SBI Growth

OCTOBER 12, 2013

30% of marketing’s entire budget is now devoted to content creation and distribution. Get the sales team trained on how to sell socially. Are your territories designed to maximize time with customers and prospects? Are your quotas based on your ideal customer spend and ideal prospect opportunity? Get LinkedIn upgrades.

Buyer Persona 310

Buyer Persona Territories Compensation Buyer 310

Sales and Marketing Management

MAY 14, 2020

With internal meetings (training bootcamps, sales kick-offs, role play sessions, etc.), client and prospect meetings, and industry tradeshows getting postponed and canceled, how can sales teams pivot quickly to drive productivity in a new (predominantly virtual) environment? Should my online training and events be live or asynchronous?

Sales Enablement 227

Sales Enablement Scale Policies Distribution 227

Zoominfo

AUGUST 21, 2019

Sales enablement refers to the process of providing a sales team with the information and content they need to nurture prospects and close deals more efficiently. A sales enablement content strategy involves a structured process for sales teams to access and deliver relevant content to the prospects in their sales pipeline. .

Top of Funnel 241

Top of Funnel Sales Enablement Marketing Case Study 241

Mr. Inside Sales

APRIL 10, 2020

The good part is this prospect isn’t saying no, rather, he/she is saying, “It is best to reschedule this call.” Objection: “Please remove me from your distribution list. Prospect name} is really booked right now with very little down time. Prospect isn’t saying no, they’re saying not now. Objection/stall: “Good morning!

Objections 233

Objections Nonprofit Face-to-face Call-back 233

Score More Sales

DECEMBER 16, 2013

If I say that I help sellers and their managers on the front lines of mid-sized technology and distribution companies with sales strategies and top tactics, you either know someone in that situation or you don’t. Start with LinkedIn and make sure you have a fantastic profile that draws prospects and partners to you.

Lead Scoring 256

Lead Scoring Lead Rank Ideal Customer Profile LinkedIn 256

SBI Growth

AUGUST 10, 2012

Trained the sales force and channel partners on the new product. This is very different than product training. Distribute Marketing campaign schedules. Maybe I can participate or least be available to those prospects who are now interested in the new product. Highly tactical tools, information and training are required.

Sales Enablement 267

Sales Enablement Tools Territories Campaigns 267

Allego

MAY 21, 2020

If so, could beginner’s luck be bottled and distributed to benefit individuals and organizations? For example: a veteran sales rep with déformation professionelle might fail to consider the emotional needs of prospects, and instead pitch only the economic benefits of the product. Is there really such a thing as beginner’s luck?

Distribution 87

Distribution Face-to-face How To Groups 87

Sales and Marketing Management

AUGUST 1, 2018

Research shows that video distributed via social media generates 1,200 percent more shares than text and images combined. A video content management system (VCMS) can manage video content from creation to distribution, serving as a one-stop-shop for video management. Training New Hires. Cross-Training. Video Screening.

System 174

System Benefit Video Marketing 174

Sales and Marketing Management

AUGUST 3, 2017

Author: Mark Magnacca A distributed workplace is increasingly becoming the norm in most organizations, particularly with sales and marketing departments – a trend that is enabled in part by technology advancements that have made it viable, though not necessarily ideal, for teams to work together while being geographically dispersed.

Video 180

Video Face-to-face Distribution Hiring 180

Highspot

JANUARY 23, 2025

Be sure to master the four Ps of marketingproduct, price, promotion, and placementthrough GTM training. Go-to-market training equips you with the marketing, product, and sales skills to avoid launching a product no one needs. Why Go-to-Market Training Matters Markets are constantly changing, and buyer behavior evolves quickly.

Course 52

Course Training Strategy Marketing 52

DiscoverOrg Sales

JUNE 8, 2017

I like Brainshark’s straightforward definition of sales enablement : Sales enablement: “A systematic approach to increasing sales productivity, by supporting reps with the content, training and analytics they need to have more successful sales conversations.”. How to market to prospects with open sales opportunities.

Lead Generation 194

Lead Generation Sales Qualified Lead Marketing Qualified Lead Lead Scoring 194

Score More Sales

NOVEMBER 11, 2013

One way you can be more successful in remote selling – that is, selling when you are not in front of your prospective buyer in person, is to have more impact with your messaging. We are working with 3 of your industry counterparts in packaging distribution on some interesting projects and more ideas for 2014. Do or Do not.

Inside Sales 221

Inside Sales Lead Scoring Lead Rank Call-back 221

Score More Sales

JULY 8, 2013

Those who follow the blog may have seen mention that I have worked with and for 21 sales managers during my corporate selling career – at a number of technology, distribution, and financial services companies as an inside sales rep or outside rep. I have also managed sales teams. What moves you to action?

Inside Sales 218

Inside Sales Lead Scoring Lead Rank Distribution 218

SBI

MARCH 18, 2021

Q: What are your customers doing to adapt to - or leverage - the trend towards distributed sales teams and remote selling? Allego customers were already fairly savvy given many of them were using Allego to keep their distributed sales teams connected pre-pandemic.

Hiring 164

Hiring Face-to-face Video Distribution 164

Allego

MARCH 13, 2025

But traditional training methodsclassroom sessions, lengthy manuals, and one-off workshopsoften fall short. When integrated into your sales training strategy, this approach fosters continuous improvement, increases confidence, and drives measurable results. What separates top-performing sales teams from the rest?

Lead Rank 62

Lead Rank Call-back Sales Enablement Objections 62

Sales Gravy

FEBRUARY 23, 2025

Other than not prospecting altogether, giving up too soon is the primary reason salespeople are failing at prospecting on an epic scale. Now juxtapose this against the statistics on sales prospecting persistence: 44% of salespeople make only one prospecting attempt before giving up.

Scale 56

Scale Inbound Distribution Call-back 56

Score More Sales

MAY 10, 2013

Take a look today at the new channels on LinkedIn Today - it is easier now to learn what your customers and prospective customers are thinking and reading about. I also recommend people visit LinkedIn Training and Support Resources for videos and webinars specific to sellers. The coffee cards will be awarded and distributed online.

LinkedIn 206

LinkedIn Lead Rank Hiring Webinar Metrics 206

Zoominfo

MAY 20, 2018

Lost prospects and new customers will be more comfortable sharing their unfiltered opinions with a third-party. The interviewer will be a well-trained professional. Focusing on one group of prospects over the other will give you skewed results. Step 3: Decide which companies to interview. Step 5: Analyze results.

Analysis 223

Analysis B2B Hiring How To 223

Zoominfo

FEBRUARY 19, 2018

The truth is, most sales reps haven’t received any formal training in this area. 93% of sales executives have not received any formal training on social selling ( source ). 74% of B2B marketing companies use Twitter to distribute content ( source ). 82 percent of B2B prospects are active on social media ( source ).

Social Selling 184

Social Selling Social Media Decision Maker Ideal Customer Profile 184

Showpad

JUNE 15, 2020

Sales training programs offer your reps the opportunity to develop their sales skills and connect with customers more meaningfully — when set up and executed properly. In this blog post, we’ll discuss why you need formal sales training and how to guarantee its success. . Components of a successful sales training program.

Training 83

Training How To Sales Enablement Distribution 83

Allego

AUGUST 24, 2021

Sales enablement is an emerging function that serves as the glue to unite previously siloed activities including sales content management, onboarding and training, product launches, coaching, and virtual selling. 2 Seller Training. 5 Transformative Sales Enablement Priorities. 1 Sales Content Management.

Sales Enablement 171

Sales Enablement Top of Funnel Face-to-face Hiring 171

Score More Sales

MARCH 13, 2013

Many mid-market technology and distribution companies exhibit at trade shows for 3 key reasons: 1) An industry show brings together the latest ideas, tools, and products. Invite existing customers as well as any prospects and strategic partners that are in the geographic area of your event. Bigger shows have technology to do this.

Trade Show 219

Trade Show Maximizer Opportunity Webinar Metrics 219

Vengreso

JANUARY 24, 2022

It’s how they engage with prospects and it can make a big difference in their results. The PVC Sales Methodology focuses on how to prospect , from the “pre-hello” to the “hello.” At Vengreso, we offer virtual sales training programs in modern selling skills, such as Video Sales Mastery , LinkedIn Sales Mastery , and more.

Conversion 100

Conversion Prospecting Sales Methodology Referrals 100

Vengreso

JANUARY 24, 2022

It’s how they engage with prospects and it can make a big difference in their results. The PVC Sales Methodology focuses on how to prospect , from the “pre-hello” to the “hello.” At Vengreso, we offer virtual sales training programs in modern selling skills, such as Video Sales Mastery , LinkedIn Sales Mastery , and more.

Conversion 100

Conversion Prospecting Sales Methodology Referrals 100

Understanding the Sales Force

MARCH 13, 2024

But lately, when I talk with the Kurlan & Associates team, the topic is consistently about salespeople who push back when our sales training and coaching is specific to RFPs. When training and coaching salespeople, the theory of how to sell to companies that buy via the RFP process is not enough.

