Sat.Apr 27, 2024

article thumbnail

Everything You Need to Know About Product Messaging

SocialSellinator

Discover key strategies for effective product messaging to boost your brand's visibility and engagement in digital marketing.

article thumbnail

Can We Bring Science to Sales Development? Testing Complex B2B Lead Generation

Markempa - Inside Sales

In my previous post, we explored whether Sales Development was too complex for meaningful testing. Today, let me share why I believe we can and must test SDR effectiveness—and how to do it systematically. The Testing Paradox in Sales Development Here’s something that fascinates me: While B2B companies invest heavily in sales development programs, many shy away from rigorous testing because it seems too complex.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Can I Use Facebook to Drive More Sales for My Local Business Clients?

BuzzBoard

Introduction to Using Facebook for Local Businesses Sales Boost If you’re working for a digital marketing agency and are contemplating innovative methods to boost the sales of your local business clients, Facebook may prove to be a valuable asset. Facebook ads offer targeted marketing benefits that are instrumental in driving increased sales for local businesses.

article thumbnail

Understanding Emotions in Sales (video)

Pipeliner

I had a fascinating talk with Dan Seidman recently. Dan is the Managing Director of Reading Emotions. Our talk showed how important it is to understand emotions in sales. In this article, I will share the valuable lessons from our talk. These lessons can change how people work in sales and business. The Science Behind Emotions in Sales Dan Seidman is an expert on emotional intelligence.

Video 52
article thumbnail

The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.