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When to Pivot from an Indirect to Direct Sales Model

SBI Growth

Hiring a direct sales team is expensive. A indirect selling model has plenty of benefits. Startup companies generally leverage channel partners to get instant scale without inheriting fixed cost. A fledgling company looking for additional capital to bring on headcount.

Scale 253
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The Key to Accelerating Your Sales Initiative

Force Management

The key to ensuring a return on the investment is increasing the breadth and depth of your engagement, ensuring long-term adoption and extending training to all customer-facing professionals, not just the direct sales team. This includes Lead Gen, Pre-Sales, Sales, Post-Sales, Channel, Marketing, and Product roles.

Lead Gen 112
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Training Incentives Are Vital in the Digital Sales Era

Sales and Marketing Management

These sales training/enablement incentive programs can be focused internally, (i.e., at a business’ direct sales team) or toward indirect sales channel partners (or both).

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Strategies For Mastering Sales Messaging — Feat. Dr. Jim Karrh

Sales Gravy

During his time as a CMO, Jim became frustrated with the sales team's inability to effectively communicate the brand’s core messaging to both their direct sales team and independent distributors.

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Three Simple Keys To Engage and Educate Your Channel Sellers

Bigtincan

So you’re a manufacturer with direct and indirect sellers. In general, you probably have pretty decent control over and insight into your direct sales team. However, capturing the mindshare of channel teams can be a brutal task.

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?? Create a Winning Inside Sales Team

Pipeliner

Many people don’t understand the difference between inside sales and outside sales. Things get even more confusing once you throw in terms like the direct sales team, and other expansions.

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Four Steps to Successfully Bringing Products to Market

SBI Growth

Direct sales team and channel partner communications and training complete. Website, social, digital media, postings to sales and channel portals. To be prepared is half the victory. Launch Readiness includes: Quality assurance and product testing validated. Marketing launch plans (global & local) finalized.