Decision Maker 201

Decision Maker Data Hiring Proposal 201

Understanding the Sales Force

MARCH 13, 2024

But lately, when I talk with the Kurlan & Associates team, the topic is consistently about salespeople who push back on our sales training and coaching when it comes to dealing with RFPs. ” When training and coaching salespeople, theory is not enough. He started strong which you can see here.

Decision Maker 173

Decision Maker Proposal Distribution Territories 173

Hubspot Sales

SEPTEMBER 26, 2018

Here are the tips for creating a winning sales culture through sales training and beyond. One of the most important parts of sales training is understanding the product. The more exposure you can give new reps to your customers to answer the vitamin or painkiller question, the more effective they’ll be in talking with prospects.

Training 101

Training Company Hiring Groups 101

Allego

APRIL 30, 2020

Companies around the globe have canceled sales meetings and training sessions and are enacting work from home policies to help prevent the spread of COVID-19. Traditional training and sales enablement approaches won’t solve this challenge. Traditional training and sales enablement approaches won’t solve this challenge.

Training 83

Training Hiring Cancellation Face-to-face 83

Hubspot Sales

JULY 20, 2020

Those can include entities related to product distribution — including wholesalers or distribution centers. In direct sales, manufacturers forego those channels in favor of directly distributing products to direct sales companies. How, specifically, will your product improve your prospect's lives? Single-Level Selling.

How To 138

How To Commission Distribution Up-Sell 138

Allego

FEBRUARY 14, 2022

How do you get sellers to love your content—make it something they regularly use to stay informed, nurture prospects, and add value to conversations they have with buyers? They are the ones talking with prospective and existing buyers, and their information is much more current and relevant,” he says. Distribute the Content.

Distribution 133

Distribution How To Scale Webinar Metrics 133

Hubspot Sales

OCTOBER 1, 2018

Looking for a few easy, virtually-free ways to immediately connect with more prospects? Below, I’ve compiled 18 of my favorite methods for reaching prospects. How to Prospect. Understand your prospects' interests before speaking with them. Connect with more prospects over email. Let’s do this.

Prospecting 109

Prospecting Top of Funnel Social Media Hubspot 109

criteria for success

APRIL 7, 2021

If you're in the market for some DIY sales management training, you've come to the right place. It's important to remember that everyone could use some training from time to time, even once they have advanced to a leadership position. In fact, it probably indicates that now is a great time to consider new ideas, training, and so on.

Sales Management 85

Sales Management Training Journal Forecasting 85

Zoominfo

APRIL 17, 2019

Marketers structure their entire strategy around moving prospects through the funnel, towards the ultimate goal of winning a new customer. These are as follows: Top of the funnel: Prospects enter the sales funnel but are still in the “pre-awareness” and “awareness” stages of their buying journey. Why is the sales funnel outdated?

Top of Funnel 228

Top of Funnel Funnel Lead Rank Sales Qualified Lead 228

SalesFuel

DECEMBER 20, 2024

To achieve their goals, they distribute their spending as follows: Paid media 23% Creative development 21% Events/sponsorships 18% Martech tools 15% Target marketing (ABM) 14% Training/research 10% Analysts urge B2B operators to develop creative messaging that stands apart from competitors.

B2B 59

B2B Top of Funnel Marketing Decision Maker 59

SBI

AUGUST 17, 2021

Q: What are your customers doing to adapt to - or leverage - the trend towards distributed sales teams and remote selling? Damien : InsideView has always been about helping salespeople better understand and engage with their prospects and customers. And make sure your customer and prospect data is current and complete.

Intent Data 146

Intent Data Buyer Intent Ideal Customer Profile Intent 146

Hubspot Sales

JANUARY 20, 2021

Product Training. Sales support is often tasked with product training — typically for individual reps. What if the prospect has product-specific questions? Product training can come from a variety of sales support parties and formats. It might be through training courses — conducted either virtually or in person.

Hiring 134

Hiring Lead Generation Lead Rank Sales Qualified Lead 134

Allego

JUNE 29, 2021

But with reps AND prospects working in a hybrid world—with some back in the office and some remote—making quota is harder than ever. To be effective, companies must rethink how they onboard, train, and enable both new hires and veteran performers. Virtual selling requires new skills, new content, and increased “backstage” support.

Sales Enablement 123

Sales Enablement Scale Hiring Harvest 123