February, 2024

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25 Sales Experts on the Importance of Coaching Salespeople

Understanding the Sales Force

According to the search results inside this blog, I have written on the topic of coaching salespeople more than 400 times or 25% of my articles. Why? Because sales managers are not coaching – still – at least not consistently or effectively. As a reminder, consistent daily coaching increases revenue by 28% and when it is paired with effective coaching, revenue increases by 43%.

Coaching 347
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Leaders: Here’s How to Drive Seller Productivity in 2024

SBI Growth

Sellers today have an unenviable job: buyers are increasingly conservative, and deals are taking longer to close. A survey from SBI in Q3 2023 shows that commercial leaders are feeling the effects, with a staggering 69% of CEOs seeing lower seller productivity. For sales leaders seeking to escalate growth projections in 2024, it’s time to rethink how sales enablement should be done.

Survey 317
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Qualities of a Great Sales Manager

Janek Performance Group

Every company looks for specific characteristics when seeking candidates for leadership roles. References and reputation only go so far in evaluating capabilities. For sales managers, look for qualities that build strong teams and motivate others to perform their best. Whether you seek a new hire or promotion, here are several essential qualities of sales managers.

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Should Your Company Hire a Fractional Sales Manager?

Anthony Cole Training

Many companies are struggling with finding talent in today’s environment, and it is particularly difficult to find top-notch sales management talent. Depending on the industry, this role can be a very expensive one to fill, and it is critical to get it right. Every organization needs to grow revenue, and this person is the driver of keeping your sales team focused on the right activities, target clients, industry knowledge, technology solutions, and most importantly, sales skills.

Hiring 254
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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A Seller’s Perspective on Enhancing Sales with AI

SBI Growth

As business leaders, we get excited when we think about just how much a Sales team empowered by artificial intelligence (AI) can achieve in terms of commercial productivity, but the reality is that most companies aren’t there yet because it’s a long learning process for everyone involved.

Sales 303

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Beyond the Inbox: Rethinking Email Strategies in Modern Sales

The Center for Sales Strategy

Did you know that the first email was sent way back in 1971? That first “message” was a throwaway in terms of actual content. Engineer Ray Tomlinson, at the time, was exploring different ways for humans and computers to interact and sent himself a test email to see if his new idea worked. Ray had little idea how powerful and enduring the concept of electronic mail would end up becoming.

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Here are 12 Sales Coaching Resources You Want to Bookmark

Membrain

It’s no secret that I’ve been pushing the importance of coaching over the past several months. With the upcoming launch of our Coaching Cockpit this year, it’s definitely been top of mind for me.

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An Introduction to Using AI in Sales Prospecting

RAIN Group

Unless you’ve been on an extended media break, you’re aware that artificial Intelligence (AI) is making a splash across all industries of business. I’ve seen this as a practitioner. I work closely with client organizations and collaborate with senior executives, and I’ve been getting a lot of questions lately about AI. What’s RAIN Group’s position on AI?

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4 Selfish Sales Tactics That Could Be Costing You Sales, According to Databox's CEO

Hubspot Sales

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders. Every time you use a selfish sales tactic, you’re destroying the trust between you and your buyer — but you’re not just hurting yourself. When a salesperson uses a slimy sales tactic, the entire sales profession takes one step backward.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How Good Talent Can Realize Returns from Customer Success

SBI Growth

Knowing who to hire and what sort of traits to foster across an organization’s talent can go a long way in creating value for customers and seeing the business returns of customer success.

Customer 329
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Appeal to Their Heads and Hearts

Steven Rosen

David Hennessy , the VP of Sales at Kite Pharma, delves into his transformative moment as a sales leader, stressing the significance of active listening and strategic questioning. He underscores the necessity for a well-defined and compelling strategy that is effectively communicated to the sales team. David also highlights the crucial balance between the strategy’s rational and emotional facets, resonating with intellect and emotion.

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5 Best Practices for Engaging Current Clients & Recruiting New Ones

Sales and Marketing Management

Many companies use sales and marketing efforts to address their clients’ symptoms, not the underlying problems. Here are five best practices to foster a dialogue that allows marketers to give B2B customers what they want. The post 5 Best Practices for Engaging Current Clients & Recruiting New Ones appeared first on Sales & Marketing Management.

B2B 296
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4 Rules to Help Your Salespeople Have Better Initial Calls

Anthony Cole Training

How important is it that you or your sales team close more business, more quickly at higher margins? We can guess that it is pretty important.

Margin 237
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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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How to Handle, “Your Price is Too High”

Mr. Inside Sales

Based on how successful my last blog was on handling the objection: “We’ve Already Got a Vendor for That,” I thought I’d give you another proven response to help you overcome the objections and resistance you get daily. In this case, “Your Price is Too High.” The reason this is such a common objection is because your prospects have figured out it’s the best way to get sales reps to drop their price!

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Don Kent and My 8 Reasons For Inaccurate Sales Forecasts

Understanding the Sales Force

This article has a longer analogy build up then most, but it’s worth it. Earlier this week, the forecast called for a big nor’easter to drop 8-13 inches of heavy, wet snow in our area. We got 3 inches. It harkened me back to the good old days before the incredible weather technology we have now. When I was growing up in the 1960’s, I watched meteorologist Don Kent give his weather forecasts on WBZ channel 4 in Boston.

