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It’s time for me to rant about salespeople and discounts. When a salesperson offers a customer a discount, what they’re saying is they have not been able to do a good enough of a job demonstrating value to the customer. Discounting your price should not be part of your vocabulary or thought process.
One of the most frequent topics I get questions about is price and, in particular, how to avoid discounting. Salespeople want to avoid discounting (or at least most do), yet they say they can’t close a sale without discounting.
You’re trying to close the sale, and the customer stops you in your tracks demanding a discount. Blog pricing Professional SellingSkillsdiscountdiscounting price value proposition' The rationale or the way they ask for it may vary, but the demand is the same — they want a lower price.
When I’m asked to assist sales teams with pricing and moving away from their discounting habits, I start by asking questions. If discounting is a standard practice in your company, I urge you to ask yourself the below 20 questions: 1. What % of your sales are made only because a discount is offered? 2. […].
Start of another week and I’m going to challenge you to make it a “NO Discount Week!” Believe in yourself that you can go this entire week without offering a discount. You never know… one week of “No Discounts” could lead to another. ” That’s right!
Never discount your price. You do not want the customers you attract by discounting. To hear more about this, check out this video: Copyright 2013, Mark Hunter “The Sales Hunter.” ” Sales Motivation Blog. . ” Sales Motivation Blog. .
It’s the one where the salesperson argues they could close more sales if only they could discount the price. Blog pricing Professional SellingSkillsdiscountdiscounting price sales price' You know the argument I’m talking about.
Are you creating high profit sales? Many salespeople are quick to discount in order to make a sale. check out this video: Copyright 2014, Mark Hunter “The Sales Hunter.” ” Sales Motivation Blog. Mark Hunter is the author of High-Profit Selling: Win the Sale Without Compromising on Price.
Hands down it had what we were looking for and now comes the clincher — these guys will discount! In my book, that is a pretty lousy sales process. Problem is they’ve told the market they discount! Are you or your company signaling the marketplace you will discount? ” Sales Motivation Blog.
If you know much about me, you know I’m not a big fan of discounting. If you find yourself having to discount, you MUST pair it with a reduction in service. How to discount correctly: Copyright 2013, Mark Hunter “The Sales Hunter.” ” Sales Motivation Blog. . .”
We’ve reached the last secret on my list of 5 Secrets to Selling at Full Price. Don’t offer discounts. This is the reason I tell many sales managers they should take all pricing authority away from their salespeople. Not offering discounts must be more than an idea. ” Sales Motivation Blog. .”
In the sales profession, one of the touchiest subjects is price. I rarely run into a salesperson or sales manager who does not want to discuss price. Arguments are varied, but in the end they are centered around one core contention: The price point is a big reason for lost sales. The argument of price […].
A lot of salespeople and small business owners will say they need to discount their price to get a sale. The problem is trying to discern the difference between discounting your price to create cash flow versus using it as a lousy excuse to validate your inability to close a sale any other way. Think about this.
Mark’s Insights on SALES MOTIVATION. Sales Articles. Selling a Price Increase. Sales Motivation. Phone Sales Tips. Sales Development. Sales Call Best Practices. Retail Sales Trends. SellingSkills or Selling Process? A person with strong sellingskills.
To see what I mean, check out this video: Copyright 2014, Mark Hunter “The Sales Hunter.” ” Sales Motivation Blog. . Blog Closing a Sale leadership pricing Professional SellingSkills closing techniques discountdiscounting price video video sales tip'
What makes you think offering a discount is going to be an effective way to close a deal? The reasons are many, but none of them make any sense. The key is to be focused on the value the customer will receive and the outcome they will achieve by buying from you. You can’t cut […].
Recently I was interviewed by Salesfolk for the site Sales 4 Startups. It’s a great opportunity to hear me talk more about the need for finding the right customers and to avoid discounting as a sales strategy. You can watch the video of that interview over at this link. Again, here’s the link to […].
Yes, you can discount your price as a way to close-out inventory or to get out of a particular business. Before you race out with a discounted price to help you out of a short-term problem, ask yourself what impact the discounted price is going to have on your regular business. ” Sales Motivation Blog.
Are you willing to walk away from a customer who is persistently asking for a price discount? Maybe you’re near your quota and discounting your price “this one time” with this customer will give you the boost you want. Plus, if you start discounting with one customer, you’re more likely to do with the next.
I meet so many people who think if they can just get the sale — even at a discount — then they will eventually make up profit in the long run. But quantity of sales won’t ever make up for quality of sales! […]. Blog pricing Professional SellingSkillsdiscountdiscounting price profit'
One of the reasons salespeople don’t get the price they want or are pushed to offer a discount to close a sale is due to their value proposition. Blog Consultative Selling pricing Professional SellingSkillsdiscountdiscounting price sales pricing value proposition' In my mind, the […].
