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Fred Catona, the pioneer of directresponse radio, shares the exact formula he used to take one client from a standing start to more than a billion dollars in sales in less than 18 months. Plus a goldmine of proven profit-making and sales-boosting strategies from many other top sales and marketing experts.
In my sales career, I have used Goldmine, ACT, Microsoft Access, Siebel CRM, Right Now Technologies, Netsuite and also Salesforce at three previous companies. He has had a successful career in new emerging markets, groundbreaking technology, online lead generation and directresponse advertising campaigns across multiple verticals.
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Commonly CRM, Goldmine, Salesforce, Excel, SPSS, PowerPoint, Office, SAP/Oracle, LexisNexis, HRSmart, Sageabra, MBAware, Synergy, and Word, were used to track my successes and those I directly impacted offering detailed areas of successful practices and areas of needed attention.
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