November, 2023

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What Companies Don’t Know About Sales

Understanding the Sales Force

The Analogy We heard the “Sound of Freedom” was a good movie and we loved it, but we were moved even more by the closing messages displayed on the screen. The statistics showed that as a result of human trafficking, more children are enslaved today than when slavery was legal! We didn’t know what we didn’t know. And “We don’t know what we don’t know about sales” is a true statement in most companies.

Company 227
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Sales Lessons from Google Fiber

Mr. Inside Sales

A few months ago, both AT&T, and then Google Fiber, dug up our street and lawns and bushes to install fiber Internet cable. AT&T then sent a letter announcing superfast speeds and made an offer for first time subscribers. And then nothing from them. Google Fiber did things differently. They also sent out a letter announcing their superfast service, and then two weeks later, they sent out another.

Google 222
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How to Qualify High-Value Leads on the Trade Show Floor

Sales and Marketing Management

Qualifying leads on the trade show floor is a strategic process that requires careful planning, effective engagement and seamless post-show follow-up. The post How to Qualify High-Value Leads on the Trade Show Floor appeared first on Sales & Marketing Management.

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Best Practices for Lead Relationship Management

Anthony Cole Training

Prospecting is one of the most important of the 21 Core Sales Competencies, because salespeople must have new opportunities entering their pipeline at all times. But what about lead relationship management? Once you have that important lead, how do you nurture it and potentially turn that lead into a long-term client? What skills are involved in building a relationship with leads and how do we improve?

Leads 173
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Evolving Beyond Intent: Create Customer Value with Signals

Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester

Buying signals extend well beyond intent. They give go-to-market teams the chance to know everything about their customers. With buying signals, they can reach more customers and win more deals. Join Jam Khan, SVP, Product Marketing of ZoomInfo and guest speaker Amy Hawthorne, Principal Analyst from Forrester for this new webinar where you'll find out how marketing teams operate more efficiently and sales teams close more business when they act on buying signals, not just intent!

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Embracing the Pro Athlete Mindset for Sales Success

Sales Gravy

In the competitive world of sales, adopting the right mindset is crucial for success. On this episode of the Sales Gravy podcast, Jeb Blount spends time with Dre Baldwin, a former professional basketball player in the NBA turned business guru to discuss why sales professionals who adopt a pro athlete mindset have greater success. Journey from the Court to the Boardroom Dre's journey from the basketball court to the boardroom offers invaluable lessons for sales professionals.

Sports 108

More Trending

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Do You Want the Sales Success Secrets?

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Do You Want the Sales Success Secrets? Embracing the mindset of ‘never give up’ and ‘seek out the better path’ no matter the conversation(s) behind your back is a primary factor for the secrets of sales success. However, only some people are willing to do what it takes to embrace the secrets of sales success, particularly when adversity rears its ugly head.

Hiring 113
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Women in Sales: How and Why the Sales Industry Should Include More Saleswomen

Hubspot Sales

In a world where women make up roughly half of the population, it’s only natural that we’d see a similar distribution in sales, too. But that’s not the case. What’s more, studies show that despite women consistently hitting or even surpassing their sales quotas, they only earn 82% as much as their male counterparts. Despite these challenges and disparities, women in sales are actively working to shatter the stereotype that has lingered for far too long.

Industry 105
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Movie Contrasts the Best and Worst Salespeople

Understanding the Sales Force

This article was easy to write because the movie contrasts the best and worst salespeople. This makes two movie posts in a row as I used Sound of Freedom to illustrate that companies don’t know what they don’t know about sales. The Analogy We watched GameStop: Rise of the Player s and despite it being a documentary, found it to be quite entertaining.

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Sales Transformation Strategy for Evolving Organizations

Force Management

How do you help your organization to evolve and grow? Economic indicators suggest that the sluggish economy is taking a positive turn. Now may be the time to shift your strategy from hold-the-line to a focus on growth and transformation. The organizations that come out on top will be the ones who embrace this new era with a strategic plan to hit the ground running.

Strategy 140
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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How Generative AI Will Transform B2B Sales

Sales and Marketing Management

Gartner Director Analyst Adnan Zijadic discusses his report “How GenAI Will Revolutionize Sales Force Automation Platforms.” The post How Generative AI Will Transform B2B Sales appeared first on Sales & Marketing Management.