You just landed a good sale — or at least you thought it was a good sale. Your hesitation in feeling great is knowing you had to give the customer a discount to close it. In your mind you feel the discount was necessary, due to the pressure the customer was placing on you. Little […].
Here are 5 steps you can take right now to close more sales faster: 1. The single biggest reason more sales aren’t closed is salespeople give up and fail to follow through. Copyright 2013, Mark Hunter “The Sales Hunter.” ” Sales Motivation Blog. How are you doing in meeting your 2013 goal?
Blog pricing Professional SellingSkillsdiscountdiscounting low-price customer price salesdiscount' Now what does that tell you about the value? Let’s put aside what the procedure costs and let’s focus on the perception of the message. What I […].
You’re thinking, “If I just discount the price, I will be able to close the deal.” Let’s face it — there’s not one salesperson who has not struggled with this issue. ” Does this hit home with you?
The sales call was not perfect. You’re about to close the sale and you get hit with the issue your price is too high. Here’s the deal — the cost of what you’re selling is not what you think it is. Blog pricing Professional SellingSkillsdiscountdiscounting price profit' No need to panic.
Last week I wrote about the issue of discounting, and needless to say it generated a major amount of conversation all over social media and in emails and phone calls to me. A few people pushed back on my thinking. I’m fine with that, as I know what I say won’t always resonate with everyone. […].
Blog pricing Professional SellingSkillsdiscountdiscounting price salesdiscounting' When you play the game of closing deals with the lowest price, you’re saying to yourself and to your customers that you don’t have a point of difference.
Regardless of what you’re selling, never forget the customer is buying you first. Blog Closing a Sale pricing Professional SellingSkills close closing discountdiscounting price' Sure, the customer may buy from you even if they don’t connect with you, but they will […].
What it comes down to is you’re selling on price. Here are 8 reasons why selling on price never works: 1. Blog pricing Professional SellingSkillsdiscountdiscounting price' Your current price (which you think is so […].
We think the quick quote will result in the quick sale. Blog pricing Professional SellingSkillsdiscountdiscounting price salesdiscount' We’ve all had calls like this and wow are they tempting. Quit kidding […].
Blog Closing a Sale pricing Professional SellingSkillsdiscount price salessalesdiscounting' What I found interesting is the rates he had to start with were not high at all. He claimed if his psychologist who […].
SECRET 5: Don’t offer discounts. In the end this is a pretty simple thing, yet so many salespeople still resort to offering a discount. This is the reason I tell many sales managers they should take all pricing authority away from their salespeople. Copyright 2014, Mark Hunter “The Sales Hunter.”
” Here are 5 reasons why you can and will sell more AFTER you raise your price: 1. Blog pricing Professional SellingSkillsdiscountdiscounting price prospect prospecting value' Customers will see you differently. A […].
To see what I mean, check out this video: Copyright 2013, Mark Hunter “The Sales Hunter.” ” Sales Motivation Blog. . Blog Closing a Sale pricing Professional SellingSkills closing a salediscountdiscounting price video video sales tip' With confidence and competence.
Blog Closing a Sale Consultative Selling pricing Professional SellingSkillsdiscountdiscounting leverage time price time' Time is an incredible asset for any salesperson and, for that matter, for the customer. The one who leverages time the best is going to be the one […].
Blog Consultative Selling Customer Service leadership pricing Professional SellingSkills competitor discountdiscounting price' When confronted with a competitor’s price that is ridiculously low, the last thing you should do is think about lowering your price. A price that is dirt cheap is many […].
If you don’t have solid eye contact when you deliver your price, your customer or buyer WILL take advantage of it and likely ask for a discount. To see what I mean, check out this video: Copyright 2014, Mark Hunter “The Sales Hunter.” ” Sales Motivation Blog. .
No, but like the vast majority of sales strategies, you have to know when and how to use it. The technique of ignoring the price increase can work effectively when the customer you’re selling to has demonstrated a less-than-assertive approach to the sales process. Copyright 2013, Mark Hunter “The Sales Hunter.”
The urge to cut your price to close a sale is something we all face, and for many salespeople, it’s almost a daily occurrence. Suddenly the urge to do something stupid just to close a sale is not nearly as strong. Copyright 2013, Mark Hunter “The Sales Hunter.” ” Sales Motivation Blog.
Blog pricing Professional SellingSkillsdiscountdiscounting margin margins price' I sometimes have used my phone calculator, but that’s not always easy to use and before long I’m coming up with a series of errors. The solution is an app that a salesperson I respect gave me. It’s called […].
If you get in a mindset that you can’t close a sale without discounting, you will consistently be shortchanging yourself on profit. You may think you’ll make up for this lost profit through quantity (more sales at a lower price). You discipline yourself to keep your sellingskills sharp.
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