Wed.Jul 24, 2024

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5 Ways to Reach Your Target Audience and Grow Your Business for Free

Sales and Marketing Management

Learn the five best ways to reach your target audience for free. Connect with ideal customers, boost brand visibility and enjoy sales growth. The post 5 Ways to Reach Your Target Audience and Grow Your Business for Free appeared first on Sales & Marketing Management.

Marketing 296
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“Did You Get My Last Email…….”

Partners in Excellence

Our inboxes, social feeds, text messages, voicemail (does anyone use it anymore), are filled with outreaches. If your experience is anything like mine, 99.9% are a pure waste. Poorly targeted, personalized in the most impersonal manner, AI authored. The volume grows. Fortunately I’ve trained my spam filters to take out a lot, but inevitably a few sneak through.

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The Media Salesperson’s Appointment Dilemma

The Center for Sales Strategy

The media sales industry faces a significant challenge: securing quality appointments with prospects ready to do business. Media salespeople excel when engaging with prospects, identifying needs, and selling solutions, but the current system forces them to spend excessive time cold calling. This inefficiency leads to only one or two quality appointments a week, hindering even the most talented sellers from achieving better results.

Media 122
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On Differentiation

Partners in Excellence

Differentiation is critical in buying/selling. Differentiation gives buyers choices and helps them choose. We invest in never ending differentiation battles: “My product is better than the others, we have more features and functions, we have a more impressive customer base, we have great references, we have high NPS scores, we are cheaper……” Our websites are filled with comparative charts, listing features/functions, capabilities compared with the alternatives.

Lead Rank 131
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Streetwear Brand Supreme Purchased By Unlikely Company

Grant Cardone

Streetwear fashion brand Supreme was put on the map in the mid-90s and since then has become synonymous with skater/hip-hop fashions. But since the company’s fall from popularity… A new, larger company seized the opportunity to acquire the brand. Here’s what you need to know. Rise And Fall Of Supreme Since its rise in 1994, […] The post Streetwear Brand Supreme Purchased By Unlikely Company appeared first on GCTV.

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More Trending

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The Numbers Are In: Business Owners Are Happier

Grant Cardone

Although the economic climate makes starting a company more uncertain than ever, most business owners are happy. Also, that is not just because I enjoy being an entrepreneur myself. The sentiment is reflected in a recent survey of over 1,200 owners. These are my thoughts as to why… Recently, the Guardian reported the results of […] The post The Numbers Are In: Business Owners Are Happier appeared first on GCTV.

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Crafting Your Brand Persona: Tips and Tricks for Success

SocialSellinator

Discover how to craft powerful brand personas, create emotional connections, and drive brand loyalty with our expert tips and steps.

Loyalty 98
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A Successful Business Will Provide Profit and Enjoyment

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: A Successful Business Will Provide Profit and Enjoyment The initial phase of a startup is typically filled with high energy and enthusiasm. Although setbacks occur frequently, keeping the long-term vision with you and smiling when imagining possibilities will give you the strength to pursue your ultimate vision no matter what occurs next.

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Boost Your Email Marketing: A Guide to Using Hootsuite for Campaign Monitoring

SocialSellinator

Boost your email marketing with Hootsuite! Learn integration, tracking, and best practices for successful campaigns. Discover Hootsuite email marketing.

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Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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[Infographic] The 5 Ws of Connecting with B2B Buyers

RAIN Group

If you want to connect with B2B buyers, you must contend with numerous obstacles to break through the noise and set meetings. Deciphering buyer decision roles, navigating purchasing processes, and standing out in a sea of content, emails, and social media messages is a challenge.

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The Best and Worst Ways to Help Your Salespeople Succeed, According to Research

Membrain

As sales leaders, we invest in a wide variety of measures to help our salespeople perform better. Sales strategy , training, coaching , managing, incentives, process , culture, discipline, compensation: All aimed at getting salespeople to engage in the behaviors that lead to success.

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Are You “Referral Worthy”?