B2B 376
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Manage EBITDA, But Don’t Neglect Commercial Productivity auto publish testing

SBI Growth

The beginning of 2023 marked the start of more conservative spending for CEOs, which is likely to continue until the year ends. But expense management is only one part of the equation: leaders must look elsewhere if they want to hit their financial targets. Based on SBI’s survey data, revising how productive their go-to-market (GTM) teams are and finding solutions to raise that benchmark is what’s going to make the difference here.

Survey 296
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Bernadette McClelland

??? ‘???’ ?????? ?? ????-??????? ?? ??? ??? When I moved from Australia to America, you can imagine it was a HUGE transition on so many fronts! It didn’t just bring a change in scenery but a profound shift in my approach to my dreams, goals and, yes… challenges. Back home, I was deeply rooted in the ‘How’ mindset and was so used to relying on my own resources and methods and networks.

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Send Your Proposals to the DEA

Sales 2.0

In general, I think “proposals suck!” I was reminded of my (bad) attitude to proposals again a few weeks ago when I was co-opted into developing one. This one was of the typical kind that I have seen over three decades of working in B2B services companies. The kind that takes a salesperson, plus other members of the team, days to develop. The kind that takes a salesperson away from selling for a couple of days and turns them into some kind of Word (or PowerPoint) jockey, trying to find the perfe

Proposal 195
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Don't Let AI Pass You By: The New Era of Personalized Sales Coaching & Development

Speaker: Brendan Sweeney, VP of Sales & Devyn Blume, Sr. Account Executive

Are you curious about how artificial intelligence is reshaping sales coaching, learning, and development? Join Brendan Sweeney and Devyn Blume of Allego for an engaging new webinar exploring AI's transformative role in sales coaching and performance improvement! Brendan and Devyn will share actionable insights and strategies for integrating AI into coaching and development - ensuring personalized, effective, and scalable training!

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My Latest on Using Email to Book New Meetings

Understanding the Sales Force

Using email to book new meetings sounds awesome. Unfortunately, it isn’t because it simply does not work effectively. In our house we seem to have the ability to make a lot of trash. And every Monday night I wheel two big trash barrels down to the bottom of the long driveway and repeat the process in reverse on Tuesday nights. The only thing enjoyable about trash days is that Dinger loves to “do the trash” with me.

Meeting 207
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How Effective Will You Be As a Banker of the Future?

Anthony Cole Training

It is no surprise to any in the business of financial services that the world of selling, finding and building relationships is evolving. Banks and their relationship managers must find ways to leverage technology, improve effectiveness and uncover new ways to differentiate, attract and serve their clients. The future of selling is here and includes new behaviors that all bankers and managers should reflect on.

Banking 173
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How Marketing Leaders Can Align with Sales for Net Positive Results

Sales and Marketing Management

B2B buyers utilize both marketing- and sales-led channels throughout the buying process. Marketing and sales can work in silos, but ultimately, they do their jobs better by working together. The post How Marketing Leaders Can Align with Sales for Net Positive Results appeared first on Sales & Marketing Management.

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Why CMOs Need Impactful Storytelling in Board Meetings

SBI Growth

Driving impact as a marketing leader is often not as easily quantifiable as compared to Sales, making it all the more important for marketing leaders to tell a compelling story when presenting to the Board. This set the tone for the conversations that took place at SBI’s Chief Marketing Officer (CMO) Growth Forum, a dynamic roundtable session between SBI and a group of invited marketing leaders.

Meeting 194
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Increase Revenue With Better, Faster Sales Onboarding

Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. Organizations with a standard onboarding process boost employee retention by 58% and increase productivity by 50%. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities.

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???????? ???? ? ??? ???? ?? ????? ??????????

Bernadette McClelland

???????? ???? ? ??? ???? ?? ????? ?????????? In my journey of professional growth, I’ve always aimed to share content that uplifts, inspires and helps you look at topics through a ‘different lens’ (aka thought leadership not thought repeatership), always with an intention to shift and disrupt your thinking. And I’ve loved connecting with so many of you through these messages.

Pivotal 195
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Leveraging Strategies of BOLD Leaders

Steven Rosen

Change is the only constant; the strategies of BOLD leaders stand as the benchmark for success. BOLD leaders continuously redefine the sales landscape, challenging the status quo to drive process improvements and grow sales. They embody the essence of leadership through their unwavering commitment to explore innovative strategies. Innovative Strategies: The BOLD Leaders’ Mandate BOLD leaders recognize that yesteryear’s strategies may not solve today’s challenges.

