September, 2024

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7 Steps to Improve Your Outbound Sales Strategy

Anthony Cole Training

Most of the companies and salespeople we work with must do outbound lead generation and relationship building, and many do not have the luxury of filling their sales pipeline with inbound leads. Like most things, if you have a plan and stick to it, outbound selling will be more effective.

Outbound 252
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Expectations, Revisions, and Excuses on the Sales Team

Understanding the Sales Force

Sunday, when the Priest was giving his sermon he said they (the Priests) compare mass attendance at the end of each weekend. He said since everyone has returned from their summer vacations, Saturday night mass was full, the two earlier Sunday masses were full and this mass was full. My wife and I looked around and it seemed to us that the church was a bit more than half full.

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4 Tips to Improve Your Virtual Sales Presentations

Sales and Marketing Management

80% of salespeople believe virtual meetings make it harder to engage with prospects and 40% believe virtual meetings are costing them sales. Here are four tips to maximize the impact of your virtual sales meetings. The post 4 Tips to Improve Your Virtual Sales Presentations appeared first on Sales & Marketing Management.

Maximizer 296
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How Your Growth is Closely Tied to Commercial Efficiency

SBI Growth

At an event in Washington, D.C. earlier this month , we talked about the “profitability paradox” to describe what businesses are facing in today’s market environment. In simpler times, it was common sense that businesses that invested more in growth could expect to see greater returns.

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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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Genesis and the Modern Sales Organization

Understanding the Sales Force

This is my fourth post in 2024 writing about God, Jesus or Church. I haven’t changed, it’s just that I have cast a wider net relative to sources for my many sales analogies! I never read the Bible from beginning to end until I began reading it a few weeks ago. I am still reading Genesis (first book in the Old Testament) and I am amazed by what I have read so far.

Scale 194

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The Best Selling Tactics Demand Outstanding Writing

SalesFuel

Sales professionals know that in-person meetings with prospects allow them to form closer relationships. But prospects increasingly pull back from these time-consuming interactions. To stay connected with prospects, your selling tactics must include outstanding writing. The Challenges of Business Writing Not everyone excels at writing. And mastering a sales email can be particularly challenging.

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Finding Natural Sales Coaches in Your Recruitment Process

The Center for Sales Strategy

Having a talented team of salespeople is vital to driving growth and increasing revenue. While hiring top sales talent is essential, finding leaders with a natural ability to coach and develop them in the sales process can take your team to the next level. These natural sales coaches possess a unique set of talents and skills that can inspire, motivate, and guide people to success.

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Improve Your Rep's Sales Pipeline Management Skills With These 4 Tips

SBI Growth

We all know how challenging it can be to manage a constantly changing pipeline, but it's essential for reps to stay organized to ensure their opportunities are moving forward. So, how can you ensure that your reps keep their pipeline current? Here are four tips to help them stay on top of their deals.

Pipeline 177
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Customer Retention Strategies in Sales

Anthony Cole Training

If your goal is to retain and expand relationships, it is important to create a consistent and remarkable experience for your customers, clients, and potential clients. If you are not providing a superior experience, your clients might start asking, “ Then, who will?

Retention 252
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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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Is Your Marketing Missing the Creative Edge?

Sales and Marketing Management

A brand’s creative edge can mean the difference between a fleeting glance and an engaged, invested client. In a market filled with whitepapers and webinars, the ability to surprise, captivate and inspire sets the leaders apart from the followers. The post Is Your Marketing Missing the Creative Edge? appeared first on Sales & Marketing Management.

Marketing 296
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Sales Signals: How to Leverage Data & AI to Reach Prospects First

Zoominfo

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets. Signal-based selling goes far beyond traditional lead generation or cold outreach leveraging basic intent data. Instead of waiting until buyers are clearly in-market, sales teams now can rely on a layered, AI-fueled analysis of multiple high-value signals to zero

Hiring 214
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No coach can mean no deal

Sales 2.0

Getting in the door is getting harder and harder, so making the most of every time you do get through the door is becoming more and more important. Over the years, I have seen many salespeople and business owners taking big risks with important deals by talking to only one person in the prospect company. A common outcome of this kind of “single threading” is “radio silence” after a proposal is submitted—no returned calls or emails, and ultimately no deal.

Coaching 195
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Could Lost Deals Correlate with Sales Success?

Understanding the Sales Force

The New England Patriots’ new head coach Jerod Mayo picked up his first win and loss in the first two weeks of the NFL season. I read in the Boston Herald that he is only 177 losses away from tying the NFL coaching record for most losses by a head coach, currently held by both Bill Belichick and Tom Landry. My first reaction was, do they expect him to be that bad?

Pipeline 177
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Motivating Your Sales Team: Boomers to Gen Z

SBI Growth

Understanding what motivates a sales team is a significant challenge faced by sales managers. Typical sales teams often span three or even four generations, each shaped by unique experiences and values. Recognizing and adapting to these generational differences is crucial for effective sales leadership, reducing turnover, and driving better sales performance.

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Creating a Winning Sales Pitch

Anthony Cole Training

Creating a winning sales pitch is a presentation that ends with a decision being made. That is our definition. When presenting to get a decision, it is important to understand this: Theoretically speaking, if a salesperson has done everything correctly up to the point of presentation, then their prospect should be in a position to make a decision at the end of the presentation 100% of the time.