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Assess Your Revenue Growth Model to Improve Executive Alignment

SBI Growth

“Executive alignment is critical to growth and value creation. Nearly 75% of companies with high commercial momentum have go-to-market (GTM) leadership teams that are highly aligned.” This may sound like common sense to many executive leaders, but some companies can still have a hard time making this happen when their leaders don’t know where to start.

Revenue 316
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The Money’s in the List

Sales 2.0

“The money is in the list” is an old direct marketing adage going way back to the development of the envelope. Despite all the digital changes in in sales and marketing, if you’re running a business and trying to use outbound to grow it, the money is still in the list. Cherry Garcia not vanilla As I’m sure you’ve seen at least a few dozen times in your inbox there are plenty of people out there that want to sell you a list.

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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5 Best Practices for Engaging Current Clients & Recruiting New Ones

Sales and Marketing Management

Many companies use sales and marketing efforts to address their clients’ symptoms, not the underlying problems. Here are five best practices to foster a dialogue that allows marketers to give B2B customers what they want. The post 5 Best Practices for Engaging Current Clients & Recruiting New Ones appeared first on Sales & Marketing Management.

B2B 296
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Do Your Salespeople Have the Ability to Push Back?

Anthony Cole Training

One of the most important skills that a salesperson needs to possess is the ability to engage in what I refer to as “appropriate and respectful confrontation” with a prospect…at least when the need arises. For the sake of simplicity, let’s just refer to that as the ability to push back.

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How to Handle, “I Want to Think About It.”

Mr. Inside Sales

Ah, the amorphous, “I want to think about it.” At first glance, this seems hard to handle because it’s not really an objection, rather, it seems more like a stall. Because of this, it fools many sales reps who think that perhaps after a week or two the prospect might actually buy. But they rarely do. Make no mistake: this is almost always a “no” disguised as a “maybe.

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Whipped Cream! The Easiest Way to Lower Sales Resistance

Understanding the Sales Force

Dinger had his second ACL surgery in the past five months. While his recovery is on par with the recovery from his September surgery, this time he was much less willing – as in resistant – to taking all of his meds (pain, inflammatory and anti-biotic). Remembering that Dinger loves Starbucks’ Puppaccinos (whipped cream in a cup), my wife suggested that we hide the pills in a 1/4 cup of whipped cream.

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Secrets of a Successful Sale: Optimizing Your Checkout Process

Speaker: David Nisbet, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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7 Focus Areas to Secure a Fast Start to 2024

SBI Growth

The transition into a new calendar year can create a period of adjustment that negatively impacts a company’s productivity and their growth trajectory if not managed well. In 2023, up to 49% of companies were adjusting their growth projections as early as the beginning of March. Q1 underperformance can often set the tone and momentum for the rest of the year if left unchecked.

Company 317
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Lost in the CRM forest?

Sales 2.0

I had a conversation this week with a business owner about how to improve their CRM data. It’s a conversation I’ve had many times over the years. It’s not that this business needs more data in its CRM or is missing an important prospect list. The CRM in question has plenty of contacts and accounts–think nearly a hundred thousand contacts. It’s that with this huge list of potential customers, the business is not actually easily able to sell.

CRM 195
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Maximizing Profits with Five Indispensable Customer Experience Practices

Sales and Marketing Management

Instituting these practices is more than providing good client service and retaining clients; it is also about maximizing the value of your business. The post Maximizing Profits with Five Indispensable Customer Experience Practices appeared first on Sales & Marketing Management.

Maximizer 295
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Achieving Sales Team Excellence – No Micro Managing!

Anthony Cole Training

Most organizations and sales managers think of accountability or performance management as “micro-managing.” Jim Collins has been quoted as saying “There is no such thing as 'micro-managing.' There is either managing or not managing.” There is a lot that a manager must bring to the table to be effective at setting standards and gaining accountability with their team.

Account 211
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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Can You Really Do Referrals on Social Media?

No More Cold Calling

Get offline to get your referral. Social media lead generation can work. But clicking buttons to forge new relationships is a waste of time, and digital referrals are a myth. Why is asking for referrals on social media a bad idea? And why does taking these conversations offline give your sales team a competitive advantage? 4 Reasons Not to Ask for Referrals on Social Media 1.

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How to Identify Candidates Who Will Succeed in Your Sales Roles

Understanding the Sales Force

Suppose you have a project or task that you don’t particularly enjoy doing, but despite your lackluster feeling, must complete it. Do you seek out the most efficient way to complete the project or task, or default to the most inefficient way to complete it? Let’s take recruiting, selecting and hiring salespeople. For HR, that’s part of their job.

Hiring 207
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Go-to-Market Planning for 2024: Laying the Groundwork for Growth

SBI Growth

The slowdown in corporate spending due to economic and geopolitical uncertainties has prompted many companies to rethink their growth strategies for the near and distant future.

Marketing 315