Strategy 156
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Coconut Flakes Help to Improve Sales Effectiveness

Understanding the Sales Force

Most salespeople can improve sales effectiveness by changing their beliefs and moving out of their comfort zone. My wife took me to a Vegan restaurant for lunch and I ordered a sandwich that consisted of coconut, lettuce and tomato on multi-grain bread. I not only didn’t hate it, I liked it. I showed my wife that it had bacon in it and she swore it didn’t.

Proposal 207
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How Coaching Drives Sales Growth

Anthony Cole Training

We know that salespeople reporting to a manager with strong coaching skills tend to have 28% more close-able late-stage opportunities. This is from the deep data warehouse of Objective Management Group, our partner and the pioneer of the sales assessment. Unfortunately, we also know that less than 10% of sales managers are considered highly effective at this critical role of coaching.

Coaching 173
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100 Fastest-Growing eCommerce Companies to Boost Your Competitive Edge

Looking to sell your product to emerging eCommerce companies? To succeed, you need to know which companies are leading the way. With over 30 million eCommerce websites worldwide, identifying the key players can be challenging. That's why we've compiled a list of the 100 Fastest-Growing eCommerce Companies in North America & Europe, showcasing those with impressive year-over-year traffic growth.

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7 Ways to Maximize ROI in the Social Media Era for B2B Markets

Sales and Marketing Management

Social media is essential for any B2B operation seeking to maximize its ROI, but the process requires a well-thought-out strategy accounting for the unique characteristics of B2B audiences and their platforms. The post 7 Ways to Maximize ROI in the Social Media Era for B2B Markets appeared first on Sales & Marketing Management.

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Developing Top GTM Talent Starts with Getting to Know Them

SBI Growth

Investing time into getting to know the strengths and weaknesses of your sales reps is a crucial precursor to delivering training plans that are tailored to develop the right set of competencies, leading to improved sales results. This was the main takeaway from Episode 3 of the GTM Value Creation Corner Podcast, in which Nearmap, a leading provider of high-resolution aerial imagery, shared their success story.

Lead Rank 177
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We Could Be Doing So Much More….

Partners in Excellence

Sometimes our success limits our thinking about what we could be achieving. We think we are doing well, but we really should be doing so much more. I’ve written, often, about how we “settle” for win rates of 15-20% and are happy achieving our growth goals. While these organizations are hitting their targets, and sometimes with aggressive YoY scaling, they should be doing so much more!

Scale 154
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Unlocking the Essence of Bold Sales Leaders

Steven Rosen

As we start a new year, the essence of bold leaders in sales becomes a transformative force. Embracing the BOLD Leadership , sales leaders ignite a strategic and dynamic path to outstanding achievements by setting goals and cultivating core principles fundamental to their essence: adaptability, risk-taking, courageous conversations, advocacy, and agility.

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Buyer & Customer Engagement: A Digital Exhaust Methodology

Unlock growth through customer-centric campaigns that deeply understand buyer journeys from awareness to post-purchase. This eBook shows how aligning marketing, sales, and customer service via an "outside-in" approach resonates with audiences, fosters trust, and drives loyalty - outperforming "inside-out" product-focused tactics. Gain a competitive edge through customer insights!

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Why a Top and Bottom Salespeople Have the Same Scores

Understanding the Sales Force

Companies wants to use accurate sales assessments but are they accurate when the top and bottom salespeople have the same scores? The Analogy Have you ever searched for an item on Amazon and you not only found the item you were looking for, but found around 100 variations of the same product. They appear to be the exact same thing but since there is a huge difference in price, you look closely and learn that the cheapest products are Chinese rip-offs that don’t work, don’t last, and

Hiring 194
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Send Your Proposals to the DEA, Part 2

Sales 2.0

In my last post I was ranting about how I hate proposals. My preferred solution to this is not developing proposals at all. I highly recommend not spending your time generating beautiful documents for every person that says, “send me a proposal”. It’s a surefire way to eliminate your prospecting time and have a sick pipeline. However, if you have situations where you have to generate a proposal, or a part of a proposal, consider the remaining two options from The 4-Hour Workweek : Delegate and A

Proposal 150
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How to be a Confident (and Competent) Leader

Sales and Marketing Management

Confidence is vital to leadership, but truly effective leaders also put the work in behind the scenes, preparing and researching to make sure the decisions they make are based on a sound understanding of their businesses and the markets in which they are operating. The post How to be a Confident (and Competent) Leader appeared first on Sales & Marketing Management.

How To 293