Sales and Marketing Management

JANUARY 8, 2025

Outdoor events may bring surprises, but with a smart event weather plan, you can keep things running smoothly and safely to create an experience attendees will remember for all the right reasons. The post Is Your Marketing Event Weather-Ready? appeared first on Sales & Marketing Management.

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Marketing Sales 156

Membrain

JANUARY 8, 2025

There are many kinds of capital in a business: Human capital, financial capital, and intellectual capital are well-known types. In the context of the sales team , human capital is the people who do the sales work, and financial capital is the budget available to pay them and help them do their jobs. Intellectual capital is the stored knowledge, experience, and information your sales department owns.

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Sales 126

The Center for Sales Strategy

JANUARY 8, 2025

Building a highly-talented sales team is one thing, but keeping them motivated and performing at their best is another. The most effective leaders understand that each individual they manage is unique. What motivates one team member may not always motivate another. With that in mind, here are five ways you can motivate the individuals on your team and boost performance.

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Motivation How To Sales Talent Sales 85

Hubspot Sales

JANUARY 8, 2025

Youre selling something to someone who just wouldnt budge. No matter how you angle your pitch, how well you attempt to align your solution with their needs, or how many glowing testimonials you share, theyre just not buying it. Literally. Somehow, the deal slips through your fingers, and so does the prospect. Youre left wondering where it all went wrong.

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Examples Strategy Hubspot How To 52

Advertiser: ZoomInfo

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

How To

Awarathon

JANUARY 8, 2025

In todays competitive marketplace, AI-powered sales coaching is becoming essential for enhancing team performance, particularly in insurance sales agent training. These platforms provide personalized insights, simulate real-world scenarios, and offer actionable feedback to sharpen sales skills. For organizations focused on insurance sales agent training, these tools not only improve product knowledge but also help agents confidently address client objections and build lasting customer relationsh

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Insurance Insurance Training Hiring 52

Vengreso

JANUARY 8, 2025

Trust me when I tell you: Mastering how to make a sales pitch video that stands out is vital for capturing the attention of potential clients in a saturated market. A well-crafted sales pitch video, inspired by the best sales pitches, can significantly enhance your outreach and conversion rates. In this guide, I will provide data-driven insights and actionable tips for crafting compelling video sales pitches that engage viewers and effectively communicate your value proposition.

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Video Marketing Film How To 55

SalesFuel

JANUARY 8, 2025

Challenge: Creating a compelling HVAC radio advertising campaign with a business new to the area Roger Siverson has been selling media for nearly four decades. When he approached a local business new to the area about a potential HVAC radio advertising campaign, he knew that AdMall would make the process easier. [They are] brand new to the area and [have] no name recognition, said Siverson.

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Campaigns Lead Scoring Lead Rank Advertising 59

SocialSellinator

JANUARY 8, 2025

Master digital marketing strategy Denver with our step-by-step guide. Boost local SEO, optimize campaigns, and maximize ROI today!

Strategy 52

Strategy Marketing ROI Maximizer 52

Mixmax

JANUARY 8, 2025

Wouldnt it be great if, when you spoke to prospects, you had the impact of a blockbuster movie trailergrabbing their attention, sparking curiosity, and leaving them wanting more?

Examples 52

Examples Prospecting Sales 52

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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

Trends

SocialSellinator

JANUARY 8, 2025

Master facebook ad delivery optimization to boost conversions and achieve campaign objectives with advanced strategies and techniques.

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Facebook Conversion Campaigns Objections 52

Mereo

JANUARY 8, 2025

This year our selling tools and data are more advanced than ever before. Our buyers are growing savvier and more value-hungry, expecting sophisticated customization and personalization in seller interactions. And, after a couple of years of stagnant macro economics, market indicators are for a more promising commerce flow emerging. Every business leader wants their selling team to achieve sales excellence.

Revenue 36

Revenue Forecasting Decision Maker Engineering 36

SocialSellinator

JANUARY 8, 2025

Unlock success with our content marketing guide. Boost brand awareness and lead generation with strategic content creation.

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Marketing Lead Generation Leads Marketing Qualified Lead 40

Adaptive Business Services

JANUARY 8, 2025

Right before Christmas, the Nimble team onboarded me to Phase I on the new email marketing platform as a beta tester. I expect that this phase, at the very least, will be available to you sometime this month. Here is what you need to know and to prepare for The new platform will utilize existing Nimble features – From a practical standpoint, you will still send emails, group messages, and message sequences exactly the same way that you do now.

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CRM Hiring Constant Contact LinkedIn 62

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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales Management

Pipeliner

JANUARY 8, 2025

In the ever-evolving world of digital marketing, Search Engine Optimization (SEO) remains a cornerstone for businesses aiming to establish a robust online presence. In a recent episode of the expert interview series, John Golden, representing engages in a deep dive into the current state of SEO with seasoned professional Nick Musica. With a career spanning over two decades, Nick launched his consultancy, Optics, in 2019, focusing on helping small and medium-sized businesses and startups navigate

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Video Social Media Engineering Face-to-face 52

Pipeliner

JANUARY 8, 2025

In this episode, John Golden chats with SEO expert Nick Musica about the evolving SEO landscape, including the impact of Google algorithm updates and AI on content creation. Discover why quality content, user experience, and adaptability are critical in todays competitive market. Nick shares actionable tips, such as optimizing site speed, creating valuable content, and blending AI with a human touch.

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Google Competition Marketing 52