How to Stay Motivated in a Long Sales Cycle
The Center for Sales Strategy
SEPTEMBER 10, 2024
B2B sales can sometimes feel like a never-ending marathon, especially when those sales cycles stretch on and on. As a CRO or sales manager, your job isn't just about closing deals—it's about keeping your team's spirits high through the inevitable ups and downs and understanding what is closed lost and simply something that is taking time to move through the prospect's processes.
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