Tue.Apr 09, 2024

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Define: Laying the Foundation for Your CRM Hygiene Strategy

Zoominfo

Before solving their biggest CRM cleansing challenges, go-to-market teams need to define the rules of engagement for their data. The idea is to keep a living, breathing CRM that’s constantly being updated with customized rule-based workflows — a CRM that’s always “on.” To make this a reality, all businesses need to tailor their data hygiene strategy to fit their unique processes, goals, and requirements.

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Simplification…….

Partners in Excellence

It’s trite to say we live in worlds of growing complexity. The rates of change and disruption seem to be accelerating. Global competition, new technologies, new business models, new market opportunities both create challenge and opportunity. Workloads seem to sky rocket as do demands on our time. Distractions whether device based, app based or self inflicted consume our time.

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ZoomInfo and TrustRadius: Better Intent Data, Better Results

Zoominfo

Many marketers and frontline salespeople are turning to real-time intent data as a competitive edge in their pursuit of strong leads and motivated buyers. Having a sophisticated range of intent data available from a single source of truth can be a powerful advantage. That’s why ZoomInfo is delighted to announce that TrustRadius, a leading software buyer intelligence platform, is now fully integrated into ZoomInfo Sales.

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Unleashing Creativity with Resin: A Sticky Business

Smooth Sale

Photo by Analogicus via Pixabay Attract the Right Job Or Clientele: Unleashing Creativity with Resin: A Sticky Business Have you stared at a resin block and wondered, “Now what?” Well, you aren’t alone. Resin art can be an endless source of creative stimulation. From immortalizing nature’s splendor to crafting custom jewelry designs, resin provides an excellent medium to channel creativity.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Analyze: Assessing Your CRM Data for Actionable Insights

Zoominfo

It’s common for a CRM to have multiple entries for the same company, each with slightly different ways of conveying the name — ZoomInfo, ZoomInfo Technologies Inc., ZoomInfo LLC, and so on. Each record might also contain unique contact and sales data. These records need to be combined, cleansed, and merged into one. By applying Duplicate Survivorship Rules, which are defined in the first phase of a CRM cleanup, data teams can easily decide which records remain after the merge is completed.

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Purge: Streamlining Your CRM by Removing Redundant Data

Zoominfo

Beyond improving data accuracy and fueling better decision-making, removing bad data from your CRM also increases trust among your sales reps. As a team, they want to know they can trust the data given to them by their CRM to score the sale. Purge helps enable this — by removing bad data from your systems according to the rules you’ve outlined in the Define phase and the data analyses you applied in the Analyze phase.

CRM 130
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Krispy Kreme Coming To A Mcdonald’s Near You

Grant Cardone

McDonald’s is known for its incredibly recognizable menu: the quarterpounder with cheese, the Happy Meal, and now… An iconic glazed donut? Now, a deal between McDonald’s and Krispy Kreme means you can get a classic glazed with your McCafe coffee in the morning. But is this new partnership as tasty as it sounds? Mcdonald’s and […] The post Krispy Kreme Coming To A Mcdonald’s Near You appeared first on GCTV.

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Enhance: Enriching Your CRM for Deeper Customer Insights

Zoominfo

Imagine you know everything there is to know about your customer to speak directly to their challenges, goals, and current needs. Personalized interactions become a breeze, marketing messages strike a chord with your target persona, and your sales are trending in the right direction. Enhance is a stepping stone for businesses to capture a competitive edge in their market by getting a more complete view of their customer.

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Pete And Jon Najarian Want You To Get Disciplined

Grant Cardone

On the last day of the 9th annual Growth Conference, investing brothers Pete and Jon Najarian want you to know that… Investments are some of the best things you could do for your finances… But it’s not a cure-all. Whenever you get into investing or any new business opportunity… The brothers say any success you’re […] The post Pete And Jon Najarian Want You To Get Disciplined appeared first on GCTV.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Maintain: Keeping Your CRM Data Perpetually Clean and Current

Zoominfo

The final, critical step in the CRM data hygiene process is all about maintenance. Teams don’t only need clean data — they also need a way to make sure their CRM doesn’t backslide into chaotic, messy data. This means the updates you set up need to reflect the changing nature of your total addressable market (TAM). For example, if you’re working with hierarchy data, you’ll eventually need to adjust parent and child linkages to reflect mergers and acquisitions as they happen.

CRM 130
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Americans Are Over Feeling Guilty About Tipping

Grant Cardone

Have you ever wondered to yourself, “Why does it feel like I have to tip every single time I make any purchase?” Well, the good news is you’re not alone. Tipping culture has exploded post-pandemic and it has shoppers all over the country feeling squeezed. Now… crowds are starting to rebel against the old habit. […] The post Americans Are Over Feeling Guilty About Tipping appeared first on GCTV.

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[INFOGRAPHIC] Key Takeaways From The 5th Annual Media Sales Report

The Center for Sales Strategy

According to the 5th Annual Media Sales Report , a staggering 81% of sales managers indicated that meeting their targets has become harder compared to the previous year. While the goals may not be out of reach, the path to success requires concerted effort. This doesn't mean that the goals are not achievable. It just means that our work is cut out for us.

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After Retirement, Rock Band Kiss Sells Music

Grant Cardone

After years of rocking and rolling all night, its curtain call for one of the most iconic bands in music history. But it’s not all over for Kiss, the stellar rock band… When their final tour closed out, the band announced they were selling their music catalog to a Stockholm-based company. What does this mean […] The post After Retirement, Rock Band Kiss Sells Music appeared first on GCTV.

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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GTM 89: Bundling the GTM Stack, Secrets of Winning Investors & Landing Key Hires with Daniel Ruiz

Sales Hacker

Daniel Ruiz has spent his career driving growth at high-velocity startups, serving as an early employee at multiple YC companies before co-founding Synch. As CEO, he has successfully raised funding from top investors like Haystack and Jack Altman in a challenging market. With Synch, Daniel is on a mission to streamline the go-to-market tech stack, helping revenue teams spend less time on sales ops and more time actually selling.

Hiring 99
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John Maxwell Talks Mentorship

Grant Cardone

Not everyone is lucky enough to have a “Grant Cardone” figure when they’re on the come-up. At least that’s what John Maxwell said about his past during his talk at the 9th Annual 10X Growth Conference. And even though the acclaimed motivational speaker had a different path towards his success… He knows that when it […] The post John Maxwell Talks Mentorship appeared first on GCTV.

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Nick Kane Discusses LinkedIn Profiles on the Sales Reinvented Podcast

Janek Performance Group

Today, a LinkedIn profile is essential to a seller’s personal brand. In fact, it’s often the first thing prospective clients see. Therefore, it’s critical salespeople determine and set how they want to be viewed. Recently, Janek Managing Partner Nick Kane joined host Paul Watts on the Sales Reinvented podcast to discuss LinkedIn profiles. Here, Nick covered critical elements, such as engaging headlines, compelling summaries, relevant experience, recommendations, and headshots.

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Expert Picks: The Top 9 CRMs for Recruitment Agencies

Nimble - Sales

When selecting a CRM platform for your recruitment agency, it’s important to select one that has an easy enough interface, offers sufficient customization, and ideally, email and browser extensions that will save your team time on data entry and other tasks that a software should be able to do for you. Making sure your team […] The post Expert Picks: The Top 9 CRMs for Recruitment Agencies appeared first on Nimble Blog.

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten

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How to upload images to a POST request - Just Getting Started

SocialSellinator

Learn how to easily post images online with our step-by-step guide on POST requests. Master image uploads to boost your visibility!

How To 75
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Land the Big Fish: How Digital Marketing Agencies Can Leverage Account-Based Marketing (ABM)

BuzzBoard

Introduction to Account-Based Marketing (ABM) for Digital Marketing Agencies Digital marketing agencies aiming to streamline their sales efforts should consider implementing account-based marketing (ABM). This strategic client-targeting approach revolves around crafting personalized marketing strategies for each target account, rather than casting a wide net.

