SBI Growth

AUGUST 15, 2024

Moving into the latter half of 2024, growth leaders should consider start ing the annual planning process for 2025 today. For organizations to make the right move, they need t o understand how their go-to-market (GTM) plan will influence their value-creation capabilities. In this blog post, we take a closer look at the findings of our recent CEO survey to uncover insights to help you achieve commercial success in 2025.

Report 177

Report Strategy Survey Influencer 177

Anthony Cole Training

AUGUST 16, 2024

Every business that has ever been started has done so by wanting to position its products or services on a continuum between the two extremes of value and price. Some businesses (think Apple, Ritz Carlton) are focused on delivering a high value experience. Some businesses (think Walmart) are focused on being the low-cost provider in their industry. Most businesses land somewhere in the middle.

Industry 295

Industry Positioning How To Training 295

Sales and Marketing Management

AUGUST 8, 2024

As we see athletes reach the pinnacle of physical and mental strength, pay heed to the lessons you can apply to your sales team to improve their performance and results. The post Five Lessons from the Olympics for Your Sales Teams appeared first on Sales & Marketing Management.

Sales 296

Sales Marketing 296

Understanding the Sales Force

AUGUST 9, 2024

SalesProCentral.com aggregates Blog posts and sends a daily newsletter highlighting the selected posts. While articles from my Blog are often included and highly rated with their readers, I was shocked by some of the other titles from their July 9 newsletter : Tailored to Succeed: How Personalized Learning Transforms Sales Teams Sales Talk for CEOs: From Engineer to CEO: Marko Dinic’s Unexpected Journey in Tech Leadership (Ep127) 10 Best Practices for Conducting a Great Candidate Interview 5 Th

Top of Funnel 207

Top of Funnel Forecasting Decision Maker Call Monitoring 207

Advertisement

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Trends

Anthony Cole Training

AUGUST 1, 2024

To compete in any marketplace, especially the competitive arena of financial services, advisors, producers, lenders, and relationship managers must have a strategy for success. The top 7% of salespeople, the elite producers, certainly follow a sales strategy and can articulate what they do consistently to find and develop client relationships. There are many ways to differentiate and compete but there are 3 key areas to developing a competitive sales strategy.

Competition 295

Competition Strategy Sales Training 295

SBI Growth

AUGUST 25, 2024

While sales objections are frustrating, they can be valuable opportunities to build trust, address concerns, and ultimately win the sale. By understanding the root causes of objections and adopting proactive strategies, sales reps can confidently navigate these challenges, leading to improved outcomes and stronger customer relationships. Let's delve into the art of handling and preventing unnecessary sales objections.

Objections 156

Objections Sales Opportunity Strategy 156

Smooth Sale

AUGUST 22, 2024

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: How To Build A Successful Remote Team Remote work has changed a lot in the past few years. It’s highly likely you’ll remember a time when it wasn’t done at all, or if it was, there were a lot of wires, programs, and software to set up—and it often didn’t want to connect, leaving everyone confused and unproductive.

Hiring 117

Hiring How To Motivation Microsoft 117

The Center for Sales Strategy

AUGUST 28, 2024

Did you know that only a quarter of all sales are successful? HubSpot reported that its average win and close rates are 21% and 29%, respectively. This means that about three-quarters of all sales negotiations usually fail. As a sales professional, you seek to improve your performance and fill the sales pipeline. However, in the entire process, the negotiation part is the most important.

Negotiation 103

Negotiation Hubspot Report Pipeline 103

The Center for Sales Strategy

AUGUST 8, 2024

Have you ever felt like you're shouting into a void, your messages disappearing into thin air? Welcome to the n on-communication abyss— a place where sales strategies go to die. Let us help pull you out of this chasm and revolutionize your sales approach.

