Tue.Sep 24, 2024

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Signals & AI: How Today’s Top Marketers Find Buyers Faster

Zoominfo

For today’s marketers, data is more than just numbers on a dashboard — it’s the key to unlocking new opportunities and staying ahead of the competition. But here’s the catch: many marketing teams are flooded with disconnected data points and siloed insights, struggling to understand what truly drives customer behavior. The key to breaking this cycle is to recognize and leverage high-quality buying signals — critical, timely indicators that can transform generic outreach into targeted, personaliz

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Are You Interested In Your Customers?

Partners in Excellence

Pop Quiz! Clear your screens/devices, put down your pencils. This is a thought experiment. Now, here’s the question: I want to talk to you! I want to arrange a Zoom meeting to talk about what we do as a business. I want to talk about our offerings, our happy customers, and how great we are as a company? Can we arrange a 30 minute conversation to talk about these things?

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ZoomInfo Copilot’s AI-Powered Enhancements Boost Pipeline Nearly 25 Percent

Zoominfo

In a world where sales professionals have more tools and data than ever, the real challenge isn’t creating a precise profile of your target customer or even getting access to your ideal buyer — it’s standing out from the crowd. We know this challenge well, and we’re obsessed with solving it. That’s why we built ZoomInfo Copilot to act as a powerful AI agent, automatically surfacing the most valuable insights, saving you hours of research and helping you cut through the noise to reach your buyers

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Five Ways to Play Moneyball When Hiring and Coaching Salespeople

The Center for Sales Strategy

If you’ve seen Moneyball , you know that Billy Beane, the GM of the Oakland A’s, didn’t just play the game—he changed the game. It’s not just a great underdog story; it’s a masterclass in using data to build a winning team, even when the odds (and budget) are stacked against you. Beane’s approach? Simple: find undervalued talent, tap into their potential, and use data to outsmart the competition.

Hiring 132
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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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Viewers Love Free Streaming… Hollywood Wants It Gone

Grant Cardone

To free or not to free… That is the dilemma that Hollywood execs are struggling with. Thanks to the ballooning costs of streaming prices… Audiences are opting for free streaming services instead. And Hollywood is not happy. How are streamers fighting against their free counterparts… And how is the streaming industry changing as a whole? […] The post Viewers Love Free Streaming… Hollywood Wants It Gone appeared first on GCTV.

Industry 118

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When Being Micromanaged Leads to the Best Outcomes

SalesFuel

Managers have plenty of complaints about their Gen Z employees. Some of their issues may relate to how they are supervising and communicating with these employees. Few employees enjoy having their every move monitored but being micromanaged may be exactly what Gen Z team members want. Manager Concerns About Gen Z Team Members In one study , managers point out that Gen Zers suffer from a lack of effort, motivation and productivity.

Hiring 105
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How to Create the Most Effective Buyer Persona Template

SocialSellinator

Create the most effective Buyer Persona Template to enhance your marketing strategy by understanding your target audience. Learn more now!

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GTM 114: Audience-First GTM, Fueling Startup Growth via LinkedIn with Adam Robinson

Sales Hacker

Adam Robinson is the Founder/CEO of Retention.com and RB2B. Adam bootstrapped Retention.com to $22m ARR in 4 years by helping ecommerce stores identify their anonymous website visitors and send them triggered emails. He launched RB2B in March of 2024 to help SaaS companies identify anonymous website visitors and see their LinkedIn profiles in Slack for free!

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Webinar: Decoding Sales

Janek Performance Group

For 20 years, the Sales Mastery Sales Performance Scorecard (SPS) has been the annual go-to guide for how top B2B sales organizations win. It’s an indispensable survey of sales demographics, performance, training, and technology that provides a deep analysis into research and analytics. This year, Janek Performance Group, a leader in sales performance competency, is proud to sponsor the 2024 survey.

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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Sales Talk for CEOs: How Authenticity Can Become Your Biggest Strategic Advantage (Ep136)

Alice Heiman

Imagine if the key to faster growth and deeper connections was something as simple as being yourself—authentically. In this episode of Sales Talk for CEOs , Erin Hatzikostas reveals how authenticity, when used intentionally, becomes a powerful tool for CEOs to lead with confidence, build trust, and create a lasting impact in their organizations. Key Insights from the Episode: 1.

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Top 5 Conversation Intelligence Software in 2024

Allego

Ever leave a conversation feeling confident you nailed it, only to realize later that something didn’t quite land? In sales, that can mean lost deals. Conversation intelligence software is the game-changer that ensures sales reps don’t just think they nailed it—they actually do. Every sales conversation is packed with insights that sellers can use to better understand buyer needs, refine their approach, and tailor solutions.