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You’re Invited: The Art and Science of Connection, Trust, and Belonging – Outside Sales Talk with Jon Levy

Outside Sales Talk

Jon Levy is a behavioral scientist and New York Times Bestselling author. His expertise lies in understanding the intricacies of trust, belonging, and influence, and his work has left a lasting impact on Fortune 500 brands like Microsoft, Google, AB-InBev, and Samsung. Jon is renowned for his creation of The Influencers Dinner, a clandestine dining experience that brings together luminaries from various fields, fostering deep connections and meaningful interactions.

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Beyond the Vanity Metrics: Key Performance Indicators (KPIs) that Matter for Agency Lead Nurturing

BuzzBoard

Understanding the Importance of KPIs in Lead Nurturing for Digital Marketing Agencies In the realm of digital marketing, Key Performance Indicators (KPIs) are critical for lead nurturing, helping agencies assess the effectiveness of their marketing strategies. To grasp the true significance of KPIs, we need to probe deeper into the dynamics of some of these metrics.

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Beyond the Basics: How to Develop and Retain a Top-Performing Sales Team

Speaker: Brendan Sweeney, VP of Sales at Allego

Maximizing sales rep performance is no easy task. 📈 Traditional sales training methods focus heavily on the first few weeks in the sales role. Companies dedicate time, resources, and budget to onboarding new hires, only for them to forget what was learned in those first few weeks, lose motivation, and struggle to come to grips with their role.

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What is Inside Sales? A Complete Overview

Mindtickle

In the past, most B2B sales were conducted face-to-face – perhaps in a prospect’s conference room or at a golf course. Many deals are closed today without the buyer and seller meeting face-to-face, a practice known as inside sales. The shift to remote sales accelerated during the pandemic. But it will only continue to grow. Gartner predicts that by 2025, 80% of B2B sales interactions will occur via digital channels.

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Content Is King (and Queen): Crafting Content That Nurtures Leads & Wins Clients for Agencies

BuzzBoard

Understanding the Importance of Content Marketing for Lead Nurturing in Digital Marketing Agencies Underestimating the significance of content marketing in lead nurturing at digital marketing agencies is a high-priced error. It’s critical to comprehend and capitalize on this potent tactic. Content marketing is not merely about packaging information attractively.

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Why and How to Delay Price Discussions

Topline Leadership

I recently asked a group of salespeople to tell me about their #1 sales challenge. One common theme in their answers was the timing of pricing discussions. A customer keeps pressing the salesperson for a price early on during the discussions and won’t budge until they hear an answer from the salesperson. This situation is. Read full article The post Why and How to Delay Price Discussions appeared first on TopLine Leadership.

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3 Ways Your Leadership Mindset Can Optimize Team Performance

SalesFuel

Have you just taken a new position as a manager? Congratulations. Now it's time to change your mindset to optimize team performance. Training will be important as the skill set you need as a manager will differ from what you relied on in your staff role. You also need the right leadership mindset. In your new role, you must learn the strengths and weaknesses of your team members and make adjustments as necessary. 3 Ways Your Leadership Mindset Can Optimize Team Performance As a manager, you have

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How to Optimize Call Monitoring: Automate QA and Elevate Customer Experience

Speaker: Laura Noonan, Chief Revenue Officer at CallFinder + Angie Kronlage, Director of Program Success at Working Solutions + April Wiita, Vice President of Program Success at Working Solutions

Are you still manually reviewing calls? 🤔 It's time for a change! The traditional method of manual call monitoring is no longer cutting it in today's fast-paced call center environment. Industry experts Angie Kronlage and April Wiita from Working Solutions are here to explore the power of innovative automation to revolutionize outdated call review processes!

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We Tested 13 AI Sales Tools: Here’s What You Need to Know About Them

Close

Check these handpicked AI sales tools and choose those that have the potential to optimize your sales process, maximize productivity, and win more deals.

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Sales Automation Redefined: Creative Foam Is Securing a Better Market Position With Sugar Sell

SugarCRM

Creative Foam , a manufacturing company established in Michigan over 50 years ago, has grown into an industry powerhouse. Today, the company has twelve facilities across the US and Mexico, one of the biggest tiers and OEMs in the automotive industry. The company has now extended its operations into other sectors, with 20% currently focused on healthcare.