Adaptive Business Services

Who loves a good referral? I do. I Do! WE ALL DO! The question is, are you worthy of receiving them? Have you earned the right to ask for one let alone be given any? Referrals are a tricky business. While the benefits to he or she who receives them are obvious, the benefits to the referrer are maybe less so. Still … a good referral is a service to your customer.

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Virtual Leadership Secrets: Connecting with your Remote Audience

Julie Hanson

In today's digital age, mastering virtual communication is essential. In this episode of "Rate My Video," I review clips of former White House Press Secretary Jen Psaki to uncover virtual leadership secrets on connecting with your remote audience. By examining Psaki’s presentation mistakes and strengths, I aim to provide valuable insights for anyone looking to enhance their virtual presence.

Video 62
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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Sales Operations: Comprehensive Guide and Best Practices

Vengreso

This guide is essential for any company looking to elevate their sales team effectiveness and optimize processes, as it encompasses all aspects of sales operations. It delves into the critical elements, best practices, and ways in which they can significantly improve overall sales performance. Sales operations play a pivotal role in the success of any sales organization.

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How Mindtickle’s Mobile App for On-The-Go Sellers Helps Close More Deals

Mindtickle

In B2B sales, sellers need seamless, in-the-moment access to the materials that will engage buyers and close deals. And there’s a lot on every seller’s plate. Reps often must balance meeting customers, attending events, and closing deals. In these fast-moving conditions, having the right tools at sellers’ fingertips can make all the difference. Mindtickle’s app, available for iOS and Android, is designed for the needs of these on-the-go sellers.

Closing 52
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Your Guide to Software Implementation Services and SI Partners

Canidium

Software implementation services and the SI partners that provide them are increasingly vital to companies. The growing complexity of each software application businesses need to run efficiently post-digital transformation requires specific implementation knowledge to achieve successful outcomes. However, the nuances of what software implementation services mean are often shrouded in industry jargon, begging the question: What do SI partners do?

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10 Common Sales Enablement Challenges (and How You Can Overcome Them)

Mindtickle

By now, most revenue leaders understand the impact of sales enablement. When done well, it drives a large, measurable impact on sales productivity and performance. It’s no wonder why 84% of organizations now invest in a sales enablement function. But along with those benefits, you may experience some sales enablement challenges. If that’s the case, you’re not alone.

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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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Sales Tracking Software: Key Features & the 3 Best Platforms | Mixmax

Mixmax

Discover the best sales tracking software to enhance your sales process. Learn key features, tools, and strategies for automating sales tracking and driving success.t.

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An emerging trend in workplace training – and why we need it

Selling Essentials RapidLearning Center

It goes without saying that how we present ourselves, communicate with others, and behave on the job is important. Afterall, good manners and professional etiquette are the lubricant that keeps workplace culture strong and productive. Well, maybe this bit of common sense isn’t as common as we’d like to think. A recent trend in workplace training suggests that employers think there’s a good chance some people will have forgotten how to “play nice” when sandwiched bac

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Maximizing Brand Activation and Event Engagement (video)

Pipeliner

In a recent episode of the Expert Insights interview, John Golden, the host and publisher of Sales POP! Online Sales Magazine and Pipeline CRM, sat down with Brandie Weaver , an expert in brand partnerships and live events. Brandie, the owner of Brandie Weaver Partnerships, specializes in helping brands grow their understanding of reaching potential through events, influencer marketing, and sponsorships.

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B2B Sales Tools: What Sellers Should Know

SalesFuel

Advances in technology have given sellers many B2B sales tools that can add big impact to their efforts. There are a growing number to choose from, and the options may seem overwhelming. But with some guidance, sellers can make smart selections and add to their digital stack. What are B2B sales tools? Sellers need to understand what exactly these tools are and how they can help.

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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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Unleashing The Power of Generative AI in Sales: A Game-Changer for Your Business

Revegy

According to Gartner, by 2025, 75% of B2B sales organizations will augment traditional sales playbooks with AI and data-driven insights. Generative AI can help transform your sales strategies, making them not only data-driven but also predictive, personalized, and incredibly efficient. This technology offers tools that bring science fiction to reality, revolutionizing your sales efforts.

B2B 40