Strategy 96

Strategy Sales 96

Advertisement

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

Understanding the Sales Force

AUGUST 31, 2024

My wife and I add around 200 plants to our perennial gardens each year. She chooses the plants, decides where they should be placed, and I have the important job of digging holes. One thing I have excelled at in my hole digging responsibilities is cutting into the coaxial cable that makes up Dinger’s invisible fence, rendering it useless. As long as I know where I cut it I can splice it back together again and I have spliced that cable back together so many times that there are more splices th

Cold Calling 316

Cold Calling Call-back Follow-up Proposal 316

Sales and Marketing Management

AUGUST 21, 2024

Implementing and refining a customer segmentation strategy is crucial for maximizing marketing effectiveness and achieving better business outcomes. The post Unlocking the Power of Personalization: Mastering Customer Segmentation appeared first on Sales & Marketing Management.

Segment 290

Segment Customer Maximizer Strategy 290

Anthony Cole Training

AUGUST 23, 2024

All salespeople and their managers want to understand the psychology of selling and in fact, is it a highly searched phrase on google. Giving credit where credit is due, The Psychology of Selling is a well-regarded book by legendary sales professional Brian Tracy that should certainly be on every salesperson’s list of must-reads.

Google 277

Google Sales Training 277

Sales 2.0

AUGUST 28, 2024

Getting in the door is getting harder and harder, so making the most of every time you do get through the door is becoming more and more important. Over the years, I have seen many salespeople and business owners taking big risks with important deals by talking to only one person in the prospect company. A common outcome of this kind of “single threading” is “radio silence” after a proposal is submitted—no returned calls or emails, and ultimately no deal.

Opportunity 195

Opportunity Gatekeeper Coaching Buyer 195

Advertisement

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

SalesForce

SBI Growth

AUGUST 29, 2024

Many companies found themselves in a worst of both worlds situation in 2023, struggling to deliver growth while managing a continuing increase in go-to-market expense. Commercial efficiency is eroding. As we look at early returns from 2024, there is little to suggest the tide has turned.

Marketing 177

Marketing Company Research Report 177

No More Cold Calling

AUGUST 22, 2024

Referrals solve the key problems that modern sales leaders face. CROs face constant pressure to drive growth. But that growth stalls when your sales team isn’t booking enough meetings, generating qualified leads, or building a reliable pipeline. Leadership can’t count on accurate forecasts when pipelines are unqualified. Big problem! A disciplined referral program—with ongoing coaching, metrics, and accountability for results—is the solution to the key business development challenges that CROs

Referrals 177

Referrals Sales Qualified Lead Hiring Face-to-face 177

Understanding the Sales Force

AUGUST 1, 2024

We walked by a brackish pond and one morning it appeared that two of the fish had babies. Not just a few babies. Not a lot of babies. There were two schools of baby fish which, at first glance, appeared to be underwater swarms of bees! There had to be hundreds of thousands of them! My first thought was to calculate the percentage of baby fish that would survive their first year.

Hiring 194

Hiring B2C Real Estate Insurance 194

Zoominfo

AUGUST 27, 2024

Businesses are constantly seeking ways to gain an edge and connect with their ideal customers more effectively. This is the value of marketing account intelligence software. By leveraging the power of data and advanced analytics, marketers are able to develop targeted lists of accounts that perfectly align with their ideal customer profiles. With marketing account intelligence software, teams can focus their efforts on accounts with the highest probability of converting into loyal customers.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

Hiring

Anthony Cole Training

AUGUST 9, 2024

In selling, you should have various rules of engagement when it comes to cultivating a prospect. Across the country, most salespeople just chase prospects. They do not follow any rules of engagement. They fundamentally lack a process, a decision tree, if you will, for deciding yes or no in terms of determining if a prospect is truly a prospect for them.

Prospecting 252

Prospecting How To Follow-up Up-Sell 252

Sales 2.0

AUGUST 13, 2024

The #1 challenge for most salespeople, and small business owners, is getting enough meetings with prospects for their product or service. Getting through the door to have conversations that may lead to business opportunities seems to be getting harder every day. Today’s big disruptor, AI, may potentially make this situation even worse (hard to believe as the situation seems so tough already!

