Fri.Apr 24, 2020

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Leveraging Data to Revise GTM Strategy and Coverage

SBI Growth

These are truly challenging times. To adapt to this new normal, COVID-19, you are likely rethinking your go-to-market strategy. Companies need to reallocate go-to-market resources (people, money, and time) in order to capture opportunities in the short-term, as well as.

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Talent is the Key to Winning Sales Growth Teams

Anthony Cole Training

In this blog article, we discuss the similarities between the NFL Draft and hiring better salespeople and increasing sales. Like the draft, sales managers must do their best to discover if their potential candidate is a fit not only for the particular sales role, but the organization as well.

Hiring 182
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How to Cater a Sales Strategy to Millennials

Hubspot Sales

As a Millennial, I’ve spent the past decade rolling my eyes at the media’s portrayal of our generation. Whether depicted as participation trophy-holding underachievers who prioritize avocado toast over homeownership and carelessly destroyed various industries or constantly being mistaken for Gen Z , Millennials haven’t been portrayed in a positive or even neutral light.

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How to Use Data to Power Your B2B Sales Strategy

Sales and Marketing Management

Author: Jeff Kalter When it comes to building a winning B2B sales strategy, forget about business as usual. Whether you’re managing inside or field sales, gut instinct needs to take a back seat to data-driven insights. In today’s crowded and highly competitive sales environment, your reps need all the insight they can get if they’re going to close sales, meet quota and grow the business.

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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How Business Search Behavior Has Shifted During the Coronavirus

Zoominfo

At ZoomInfo, data is our passion. We live, breathe, and obsess over how to deliver B2B intelligence that unlocks go-to-market success. And in that pursuit, we’ve learned data is best served with context. So, let’s start there. Flashback, to just a month and a half ago, the week of March 9th. Over a jarring two day stretch, the World Health Organization (WHO) officially declared COVID-19 a global pandemic , and a day after that, it was declared a national emergency in the US on the same day the N

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What is a good web page, and how do I make one?

Nutshell

Have you ever found yourself staring at a web page and thought: “Wow, I actually hate this?”. The days of cringe-worthy websites are (mostly) past us. We lived through MSPaint graphics and amateur GeoCities sites, and now we have web builders like Wix and Squarespace making it easy to create decent pages. Templates and guides exist to keep amateur web devs from making anything too atrocious, and designers are always around the corner to lend a hand whenever needed… For a price.

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How to Practice Gratitude (And Move Prospects Through the Pipeline Faster)

Sales Hacker

It doesn’t matter what company you work for; what stage you’re at in your sales career; or whether you prefer to use emails, phone calls, or LinkedIn messages when you’re prospecting — the biggest problem that all sales and customer success reps struggle with is still the same: ensuring your ideal prospects convert. According to Salesforce, an average of 58% of the deals in your pipeline will stall.

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What Makes a Great Sales Video? Steal This Cheat Sheet Now.

Drift

What does “good” look like? Most of us sellers know what a good email looks like. We know what a good cold call sounds like. And we’ve even read a few good LinkedIn requests too. But what does good look like when it’s in the form of a personalized video? Yes, video. Your new favorite medium. Now that many of us are working from home, video is the only option we have to connect with many of our.

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How Business Search Behavior has Shifted During the Coronavirus

Zoominfo

At ZoomInfo, data is our passion. We live, breathe, and obsess over how to deliver B2B intelligence that unlocks go-to-market success. And in that pursuit, we’ve learned data is best served with context. So, let’s start there. Flashback, to just a month and a half ago, the week of March 9th. Over a jarring two-day stretch, the World Health Organization (WHO) officially declared COVID-19 a global pandemic , and a day after that, it was declared a national emergency in the US on the same day the N

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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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The Complete Guide to Using CRM for Ecommerce

Nimble - Sales

When people think about CRM software, they usually picture a sophisticated tool that is made for salespeople and big businesses. But CRM can help any business, including eCommerce stores. By using CRM software for your eCommerce store, you’ll be able to offer better customer support, increase sales, and get more organized. In this article, I […].

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Jeffrey Gitomer & Jeb Blount on Getting Ahead of the Coronavirus Recovery Curve [Podcast]

Sales Gravy

On this bonus Selling in a Crisis Daily Sales Briefing, Jeb Blount and and Jeffrey Gitomer discuss what you should be doing now to get ahead of the curve and read for recovery on the other side of the coronavirus shutdown. On this bonus Selling in a Crisis Daily Sales Briefing, Jeb Blount and and Jeffrey Gitomer discuss what you should be doing now to get ahead of the curve and read for recovery on the other side of the coronavirus shutdown.

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Integral Discovery and Deepening Your Diagnosis

Anthony Iannarino

It is increasingly difficult to make sense of the intricate, complicated, and sometimes convoluted, tangled mess that is business today. Globalization and the flattening of Earth have eradicated abject poverty for much of the world, and in doing so, created the greater competition that has, in many ways, led to commoditization and a race for better products and services at ever-lower prices.

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Why Good Salespeople Do Bad Things. And How to Avoid the Trap

Pipeliner

Most salespeople believe they are ethical and committed to customer success. Our mantra: “Treat customers like you would like to be treated.” If we could, we’d brush our teeth thrice daily with these words. Unfortunately, companies worshipping at the Maximize Shareholder Value altar have trashed and trampled this ideal. Wells Fargo, VW, and Purdue Pharma come to mind.

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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Relationships, Revenue, and Retention During a Crisis

Sales Readiness Group

I recently presented to the Women Business Owners (WBO) association on this topic. It was interesting to share thoughts and hear business owners' perspectives on how we can best engage with customers during this crisis.

