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Top Sales Tools of 2020 and the Digital Sales Revolution

SBI

One way it changed selling was that it crafted a new model to deliver software known as Software-as-a-Service (SaaS) which made it possible for companies of all sizes to have access to CRM by paying a simple per-user license fee. In 2010, I published my first ebook curating the different sales technologies available.

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Top 7 Cross Promotion Ideas Every Business Should Consider

Pipeliner

Here, ebooks and in-depth white papers can offer greater value than top-level blog posts. For instance, LFA Capsule Fillers offers a free ebook as a sign-up incentive —. In the case of LFA, the ebook teaches how the reader can make their own capsules, which would be something an interested party would want to know. #7

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5 ways to make your emails more persuasive

Nutshell

Getting a prospect to take a small step—download an ebook, for example—will encourage them to take bigger steps. Would you, for instance, rather buy a piece of software that everyone on LinkedIn raves about or some generic tool you found online? Pro tip: offer a small incentive for completing the survey so you get more responses.

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Are Your Prospects Reverse-Sandbagging?

SBI

Financial incentives and personal pleas are two options for changing a buyer’s behavior. We selected it as one of the must-have tools in our recent “Smart Inside Sales Tools” ebook and it’s the one I use. Reverse sandbagging is all too common. I’ll use Echosign as an example. Echosign has over 1 million users.

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The Ultimate Guide to Channel Sales

Hubspot Sales

For example, HubSpot’s marketing agency partners help small businesses take full advantage of HubSpot’s marketing software. Although training a partner requires more time and resources, it also gives them an additional incentive to work with you. Do you need a partner with an outside sales team, an inside sales team, both, or neither?

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The Psychology Of An Effective Compensation Strategy [Infographic]

The Spiff Blog

We’ve written a 37 page eBook on the same subject and themes. Check it out here: The Psychology of Sales Compensation [eBook]. Spiff is a new class of software that creates trust across the organization by delivering real-time automation of commission calculations and motivates teams to drive top-line growth. We can help.

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Website Popups for Your B2B Business: Tips and Examples

Nutshell

To maximize their effectiveness, offer visitors a compelling incentive, like a free consultation tailored to the visitor’s interests. Lead magnet website popup example: WordStream Frequent WordStream website visitors will be familiar with seeing popups offering valuable eBooks, whitepapers, and report content.