Lead Rank 195

Lead Rank Cold Calling Ideal Customer Profile Energy 195

SBI Growth

AUGUST 8, 2024

An engaging and impactful sales kickoff (SKO) event goes a long way in setting the tone for your sales team's performance in the coming year. At the same time, you want it to be more than just one big pep talk. You want content based on real data that provides your sales reps with actionable insights relevant and applicable to their day-to-day work, leading to tangible results.

Company 177

Company Data Leads Marketing Qualified Lead 177

Smooth Sale

AUGUST 27, 2024

Photo by Attract the Right Job or Clientele: The Best Tips to Implement SEO on Your Website Search Engine Optimization (SEO) is essential for any website that wants to increase visibility, attract more visitors, and ultimately drive conversions. However, SEO constantly evolves, and staying ahead of the curve requires a strategic approach. Our collaborative blog offers some of the best tips to implement SEO on your website.

Lead Rank 165

Lead Rank Lead Scoring Engineering Google Analytics 165

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

Call Monitoring

Understanding the Sales Force

AUGUST 23, 2024

When we were exploring the volcano in Hawaii, our tour guide showed us a simple hack that exponentially increased the amount of steam rising up through one of the vents. Check it out in the video that I shot below. The guide simply lit a cigarette, lowered it slightly into the vent, it reacted with the air and the steam, and significantly increased the output of steam.

Opportunity 177

Opportunity Decision Maker Cold Calling Call-back 177

Zoominfo

AUGUST 8, 2024

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. You can throw in tactical skills like effective messaging, multi-threading, persuasive cold-calling, and much more. To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program.

Sales Enablement 130

Sales Enablement Strategy Scale Hiring 130

Anthony Cole Training

AUGUST 30, 2024

In 2005, I read Dave Kurlan’s book Baseline Selling. Dave took the fundamentals of effective selling and used the baseball diamond and baseball terminology to explain his sales process. Baseball today is essentially the same game that was formalized in New York around 1840, but we know that selling has changed considerably. The baseball analogy is a strong one for developing a milestone-centric sales process with your team.

Pipeline 199

Pipeline Sales Process Prospecting Sales 199

Sales and Marketing Management

AUGUST 28, 2024

How to harness technological innovations and the power that data brings to your company. The post Harnessing Technological Innovations and the Power of Data appeared first on Sales & Marketing Management.

Data 156

Data Marketing Company How To 156

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

Sales

SBI Growth

AUGUST 8, 2024

Today’s buying environment is one of rising costs and shrinking opportunities: B2B organizations have seen their sales and marketing costs rise by a staggering 68% while commercial productivity seems to be stagnant at best. It is clear that growth leaders need to take a different approach to value creation in 2024 and beyond if they are seeking to achieve higher growth targets.

B2B 177

B2B Opportunity Marketing Sales 177

Mr. Inside Sales

AUGUST 11, 2024

As you burn through your summer, either looking forward to a well-deserved vacation or just coming back from one, you may be looking for a brief diversion from sales. And I have one for you! As some of you may know, in addition to inside sales consulting, I am actively writing the books I’ve always wanted to—but was too busy to write! My latest book is: The Owner’s Manual to Life—In Case You Missed That Day in School When They Passed It out!

Face-to-face 156

Face-to-face Gatekeeper Licensing Decision Maker 156

Hubspot Sales

AUGUST 20, 2024

When was the last time you really looked around the toothpaste aisle? It’s overwhelming. You’re faced with a huge amount of choices — possibly even dozens depending on the store you’re in. Imagine having to actually make a buying decision purely by shopping through the toothpaste aisle. My guess is that you’d either get overwhelmed and choose something that you later regret, or you’d choose to buy nothing at all.

Examples 111

Examples Conversion Customer Licensing 111