012
When coming to an agreement about the value of your product or service to a prospect, dropping price is a shortcut to building value; it in no way enhances the value of your proposition and in some cases can actually devalue your offer.
SBI Growth
SEPTEMBER 11, 2012
Deploying a Sales Force Automation tool will not solve the challenges facing your Sales organization. Technology alone is not the solution. The Sales organization isn’t short on data, it is short on knowledge. Every Sales Leader needs innovative recommendations right now. As the Sales Operations Leader , you are the solution that will provide those recommendations.
MTD Sales Training
SEPTEMBER 18, 2012
In today’s world of e-prospecting, social media marketing, texting and sophisticated electronic communication, it seems picking up the telephone is becoming a lost art. Although we all know that no matter how the future continues to unfold, the telephone will always be an integral part of sales success. The problem I have found is that in the wake of all the new avenues of approach, sales people are quick to believe that picking up the telephone, be it warm or cold calling, is no longer effectiv
Bernadette McClelland
SEPTEMBER 16, 2012
'Do you lie to yourself? That’s a pretty harsh question but consider what a lie is… it is a story that you have made up and you either believe it or you don’t, but it is serving you in the moment. We all do it, we all have done it and we will more than likely all do it in the future. In the context of pipeline growth though, let’s consider some stories you may be telling yourself and others -.
Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com
Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.
Jeffrey Gitomer
SEPTEMBER 27, 2012
Tweet When you say something about yourself, it’s bragging. When other people say it about you, it’s proof. That is the essence of the testimonial. In this brand new webinar you’ll learn: How to create powerful testimonials. Why video is the new testimonial format. Overcoming your hesitation to ask for testimonials. Where and how to promote testimonials.
The Pipeline
SEPTEMBER 19, 2012
Guest Post – Megan Totka. Time management is a concept that many people and businesses struggle with. With that said, great time management skills are probably one of the most important skills to have when it comes to running a successful small business. While larger companies may have more of a luxury of time when it comes to selling products or closing on accounts, a small business that is just getting started can be broken by bad time management.
Steven Rosen
SEPTEMBER 19, 2012
My belief is that if you do the basics well you will succeed. In sales and sales management that rule applies. Interestingly enough so Mike Weinberg shares that same belief. In his new book New Sales. Simplified. The Essential Handbook for Prospecting and Business Development (AMACOM: 2013) Mike makes it very apparent that selling is not a highly complicated activity.
SBI Growth
SEPTEMBER 9, 2012
Last week at Content Marketing World, the Chief Marketing Officer of IBM was asked; What’s the top skill that marketing organizations need to master to be successful? Answer: Writing skills. The Internet has changed everything. Today's marketing is driven off the written word. Text is the catalyst that drives everything Search, PPC, social media, email, etc.
Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions
Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!
MTD Sales Training
SEPTEMBER 25, 2012
Most reputable dictionaries define a “Habit” as… “An acquired behaviour pattern regularly followed until it has become almost involuntary…”. So, can you develop certain sales habits so that being successful in sales becomes almost involuntary? I will not get into the psychology or methodology of developing habits. However, here are three simple actions you can take that if done often enough will become automatic and will make you more successful in sales!
Bernadette McClelland
SEPTEMBER 19, 2012
'State of the Nation Address. Pick a state and address it: Confused? You need Clarity. Overwhelmed? You need Outcomes. Frustrated? You need Focus. Manipulated? You need Meaning. Competitive? You need Collaboration. Distracted? You need Direction. Lost? You need Leverage. And the list could continue…. States are emotions we experience and emotions drive everything or drive nothing, wouldn’t you agree?
The Sales Heretic
SEPTEMBER 4, 2012
Want more sales? Then you need more of five specific things. You may not need all five, but you definitely need at least one, and probably several. What are they? Listen to my appearance on Breakthrough Business Strategies Radio with Michele Price. In this ten-minute segment, I share what each item is and how you can get [.].
The Pipeline
SEPTEMBER 7, 2012
Prospecting is a unique skill set, this is why hunters are always in greater demand and earn more than people who can sell but can’t prospect. One quality is knowing when and what to bring to bear to move the sale forward, what resources you really need and which are superfluous or a distraction. A common killer is research. Stay with me a few more lines before you completely frank out, I am talking about the degree/level of research and when you do it.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Sales and Marketing Management
SEPTEMBER 10, 2012
Issue Date: 2012-09-11. Author: Kurt Shaver. Teaser: In the past, marketing and sales had distinct roles. Marketing generated leads while sales converted those leads. Social media has blurred these separate responsibilities. Innovative companies are seizing this social selling opportunity by implementing a new type of collaboration between marketing and sales.
SBI Growth
SEPTEMBER 23, 2012
Can you count on your current Sales Rep behaviors to “Make the Number” in 2013? HR has a stake in this as the governor of company-wide behavior modification, including the Sales Department. SBI’s research has uncovered some essential Rep behaviors. Sign up for our Make the Number tour to learn more about how top performing companies will change Sales in 2013.
MTD Sales Training
SEPTEMBER 12, 2012
We all heard the old adage, “Sell the sizzle, not the steak.” However, I often wonder if some sales people truly understand the concept, or feel that it is still relevant when dealing with today’s modern buyer. In a word, YES. From the beginning of time until the end of such, you must understand how to present the benefits, results, outcomes and problem solving solutions of what you sell.
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