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Lead Enrichment: How To Get The Most Out Of Your Inbound Leads

Vainu

You’ve worked hard to craft a beautiful website, you’ve created thoughtful content pieces for your target audience to interact with, and you finally start seeing a steady stream of inbound leads coming in.

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Weekly Roundup: Building a Virtual Selling Channel, Remote Metrics to Measure + More

The Center for Sales Strategy

- MOTIVATION -. "Whether you think you can, or you think you can't, you're right.". -Henry Ford. - AROUND THE WEB -. > Building A High-Performing Virtual Selling Channel– Forbes. Virtual selling is now fundamental to growth in a market where remote selling is the “next normal” as the coronavirus pandemic has forced over 4 Billion consumers, customers, employees, and salespeople to stay at home.

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Psychographics: Your Sales Development Secret Weapon

Tenbound

None of our SDRs were making quota…. Rewind the clock a few years, I was at a Unicorn, everything should have been going great. But our 25 SDRs were struggling. Each week we gave them over 3,000 fresh MQLs, but none of them made quota. We just fired our 2nd CMO and 3rd SVP of Sales, both of whom were successful at previous companies. I was asked to step in and “fix” it.

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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Big Announcement: The Sales Hall of Fame is Here

Badger Maps

A platform to celebrate the sales leaders who have inspired us all!

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Selling During COVID-19: 3 New Rules for Sales Calls

Engage Selling

Over the next four weeks, we will be sharing special content that’s specific to the COVID-19 crisis. In particular, we will be exploring strategies that you can implement as sellers and sales leaders in order to: 1.

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The Daily Briefing: April 24, 2020

Chorus.ai

Watch the Video. On today’s Daily Briefing, Jim Benton was joined by Jenn Haskell , the Director of Sales Enablement at Everbridge. They discussed how companies are enabling their sales teams to address the current climate and prepare for the eventual acceleration. Here are the numbers: Overall cold call dials are down 35% since January Connect rates are holding steady Timeline risk mentions are below peak, but still far above pre-COVID levels Employment risks are up since the beginning of March

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How To Succeed at Sandler Rule #16 – Never ask for the order; make the prospect give up [PODCAST]

Sandler Training

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. The post How To Succeed at Sandler Rule #16 – Never ask for the order; make the prospect give up [PODCAST] appeared first on Sandler Training.

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Foundational ABM Building Blocks

Account-based marketing (ABM) is a key strategy for driving sustainable growth. Today, many B2B companies use ABM teams or technologies to make sales. But getting a program off the ground successfully doesn’t have to be a daunting task. Watch this webinar with Rachael Foster, Director of Account-Based Experience at ZoomInfo, and Dan Dolph, Manager of Account-Based Experience at ZoomInfo.

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Sales Development in New Industries, with Jason Klumpp of Segment

Tenbound

Jason started off studying biology, but quickly realized he didn’t want a research job. Instead, he wanted a career where he could interact with people and solve problems. Specifically, he was always fascinated by how people make their buying decisions. That fascination has helped him excel in Sales Development. In this interview, he shares how his team is raising awareness of a new industry.

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The ultimate guide to DocuSign pricing

PandaDoc

If you’re shopping for the best electronic signature solution, DocuSign (www.docusign.com) may be the first stop on your search. You might even consult the DocuSign pricing page to learn more about the product as you try to understand which plan is right for you. But just looking at one set of pricing plans doesn’t help you understand the best solutions out there.

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How to Streamline Your Prospects

Selling Energy

Organization is key. That's why we dedicate a day of our blog every week to time management and productivity tips. Today, I’d like to offer some important tips on streamlining your approach to prospects, particularly if you’re dealing with different segments and locations.

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Sales Enablement Strategy: Retain Trust and Embody Empathy

Emissary

We’re continuing last week’s panel discussion, where Emissary CEO Allen Mueller discussed the impacts of today’s unprecedented climate on the technology sector with three members of the Emissary community: Cheryl, former SVP of Technology at Salesforce, Jim, former CIO of Microsoft, and Geno, former Senior Director of Technology at Expedia. Here, more insights on the way technology organizations are facing these changes and challenges.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Why Isn’t Everyone Whiteboarding?

Corporate Visions

The post Why Isn’t Everyone Whiteboarding? by Tim Riesterer appeared first on Corporate Visions. A new survey shows that 77 percent of salespeople rely on PowerPoint for their in-person presentations, while only 6 percent use whiteboarding. The whiteboard vs PowerPoint disparity jumps even higher in remote sales situations, where slides are used more than 83 percent of the time while using a digital whiteboard or annotation of any type drops to below 4 percent.

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?? Prospecting Best Practices

Pipeliner

Prospecting often makes businesspeople break out in a cold sweat. It has been harder than ever in recent years to get referrals and prospects to potential customers. In order to successfully prospect to clients, salespeople and sales managers have to learn new techniques and new tactics in order to grab the attention of consumers and turn them into your clients.

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Why Isn’t Everyone Whiteboarding?

Corporate Visions

The post Why Isn’t Everyone Whiteboarding? by Tim Riesterer appeared first on Corporate Visions. A new survey shows that 77 percent of salespeople rely on PowerPoint for their in-person presentations, while only 6 percent use whiteboarding. The whiteboard vs PowerPoint disparity jumps even higher in remote sales situations, where slides are used more than 83 percent of the time while using a digital whiteboard or annotation of any type drops to below 4 percent.

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