Partners in Excellence

FEBRUARY 9, 2025

We all have playbooks. Today, the Chiefs and Eagles will be using theirs, each in hope of winning the Super Bowl. In selling and GTM, we have our playbooks. Marketing has any number of them, SDRs, BDRs, AEs, AMs, Rev-ops/enablement, Customer service, all of us have our playbooks. All our leaders have their playbooks. Running a consulting organization, we have our own playbooks in finding/closing business, how we work with clients, in projects, and other areas.

Face-to-face 118

Face-to-face Scale Journal Examples 118

Sales Gravy

FEBRUARY 9, 2025

A few weeks back, I was delivering a Fanatical Prospecting Bootcamp to a group of sales reps - all in their twenties. They had been assigned to me because their boss was tired of listening to their excuses about why they werent consistently picking up the phone and prospecting. When he brought me in, he said matter of factly, They wont pay any attention to me, but before I start firing people Im hoping you can get through to them.

Cold Calling 91

Cold Calling Call-back Outbound Decision Maker 91

Membrain

FEBRUARY 9, 2025

Ever wondered how to navigate the declining efficacy of traditional methods in the sales world? Brynne Tillman , CEO of Social Sales Link shares her strategies, honed over 15 years of leveraging LinkedIn, to build authentic, relationship-driven networks. Her insights promise to reshape your perspective on digital selling by aligning advanced technology with genuine human interaction.

Networking 78

Networking LinkedIn Sales Strategy 78

Accent Technologies

FEBRUARY 9, 2025

If Youre Not Using AI, Youre Already Behind For years, sales has relied on the same approachendless discovery calls, asking the same questions, and hoping the prospect gives you the insight you need. But buyers are tired. Theyve heard it all before. The best sales teams are evolving. Theyre no longer just asking questions; theyre bringing valuable insights to the table before the conversation even starts.

Knowledge Base 52

Knowledge Base Competition Proposal Vendor 52

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales