Thu.May 02, 2024

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What Sales Enablement Teams Need to Know About the EU AI Act

Allego

Last month, European Union lawmakers voted overwhelmingly in favor of the Artificial Intelligence Act (AI Act). The goal is to establish a comprehensive legal framework for developing and using AI systems. The AI Act aims to regulate AI systems’ use within the EU. It classifies AI systems into four categories based on risk: unacceptable risk, high risk, limited risk, and minimal risk.

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Hope ‘IS’ A Strategy

Bernadette McClelland

Hope ‘IS’ A Strategy Sometimes that is all you might have. And it is enough. Because you are enough. I’m sharing more these days to audiences about another part of my life that has really only been shared in depth with my immediate family. A part of my life that is away from sales and sales leadership. Yet still tied to business of sorts.

Strategy 195
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Building an Ethical Foundation in B2B Marketing

Sales and Marketing Management

For B2B marketers, embracing ethical decision-making is not just about avoiding negative consequences but actively fostering trust, respect and integrity in every interaction. The post Building an Ethical Foundation in B2B Marketing appeared first on Sales & Marketing Management.

B2B 156
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After Controversy, Fast Food Prices In California Skyrocket

Grant Cardone

After a much-disputed minimum wage law passed in California, fast food companies and their customers are feeling the heat. Businesses have warned lawmakers that hiked prices would come directly from this legislation… And now we’re seeing the effects in real-time. How California’s New Law Affects The Fast Food Industry A new law requires restaurants with […] The post After Controversy, Fast Food Prices In California Skyrocket appeared first on GCTV.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Reflection Of The Past Can Help Achieve Business Growth Goals

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Reflection Of the Past Can Help Achieve Business Growth Goals Our world constantly evolves, demanding that we remain flexible for ongoing learning and consider how we may adapt to the new. On the surface, all one needs to do is observe the generalities of the younger generations versus those more senior.

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How to Become a Trusted Advisor in Sales

Sales Gravy

On this episode of the Sales Gravy podcast, Jeb Blount sits down with sales coach Cheryl Parks to discuss why modern sales professionals need to shift from traditional selling to a more consultative and insightful approach that leverages business acumen, industry knowledge, and the right questions. You'll learn the keys to differentiating yourself and gaining a competitive advantage by becoming a trusted advisor.

How To 91
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Your Guide To Choosing The Right Payment Processor in 2024

Hubspot Sales

Most of us have heard the phrase, “cash is king”. But for small business owners these days, payment processors are the Ace—as non-cash payment preferences continue their prolific rise. According to new research , Gartner expects that 80% of B2B sales interactions will occur on digital channels by 2025. In order to remain competitive, small business owners need an efficient, reliable way to process non-cash payments.

Banking 94
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The Ultimate Guide to Understanding CLV Meaning

SocialSellinator

Discover the essentials of CLV meaning and how it boosts business success. Learn to calculate and enhance customer lifetime value effectively.

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What is a sales rep Scorecard?

BrainShark

A sales rep Scorecard is a report that tracks key performance indicators about members of your sales team. It’s used by enablement and sales managers to track and improve the performance of their sales reps by surfacing gaps in training and areas where they’re struggling or succeeding. Example sales rep Scorecard metrics are: calls, demos set, opportunities created, deals won, bookings, ASP, close rate.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How to Calculate Customer Lifetime Value in 5 Easy Steps

SocialSellinator

Learn to boost your ROI with our easy 5-step guide on using a CLV calculator effectively. Maximize customer value today!

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How To Keep Your Product Enhancement List to 12-ish Items

Product Management University

When it comes to managing your product enhancement list, there’s one thing you know for sure. The list is going to grow a lot faster than you can deliver the enhancements. Managing the product enhancement list is one of the most frustrating parts of your product manager job. There are so many perspectives and so many ways to justify the priority of any one feature over others.

How To 59
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How to Calculate Customer Lifetime Value in 5 Easy Steps

SocialSellinator

Learn how to calculate customer lifetime value (CLV) in 5 simple steps to enhance business growth and profitability.

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Nailing Your Virtual Presentations – Outside Sales Talk with Juliet Funt

Outside Sales Talk

Juliet Funt is a globally renowned keynote speaker and founder of the efficiency training firm, Juliet Funt Group. She has brought her powerful concepts to renowned companies such as Spotify, National Geographic, Nike, Sephora, and ESPN. Juliet is also the author of the bestselling book A Minute to Think: Reclaim Creativity, Conquer Busyness, and Do Your Best Work which was nominated for the Next Big Idea Club.

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Buyer’s Guide: 5 Tough Questions To Ask a Salesforce Managed Services Provider

This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.

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How Five Companies Boosted Their Amazon Sales in 2024

Pipeliner

In 2024, the integration of social media marketing strategies into online sales platforms has become increasingly crucial for businesses looking to drive sales and enhance their market presence. As e-commerce competition intensifies, particularly on platforms like Amazon, companies are finding innovative ways to leverage different social media channels to attract and retain customers.

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Woodward: Supporting Lifelong Customer Journeys with Sugar and Sugar Sell

SugarCRM

Woodward , an industrial manufacturing company with a history of over 150 years, has always strived to deliver high quality products and excellent customer experiences. What started as a more efficient water wheel governor manufacturer is now a company that supports airspace and automotive manufacturers, such as Boeing, Airbus, and Caterpillar. With 42 offices and employees across 13 countries, the company primarily focuses on designing and delivering energy control solutions that its partners c

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Top 5 Digital Marketing Tools for New Businesses

Pipeliner

New businesses often have a lot to deal with. Aside from establishing your business as a legal entity, you must make yourself known to your target customers and build credibility. One effective way to achieve these goals is digital marketing. In 2023, there were around 5.4 billion internet users worldwide. This number presents the vast audience you could connect with through online marketing channels.

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5 Actionable Strategies for Dealing With Inflation

Pipeliner

If you’re like many small business owners, you may be worried about inflation and its impact on your company. Inflation affects every aspect of the economy, but there are steps you can take to minimize adverse effects and continue growing despite tough times. From protecting yourself with a commercial general liability insurance policy that will allow you to bounce back following unexpected events to diversifying your products, we’ll explore actionable strategies for growth during inflation. #1

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How to Prove Marketing Value: Demonstrate Content ROI and Contribution to Sales

Every marketer knows how important it is to prove their efforts drive sales opportunities, but that’s easier said than done. When problems like sales and marketing misalignment, lack of data, and wasted efforts persist, marketers can’t measure, prove, or increase their impact on revenue at a time when demonstrating marketing value is critical. Using analyst and expert data, this guide to marketing impact and content attribution explains: How B2B buyers use content The most common types of conten