Fri.Jan 03, 2025

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Advertising Outlook: Opportunities for Agencies and Sellers

SalesFuel

Is the advertising glass half empty or half full? CMOs are giving a thumbs-up to the U.S. ad market. The 2025 advertising outlook includes a spending increase of 5% more than 2024 for a total ad spend of $384.6 billion. As media sellers and agencies set their goals for the coming year, they need to know which verticals and media formats are on a growth path.

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Why Perception and Consistency Drive Sales Performance

Anthony Cole Training

Id like to blame my poor visual perception for my subpar golf game, but the real culprit is my lack of consistency in practice. Im inconsistent. As a result, my performance on the golf course is erratic, with scores ranging anywhere from 92 to 102. I can shoot a 44 on the front nine and a 54 on the back. Dont get me wrongbeing virtually blind in one eye doesnt help with depth perception.

Course 289
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The Requirements for Achieving Sales Excellence

Understanding the Sales Force

Happy New Year everyone! For most people, the New Year is a forward-looking time time for goal setting, planning, and resolutions. Nothing wrong with that. But as someone who likes breaking rules and pushing the envelope, I’m starting the New Year by looking back to January of 2024. Last January, my first article included the introduction of my new Sales Grid.

Video 173
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Mastering Clarity and Credibility in Sales (video)

Pipeliner

In the latest episode of the expert interview series, John Golden engages in a thought-provoking conversation with Mitchell Levy , a global credibility expert, two-time TEDx speaker, and author of over 60 books. The discussion centers around the critical themes of clarity and credibility, particularly in the context of sales and customer relationship management (CRM) systems.

Video 105
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Social Selling Statistics: The Ultimate Guide to Boosting Your Sales Funnel

Vengreso

Social selling has emerged as a game-changing strategy for B2B and B2C sales professionals. Leveraging social media platforms to connect, engage, and convert potential leads has proven not only effective but also essential in modern sales tactics. Vengreso’s social selling training, FlyMSG Sales Pro , equips sales and marketing teams with the skills to harness these platforms effectively, ensuring they can navigate the digital landscape with confidence.

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10 Biggest Takeaways From Consulting and Coaching Teams In 2024 | Donald Kelly - 1860

Sales Evangelist

Happy New Year! Lets kick off 2025 with some sales tactics in this episode. Today, Im sharing ten key insights from my experience coaching and consulting sales teams in 2024. Heres five of them below, tune in to learn the rest of my sales tips! Find Your Ideal ICP Are you still working with different types of clients and struggling to figure out which one is the right fit for your business?

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Choosing the Right Technology for Your Manufacturing Business

Smooth Sale

Photo by Geralt via Pixabay Attract the Right Job or Clientele: Choosing the Right Technology for Your Manufacturing Business Selecting the right technology is one of the most crucial decisions for any manufacturing business. Your chosen tools and equipment directly impact your production efficiency, quality, and bottom line. The wrong choice can lead to wasted resources, downtime, and missed growth opportunities.

Film 78
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Case Studies in Social Media Marketing: Real-World Examples and Insights

SocialSellinator

Explore social media marketing case study examples and gain insights on successful strategies and lessons learned.

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What Is Social Media Intelligence & Why You Need It

SalesFuel

Behind every online sharing, there's a story waiting to be told a tweet, a post, a comment, each one brimming with unseen worth. People's preferences, passions, and pain points are hiding in plain sight, waiting to be uncovered from a rich dataset. Businesses need to be able to rewrite the script, adapt on the fly, and harness creativity to realize their vision in order to secure a spot at the top.

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Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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From Likes to Leads: Calculating Your Social Media ROI

SocialSellinator

Discover how calculating ROI for social media boosts business growth. Explore tips, metrics, and tools to enhance your strategy.

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How to Prepare for Your Xactly Implementation Kickoff

Canidium

Your projects kickoff meeting will set the tone for the rest of your Xactly implementation. Its a critical juncture in the initiation of the technical design and configuration of your incentive compensation management solution. These meetings are all about gathering the information your implementation team needs to attune your system to your requirements.

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LinkedIn Lead Generation: Strategies for Success

SocialSellinator

Discover LinkedIn lead generation strategies to optimize your profile, create engaging content, and utilize tools for better B2B marketing.

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Growing Pains: The Problems Plaguing Startups and How to Solve Them

Hubspot Sales

Starting up a business piece of cake. Keeping it going past the first year not so much. If youre like me, youre an entrepreneurial spirit who wishes to have her cake (business) and eat it too (turn a healthy profit). Unfortunately, it's not always smooth sailing. The small business owners I've seen succeed shared two traits: resilience and a willingness to learn and take action.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!