Proposal 242
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Right Destination, Right Design… Right On!

Sales and Marketing Management

Group incentive travel continues to be a leading way to recognize and retain top performers. We explore why it's so motivating, how design has changed to meet the changing demographics of the workforce, and what program sponsors can do to enhance memorability and increase ROI. The post Right Destination, Right Design… Right On! appeared first on Sales & Marketing Management.

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Signals & AI: How Today’s Top Marketers Find Buyers Faster

Zoominfo

For today’s marketers, data is more than just numbers on a dashboard — it’s the key to unlocking new opportunities and staying ahead of the competition. But here’s the catch: many marketing teams are flooded with disconnected data points and siloed insights, struggling to understand what truly drives customer behavior. The key to breaking this cycle is to recognize and leverage high-quality buying signals — critical, timely indicators that can transform generic outreach into targeted, personaliz

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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You’ve Got to Meet Yourself Before You Meet the Prospect [Q3 Referral Selling Insights]

No More Cold Calling

Here’s what you might have missed from No More Cold Calling this quarter. If you miss your flight and end up at the airport hotel for the night, are you more likely to belly up to the lobby bar to meet new people and make some new connections, or will you head straight to your room and order room service? Have you ever been asked that question? I hadn’t.

Referrals 156
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Hydrangeas Tell the Story of Underperforming Salespeople

Understanding the Sales Force

One of our favorite garden plants is the Endless Summer Hydrangea, the first Hydrangea bred to bloom all summer long, every summer. And they always do. Except last summer. Except this summer. Last summer, they barely flowered at all and this summer they flowered around two weeks early, with a tremendous number of large, full blue blooms, only to not flower again for the rest of the summer.

Hiring 177
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How to Master Annual Planning Rollout for 2025

SBI Growth

With the right information and strategic bets in place, leaders prime their organizations for revenue excellence in 2025 and beyond. But even the best revenue plans can fall short of delivering their projected results if the execution and rollout aren’t up to par. In our discussions with market leaders, we often see the best organizations go beyond fixed multiyear project plans; they are agile, constantly adapting to the market and achieving higher returns faster.

How To 177
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The Secret to Effective Sales Proposals

Anthony Cole Training

An effective sales proposal is less about what the proposal includes and more about what the end result is supposed to achieve. In fact, many sales proposals are delivered much too soon and inappropriately, often generated because the prospect asked to "see what you can do." If a salesperson follows a stage-based sales process, they know that a proposal only follows when the prospect has hit certain milestones in the discovery process, and they will be ready to give an answer, whether yes or no,

Proposal 236
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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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How Environmental Values Are Shaping B2B Buying Decisions

Sales and Marketing Management

Sustainability has transformed into a lifestyle people want to adopt. By implementing green methods in your operations and marketing, you can stay at the top of your target's mind. The post How Environmental Values Are Shaping B2B Buying Decisions appeared first on Sales & Marketing Management.

B2B 296
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Unlocking Business Potential: Powerful Lead Mining Software Tools

Zoominfo

Business is more competitive than ever, and conventional prospecting is simply no longer enough. Lead mining is becoming increasingly commonplace among companies seeking to expand into new markets and territories, as well as those hoping to increase profitability. There are many lead mining tools and platforms available today. Choosing an appropriate solution will depend on your organization’s challenges, opportunities, and objectives, and even businesses of similar headcount and revenue in the

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B2B Buyers: The Latest Stats Salespeople Must Know [+HubSpot Data]

Hubspot Sales

I bought a new car in 2021, when the pandemic had virtually eliminated the gap between new and used prices. Car buyers 30 years ago might have shown up at the dealership wanting a truck, a sedan, or something as vague as a “good family car,” and the salesperson’s job was to help steer them in the right direction based on their needs. That process has changed dramatically.

Hubspot 115
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Improving Win Rates! Posted on September, 2024

Partners in Excellence

Win rates are critical to driving performance and achieving our goals. Win rates are critical to our understanding of our pipelines. We leverage them to help us understand whether we are working a sufficient volume high quality opportunities to achieve our goals. The higher our win rates, the more we shift the pipeline numbers in our favor. As a simple example, today, we settle for 15-20% win rates.

Pipeline 143
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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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Selling Value: Start with These 29 Questions

SBI Growth

Sales professionals frequently talk about “selling value,” but few know how to focus the conversation on issues that impact value for the buyer. That’s unfortunate because the best way to offset pricing pressure is by identifying, quantifying, and presenting value. Selling value begins with a deep understanding of your customer’s business and how your solution positively impacts it.

Benefit 177
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How To Know If Your Sales Candidate Will Be Good At Prospecting

The Center for Sales Strategy

The ability to prospect effectively can make or break a team's success. It's the lifeblood of the sales process, the crucial first step that fills the pipeline and drives revenue growth. But here's the challenge—identifying candidates who excel at prospecting is no easy task. It requires a keen eye, the right assessment tools, and a deep understanding of what makes a great prospector tick.

Hiring 136
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Good Vibrations for Multiple Generations

Sales and Marketing Management

A look at consumer travel trends and preferences of Gen Z and Millennials can be helpful when designing corporate-sponsored events. The post Good Vibrations for Multiple Generations appeared first on Sales & Marketing Management.

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