The Real Competition
Bernadette McClelland
JANUARY 14, 2018
We think it’s the company that sells the same as us, Or the paperwork we have to do, Or the meetings we have to run, Or the slackness of our admin team, Or the lack of urgency of our buyers. The real competition is ‘no change’. If we don’t move with times, Predict the future, Be prepared to read and learn, Ask better questions, If instead, we just…” Believe the world is flat, Or smoking won’t kill us, Or mindfulness is for hippies, Or our brains don’t need fuelling, We will become ou
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