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In the world of sales, it’s a common misconception that a great product is enough to guarantee success. As the excerpt from “Open the Mind and Close the Sale: The secret to success in Selling!” reminds us, building a better mousetrap doesn’t necessarily mean the world will beat a path to your door. In reality, many potential customers may never even hear about your product, and others may find alternative solutions or get used to doing without.
Michael Hinkle, a B2B sales veteran turned coach, talks about why slow sales periods happen and how to get out of them. The post Breaking Out of a Sales Slump appeared first on Sales & Marketing Management.
Photo by Geralt via Pixabay Attract the Right Job Or Clientele: How To Attract Investors to Your Business Excitement is yours as you announce your business; you’re excited about the future, and now you’re thinking, “Maybe it’s time to bring in the investors.” Good move! Getting investors on board is like turbo-charging your business. It’s not just about the cash—though let’s be honest, that part is significant.
In a crowded and competitive B2B market, omnichannel marketing is an effective differentiator. Here's how to create an omnichannel marketing strategy for a smooth customer experience. The post Omnichannel Marketing for B2B: Strategies for Getting More Customers appeared first on Sales & Marketing Management.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Discover the Top Reasons Entrepreneurs Are Switching to Systeme.io — What You Need to Know! Choosing a platform to build your online business on can be a difficult decision. Not only should the platform be reliable and have good support, but it shouldn’t be so expensive that your business costs eat into your bottom-line. While […] The post Switching to Systeme.io?
Linda Lian is Co-Founder and CEO at Common Room, the all-in-one customer intelligence platform that automatically surfaces signals across 30+ channels, reveals the person and account behind the signal, and automates actions like email messaging and team alerts. Linda founded Common Room in 2020 to unlock siloed, previously untrackable signals to transform how organizations connect with people.
Linda Lian is Co-Founder and CEO at Common Room, the all-in-one customer intelligence platform that automatically surfaces signals across 30+ channels, reveals the person and account behind the signal, and automates actions like email messaging and team alerts. Linda founded Common Room in 2020 to unlock siloed, previously untrackable signals to transform how organizations connect with people.
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Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader
Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.
Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Outsourcing Strategy Can Help with Business Growth If you desire to rocket your business growth, there are numerous ways to do this. One of them is to outsource. When you outsource, you will soon find that you can save money while making your company more efficient overall. Our collaborative blog offers insights regarding how outsourcing strategy can help with business growth. __ Outsourcing Strategy Growing Rapidly During periods o
Referrals are the lifeblood of sales success. They are the ultimate "social proof" because people trust friends and influencers more than any advertisement delivered by the brand. A referral is someone who has a personal reason to check out your brand and who approaches your products or services with a positive-leaning curiosity. They may even be a pre-qualified lead if the referral itself was based on personal knowledge.
Discover the Top Reasons Entrepreneurs Are Switching to Systeme.io — What You Need to Know! Choosing a platform to build your online business on can be a difficult decision. Not only should the platform be reliable and have good support, but it shouldn’t be so expensive that your business costs eat into your bottom-line. While […] The post Switching to Systeme.io?
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
In our digital sales age, we’re seeing increasing attention paid to the idea of personal branding. Although the idea itself is by no means new (a brief history is below), awareness of its importance and value in business – including for sales reps – is now reaching a critical mass of awareness. There’s a problem, however. While the majority of sales and business professionals endorse development and use of personal branding, there’s no real common agreement as to what exactly it is.
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Sales leaders have seen massive transformations over the last couple of years. Limited budgets…more educated and demanding buyers…hybrid and remote reps…digital buying…personalized sales approaches…partner ecosystem shifts…and don’t get us started on introducing AI! Given these disruptions to the market, the cost of winning new revenue and preventing customer churn is increasing, putting additional pressure on […] The post Take Your Team’s Performance to the Next Level with Sales Coaching
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Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
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When you’re dealing with commercial real estate , you know you need to provide a carefully curated experience to your potential clients. These real estate transactions typically require approvals from multiple stakeholders within and across businesses, including the C-suite. You need a solid account-based marketing (ABM) approach to get your potential clients interested, and this is where a customer relationship management (CRM) solution can come in handy.
In business, it’s often assumed that a person who excels as a sales rep will also be successful as a sales manager. As such, top sales reps are often promoted to sales managers and left to find their way into their new roles. This approach simply doesn’t work. Success as a sales rep doesn’t guarantee success as a sales manager, as each role requires different skills and qualities.
In this exclusive interview, Elyse Archer , Founder & CEO of She Sells , talks about the trends she's seeing in sales right now, the best way to motivate a sales team, resources for sales leaders, prospect nurture campaign frameworks, and her biggest challenge as a woman in sales.
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On this episode of the Fuel Growth podcast series, my co-host Clint and I got to sit down with Jill Rowley , Strategy & GTM Advisor at Stage 2 Capital. Jill is a trailblazer in social selling and digital sales transformation, renowned for her dynamic approach to reshaping the role of sales and companies around the world. With an impressive sales track record spanning over 20 years, including pivotal roles at Eloqua and Marketo, and now as a sales consultant, she’s a powerhouse of innov
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