Tue.Jun 04, 2024

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From Stagnant to Stellar: A B2B Sales Leader's Guide to Growth

The Center for Sales Strategy

As a B2B senior sales leader, you know the pressure of driving consistent growth. But what happens when your once-thriving sales organization stalls? Stagnant sales pipelines and flat revenue can be a symptom of deeper issues. This is a roadmap that equips you with insights, action items, and a clear path to transform your team into a growth machine.

B2B 122
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Cold email template (with AI help)

Sales 2.0

How do you best approach someone if you don’t have any connections? It’s far from ideal, and you will have a much better hit rate with a “ social calling ” approach, but sometimes “it is what it is” and you must go in cold. Most people I know will opt for an email as the first attempt to reach somebody. I get it. Emails are free and you don’t get the same mental battering as having the phone hung up on you.

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How to Create and Execute Marketing Strategies to Hit Business Goals

Sales and Marketing Management

it's vital that CMOs be able to draw a direct line between marketing activities and business outcomes. They can do that by using the three P’s of marketing strategic planning. The post How to Create and Execute Marketing Strategies to Hit Business Goals appeared first on Sales & Marketing Management.

Strategy 156
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GTM 97: The Neural Network Training Approach to Enterprise Sales Process with Robert Brooks

Sales Hacker

Robert Brooks IV has spent 12 years leading sales, marketing and customer success at early-stage startups. Typically, he has served as the first sales (and first non-technical) hire reporting directly to a technical founder. Robert started his career at Charles Schwab but joined Stack Overflow ($1.8B exit), then Tempo Automation ($900M IPO) and is now part of the founding team and VP of Revenue at Lambda ($1.5B valuation).

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Is The CosMc’s Hype Over?

Grant Cardone

At the end of 2023, McDonald’s CEO, Chris Kempczinski, surprised customers and shareholders alike by announcing a new restaurant chain. The spinoff brand, CosMc’s, is a beverage focused restaurant and when it opened… It took the country by storm. But how is the location holding up six months later? And is the success they received […] The post Is The CosMc’s Hype Over?

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How to Overcome Imposter Syndrome

SalesFuel

Most employees have felt like they are suffering from imposter syndrome at least once in their professional career. The fear of failure can prevent us from thinking creatively and doing our best work. Feeling insecure can be paralyzing, but you can break free from doubt and perform at a high level. How to Overcome Imposter Syndrome The National Institutes of Health define this condition as follows.

How To 105
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7 Best applicant tracking systems to lead you to the perfect employee

Nutshell

Great employees make great businesses. That’s why it’s vital to business growth to make sure you’re hiring talent that is the best possible fit for your company. You need to make sure that you have the best applicant tracking system to narrow down the hundreds of resumes that come your way after a job posting. A good applicant tracking system – ATS for short – helps you navigate the often tedious and error-prone process of sifting through applications to find those who qualify for the next step

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Cross-Selling and Upselling to Boost B2B Deal Size

Janek Performance Group

In B2B sales, cross-selling and upselling are pivotal to maximizing growth and profitability. They also increase revenue per customer, making them vital to sustained success. Further, these activities can strengthen customer relationships and create loyalty. However, cross-selling and upselling can present challenges. For example, Fluent Support notes 37% of marketers shy away from cross-selling.

B2B 62
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The Top Business Intelligence Tools

Nutshell

If you’re still manually analyzing or struggling to get value from your business data, it’s time to find a high-quality business intelligence (BI) tool. BI software is an essential tool for any growing business that wants to improve efficiency and leverage the power of its data. Business intelligence tools make data analysis quick and easy, providing insights that help teams make more informed decisions and drive revenue.

Tools 71
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Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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How to Build Restaurants Phone Numbers List using yellow pages directories

eGrabber

In today’s competitive food and beverage industry, reaching the right restaurants is crucial for businesses like yours that provide products and services to restaurants. Imagine the efficiency of having a comprehensive and up-to-date list of restaurants readily available at your fingertips. Build Restaurants Phone Numbers List in a Click Try for Free!

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Best Recruitment Sales Pitch Examples

Nimble - Sales

Recruitment in the sales industry is a critical task, as the success of a company can largely depend on the quality and effectiveness of its sales team. A compelling recruitment sales pitch is essential to attract top talent. Below are two detailed examples of recruitment sales pitches, each tailored for different scenarios in the sales […] The post Best Recruitment Sales Pitch Examples appeared first on Nimble Blog.

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Get more out of your tech stack for HubSpot and Outlook users | Mixmax

Mixmax

The Mixmax add-in for Outlook is now live on Microsoft AppSource. Plus, HubSpot integration enhancements now offer improved user oversight and sync management.

Hubspot 52
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Enhancing Customer Service with Generative AI Chatbots

SugarCRM

In today’s business landscape, customer service is a critical differentiator for businesses that aim to remain relevant and competitive. Traditional customer service methods are no longer enough to meet growing and dynamic consumer demands. Enter generative AI. Gen AI-powered chatbots are a recent solution that is revolutionizing customer service by providing real-time, personalized assistance, reducing wait times, and significantly improving overall customer satisfaction.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!