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Discover the Power of Authenticity and Kindness (video)

Pipeliner

In a recent episode of the Expert Insight Interview, John Golden from Sales POP Online Sales Magazine and Pipeliner CRM sat down with Rich Christiansen , a globally recognized thought leader, educator, mentor, and humanitarian. Rich, the author of the book “Blindsided,” shared profound insights into his journey, the complexities of his upbringing, and the importance of authenticity and kindness in today’s technology-driven world.

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How to Tailor Content for Local Customer Segments With Mid-Sized Company Clients

BuzzBoard

Understanding the Importance of Segmenting and Personalizing Content for Local Customers within Mid-size Company Clients’ Market Efficient digital marketing campaigns resonate when they speak directly to a specific audience instead of addressing a general demographic. As a sales representative at a digital marketing agency, it’s crucial to understand the importance of segmenting and personalizing content, particularly when targeting small and local businesses within your mid-sized co

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Pros and Cons of Buying a B2B Sales List: What You Need to Know

Lead411

Pros and Cons of Buying a B2B Sales List: What You Need to Know When it comes to scaling your business, one question that often comes up is whether buying a B2B sales list is “worth it” For businesses looking to fast-track their prospecting efforts, purchasing a sales list can seem like a quick win. But as with anything in sales, there are pros and cons that need to be carefully considered.

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How Can I Improve Local Business Conversion Rate Optimization?

BuzzBoard

Exploring Different Strategies to Improve Local Business Conversion Rate Optimization Exploring strategies to enhance local business conversion rate optimization (CRO) may appear challenging for many sales representatives at digital marketing agencies. However, the thrill of unearthing these strategies provides a tantalizing prospect of increased conversions for your local business clients.

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CRM Tools as a Catalyst for Collaborative Manufacturing

SugarCRM

Today, businesses are increasingly moving toward automation, digitization, and enhanced connectivity. The cornerstone of carrying business today, especially in manufacturing, is the ability to foster collaboration across teams, departments, and even across the supply chain. As such, collaborative manufacturing became a central theme in modern manufacturing, powered by CRM tools.

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Optimize Your Client’s Mid-Sized Company Website for Growth

BuzzBoard

Leveraging Optimization Techniques to Significantly Improve Growth for Your Client’s Mid-Sized Company Website Enhancing a client’s mid-sized company’s growth often hinges on skillfully optimizing their website. A dynamic, mobile-responsive, and adequately-optimized site can significantly boost engagements, lead conversions, and measurable growth for these companies.

Company 52
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Unlock Hidden Opportunities: How LinkedIn Job Scraping Helps Recruiters Identify Hiring Companies

eGrabber

In today’s competitive job market, it’s crucial for recruiters to stay ahead of the competition. One of the most efficient ways to uncover potential clients and maximize hiring opportunities is through LinkedIn job scraping. But what exactly is it, why do recruiters use it, and how can it help grow your business? In this blog post, we’ll explore how LinkedIn job scraping can help recruiters identify companies that are actively hiring and expand their client base.

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How Can I Build Connections With Mid-Sized Company Clients?

BuzzBoard

Effective Strategies for Building Connections Building connections with mid-sized company clients is a crucial part of business expansion. Such relationships don’t arise from aggressive sales pushing, but from truly understanding the needs and challenges of these companies. The first strategy involves thorough research on potential clients. Gaining insight into their industry, business model, and customer base can be advantageous.

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Unlocking Sales Growth: The Simple Path to Outbound Marketing Success

MarketJoy

Let’s debunk the myths surrounding outbound marketing and reveal just how easy it is to implement an outbound marketing agency. Learn how MarketJoy’s 3-step approach can supercharge your sales pipeline and fuel your company’s growth. In the fast-paced world of business, hitting sales targets is non-negotiable. Outbound marketing, with its proactive approach, has proven to be a powerful strategy for generating leads and driving growth.

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How to Build Relationships With Mid-Sized Companies Through Social Media

BuzzBoard

Discussing Methodologies to Build and Maintain Relationships With Mid-sized Companies Through Social Media As a sales representative at a digital marketing agency, you can leverage social media to unlock significant growth potential with mid-sized companies. This initiative requires a comprehensive approach that includes community building , fostering local client relationships , launching interactive initiatives , providing ongoing support, and cultivating enduring partnerships.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.