Membrain
FEBRUARY 19, 2025
I read an article about politics recently that got me thinking about the vocabulary we use in complex B2B sales. The article was talking about how every political ideology has catchwords that contain the ideas of that ideology. As soon as you hear those words, you know youre dealing with that ideology.
Zoominfo
FEBRUARY 19, 2025
Strategic planning can be a fickle exercise. In any fast-moving industry or rapidly evolving market, its natural to suspect your goals and measures will be outdated or off-target by the time it comes to assess your performance. But the sooner you start and the more aligned your plans are with high-level company priorities the easier it will be to spot changes, reorient yourself and your team, and push for progress and support where you need it most.
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The Center for Sales Strategy
FEBRUARY 19, 2025
Ask a sales manager about the most important decisions they make, and you will probably hear about exceeding budget, growing market share, or achieving year-over-year growth. While those decisions are critically important aspects of the job, and they require a great deal of attention, none of them can be accomplished without an even more important decision being made first.
Sales and Marketing Management
FEBRUARY 19, 2025
AI is not just about automation its about creating deeper connections, delivering measurable outcomes and unlocking new opportunities. Three impactful ways CEOs can leverage AI to transform their approach. The post 3 Ways CEOs Can Leverage AI to Drive Revenue Efficiency appeared first on Sales & Marketing Management.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Adaptive Business Services
FEBRUARY 19, 2025
The first release of Nimbles new HTML design capabilities will offer a few pre-designed templates. You can either edit one of these or create a new template from scratch. More pre-designed templates will be released over time. You can use these graphically designed emails on any message and not just with bulk messages. I.e. group messages, email sequences, and even one-off emails to an individual contact.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Tenbound
FEBRUARY 19, 2025
Apollo.io has unveiled Apollo Labs, a cutting-edge sales prospecting solution that integrates AI-powered SDRs, outsourced sales development, and Clay -based data automation agencies (Claygencies) into a single offering. This new service is designed to take the guesswork out of outbound prospecting, allowing sales teams to focus on closing deals while Apollo Labs handles everything from lead research to booked meetings.
SalesFuel
FEBRUARY 19, 2025
Challenge: Creating a Mattress Store Digital Ad Campaign to reach new customers Kristen Robinson, an account executive at Spectrum Reach for over six years, was so under the weather recently, the last thing on her mind was being able to craft a mattress store digital ad campaign. I was home sick for a week with bronchitis and sinus infection, [and] I could not talk on the phone, said Robinson.
Awarathon
FEBRUARY 19, 2025
In todays fast-paced insurance industry, staying ahead requires more than just traditional sales tactics. AI coaching for insurance agents is transforming the way agents improve their skills, manage time effectively, and close more deals. With AI coaching for insurance agents, professionals can refine their approach, enhance customer interactions, and stay competitive in an evolving landscape.
Act!
FEBRUARY 19, 2025
Are you looking to supercharge your productivity and simplify how you manage email and CRM? Act! Sidebar for Outlook is designed to revolutionize your workflow by seamlessly integrating essential CRM tools within Outlook. Whether youre tracking emails, managing contacts, or scheduling activities, this powerful tool empowers small businesses to stay organized, build stronger customer relationships, and achieve moreall from one platform.
Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
SocialSellinator
FEBRUARY 19, 2025
Unlock success with data-driven marketing insights. Learn tools, strategies, and real-world examples to enhance your campaigns.
RAIN Group
FEBRUARY 19, 2025
What Is B2B Sales? B2B (business-to-business) sales refers to one business selling products, services, or solutions to another business. The dynamics of B2B sales tend to be more complicated than business-to-consumer (B2C) sales because they often involve higher dollar value solutions, longer sales cycles, and multiple decision makers.
SocialSellinator
FEBRUARY 19, 2025
Boost your digital audience engagement with top strategies for interaction, loyalty, and personalized content.
Predictable Revenue
FEBRUARY 19, 2025
Companies think early sales is the same as product-market fit. But that comes when clients stay, expand, or refer others. The post The Product-Market Fit Journey with Zach Barney appeared first on Predictable Revenue.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
SocialSellinator
FEBRUARY 19, 2025
Unlock your business potential with expert PPC consultant campaign management for increased ROI and cost-effective digital strategies.
Mindtickle
FEBRUARY 19, 2025
Artificial intelligence (AI) has only recently gone mainstream. But the integration of AI into various functional areas has already transformed how we do business. Sales enablement is one area where were seeing a particularly large impact. Sales enablement is focused on equipping sellers with the information, tools, and resources they need to engage buyers throughout the purchase journey and ultimately, close deals.
Nimble - Sales
FEBRUARY 19, 2025
Email sequences are one of the most powerful tools in Customer Relationship Management (CRM) systems. They allow businesses to nurture leads, maintain relationships with customers, and improve conversion rates. A well-structured email sequence can guide potential customers through the sales The post Best Examples of Email Sequences in CRM appeared first on Nimble Blog.
Canidium
FEBRUARY 19, 2025
Every year, Xactly's Sales Kickoff (SKO) sets the tone for what's ahead, and this year's event was no different. It delivered a clear vision for the future and reinforced the three pillars that drive Xactly's success: People, Product, and Partners.
Speaker: Kevin Burke
AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.
Mixmax
FEBRUARY 19, 2025
Nailed the meeting? Dont let the deal stall. Learn how to send meeting follow-up emails that add value, keep momentum, and get real responses.
Connext Digital
FEBRUARY 19, 2025
Email marketing is still one of the most powerful tools in your digital marketing arsenal, but lets be honestgetting people to actually open your emails? That can be a real challenge for some. With inboxes overflowing, how do you make your email stand out? Dont worry; weve got you covered! Here are some tried-and-true strategies, backed by research, to help skyrocket your email open rates and keep your audience engaged. 1.
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