Is it time to think in opposites?
Bernadette McClelland
AUGUST 7, 2012
'Is it time to think in opposites? Counterintuitive Selling. I have the privilege of working closely with a pretty cool guy by the name of Nils Vesk who is all about thinking differently. He’s into innovation and has written a great book “Ideas with Legs” which is well worth reading. One of his key messages is to ‘Be Counterintuitive’ So how can a sales person be innovative by being counterintuitive?
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