Wed.Dec 04, 2024

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Your Sales Success Depends on Your Decision-Making Context

Membrain

Every sale, in the end, is a decision. To make more sales, salespeople need to understand how their customers make decisions. In order to understand how they make them, they need to understand the context in which they are making them.

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“What Would You Do For Free, All Day Long?”

Partners in Excellence

This question was posed in an email I received recently. It struck me, for a number of reasons. People who know me well, sometimes ask, “Dave, why do your work so hard! You certainly don’t need the money, but you continue to be one of the busiest people I know. What causes you to keep it up? Why don’t you take more time off?” The response has been the same over all the years people have asked that question.

Sports 127
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How Business Growth Depends on Customer Care and Service

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: How Business Growth Depends on Customer Care and Service We often hear the terms Customer Care and Customer Service interchanged, but each has their defining moments to which we must pay serious attention. Traditionally, customer service is the overall mentality on which businesspeople and sales professionals concentrate.

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End-of-Year Goals and Success

Pipeliner

It’s the final crunch time to reach sales goals by the end of the year. Don’t let the excitement of the holidays distract you into complacency. Instead, use the holiday spirit to drive you to success. Start by evaluating your preparedness for the unexpected with a plan and business insurance , then create incentives that make sense with the season, and finally, keep your work and life balanced so you don’t lose what’s most important.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Elevate Your Workflow With AI-Powered Click-to-Call 

Nutshell

When leveraged at the right points in your workflow, AI is a powerful tool for saving time and working more efficiently. To help your sales and marketing teams accomplish more, Nutshell has launched several AI features including: Timeline summarization Zoom call transcriptions and summarizations A voice-to-text tool AI writing assistant in Nutshell Campaigns Now Nutshell is expanding its AI even further with AI-powered click-to-call.

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B2B Events That Stick: Lessons in Connection and Creativity

Sales and Marketing Management

With thoughtful planning and a clear strategy, you can use experiential marketing to make an impact that goes far beyond the event itself. The post B2B Events That Stick: Lessons in Connection and Creativity appeared first on Sales & Marketing Management.

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3 Social Selling Tips to Refresh Your Approach

SalesFuel

To stay competitive, sellers must revisit social selling tips to ensure they are engaging in best practices. B2B buyers and their habits shift, as does technology. And sellers may get lax in how they approach this type of selling. Smart reps know that they should keep their practices polished to connect with buyers online. It’s important to remember that social selling is so much more than posting and sharing.

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What is Incentive Compensation?

Canidium

Incentive compensation is a form of payment designed to reward employees—particularly in sales roles—for meeting specific performance milestones. This type of additional compensation aligns employees' efforts with broader business goals, boosting productivity and driving revenue growth. Various forms of incentive compensation exist, including bonuses, stock options, profit sharing, and commission-based payments, all of which are designed to motivate employees to go above and beyond what they do

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Do Not Become your Buyers’ Doormat

Mereo

Being the “doormat” of the buyer during the sales cycle is a crude way of describing a situation where the seller has little to no control over the relationship. As a result, you are at the mercy of the buyer’s demands, often to their detriment. These normal and capricious demands may lead to deadlocks and challenging situations — now and in the longer-term relationship as they transition to a client.

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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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Strategic Account Management: Tips and Best Practices

RAIN Group

What Is Strategic Account Management? Strategic account management (SAM) is a systematic approach to managing and growing an organization's most important customers (often referred to as key accounts) to maximize mutual value and achieve mutually beneficial goals.

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How to Manage PPC Campaigns in 5 Easy-to-Follow Steps

SocialSellinator

Master PPC campaign management in 5 steps for better ad performance and conversions. Learn setup, keywords, ad copy, optimization, and more!

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Excel Vs. Pricing Software: A Comprehensive Cost Benefit Analysis

Canidium

As your business grows, so does the amount of software solutions you need to adopt. However, amongst all the digital transformation investments you could make, the most valuable could be pricing software.

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The Clock is Ticking: Google Ads Scheduling Tips

SocialSellinator

Master Google Ads ad scheduling to boost ROI! Learn setup tips, avoid pitfalls, and optimize campaigns with our expert guide.

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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Navigating Commercial Chaos: A Call for a New Sales Counterculture

Corporate Visions

Commercial chaos is reshaping not only how you sell but how you prepare your sales teams for success. It’s time for a new approach that equips sellers to thrive in today’s B2B environment.

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From Zero to Hero: Mastering Instagram Account Growth

SocialSellinator

Master Instagram account growth with top strategies, tools, and tips for boosting engagement and achieving sustainable brand awareness.

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Disruptive Marketing: A Guide

Nutshell

With the enormous amount of ads and other marketing messages the average person views per day (somewhere between 4,000 and 10,000), it’s more important than ever to stand out as a brand. To try something never done before. To disrupt the norms. That’s the essence of disruptive marketing, a practice that has been around for as long as people have sold and people have bought.

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Leadership Presence on Video:  Lessons from Best Buy’s CEO

Julie Hanson

Searching for virtual leadership excellence? Best Buy's CEO Corie Barry breathes some rarified air, scoring a near-perfect 9.5 out of 10 on the RateMyVideo Virtual Executive Presence scale! Barry nails the technical fundamentals. Which sounds easy, but so many executives miss the mark, setting themselves up for an uphill battle. With a professional yet inviting background, balanced lighting, and perfect framing Barry establishes a strong (positive!

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Nimble CRM Tips & Updates – December 4, 2024

Adaptive Business Services

I don’t have any new updates to report on Nimble, although more big stuff is just around the corner, so how about a little fun? If you’ve been reading these newsletters, you know that I have been experimenting with AI. In fact, I am planning a webinar on how to leverage AI with Nimble in Q1 2025. Here’s a sneak peek! Leveraging ChatGPT to Create LinkedIn Profile Summaries I have always been a strong believer in doing research prior to engaging with a client or prospect.

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How to Optimize Your Client's Social Media Messaging

SalesFuel

Social media marketing has been praised as the best way for businesses to engage personally. Recently, businesses have been reducing their investment in this format. Regardless of spending levels, your clients have many ways to optimize the outcomes of their social media messaging. The State of Social Media Investment For years, it seemed as though nothing could stop the growing investment in social media marketing.