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Appbuddy
DECEMBER 15, 2020
In the first two posts of our Holiday Reading Series, we looked at how 2020 forced email marketers to innovate and adopt new technology, and explored how email marketers have dealt with the emotional hardships of this year. Peak sales periods come with many challenges for retailers and marketers. What’s helpful to them?
Appbuddy
NOVEMBER 17, 2022
In preparation for my keynote address, I did some research into the Nordic email marketing landscape. marketing emails per week, around half of the five per week that’s more typical in North America. Tilbud ” (Offer), “ Rabatt ” (Discount), “ Ekstra ” (Extra), “ Lucka ” (Luck), and “ Du ” (You) are popular subject line keywords.
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Sales Hacker
JANUARY 16, 2020
With the right product in the right market, product led growth can be the key to unlocking very low customer acquisition costs. They may even offer incentives, like a discount for paying upfront, to make the expansion process more appealing. The salesperson in a PLG company is like a sherpa on Everest. Actions or events.
Appbuddy
DECEMBER 21, 2020
A person may be shopping for only one item but they want the discount code, so they provide a secondary address to receive the discount. Not only will you see that reflected in your KPI reports, Everest platform, or your email service provider reports, but mailbox providers (MBPs) will take notice, too.
Appbuddy
AUGUST 22, 2022
Most marketers know Q4 ‘tis the season they’re told to “send more email!” ” The final months of the year are a critical time for email marketers. Marketers need a more effective plan. . Let’s look at steps email marketers can take now to ensure a record-breaking peak sales season. .
Appbuddy
SEPTEMBER 24, 2020
According to a study executed by Epsilon, triggered email messages average 71% higher open rates and 152% higher click-through rates than “business as usual” marketing emails. Even more impressive, marketers who use segmented campaigns note as much as a 760% increase in revenue (Campaign Monitor, 2019). Social media integration.
Appbuddy
DECEMBER 7, 2020
It’s definitely different this year, and the seasonal promotions reflect a key email marketing theme of 2020 – less about offers and discounts, more about sharing useful information, and making real attempts to help people.
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