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Direct Mail Is Hot Again: 8 Ways to Write a Winning Sales Letter

Hubspot Sales

Think direct mail is an outdated sales tactic? Now's the time for Sales and Marketing to work together to create direct mail prospects can’t help but respond to. How to Write a Direct Mail Letter. To take that next step, however, your audience needs incentive -- usually a promo code or free gift.

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15 Real Estate Prospecting Tips for Reaching Your Market and Converting Customers

Hubspot Sales

You can get creative with how you share your business through referral programs to offer advocates incentives for promoting your business to others. Reach locals through direct mail. Direct mail is still an effective way to promote your listings and build relationships with potential prospects in your area.

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The Beginner's Guide to Video Sales Letters

Hubspot Sales

We'll discuss the evolution of the sales letter, the format of a video sales letter, and then finish by looking at software and examples to help you get started. Traditionally, sales letters are a piece of direct mail that explain the benefits of a product. Below, let's review software you can use to build a video sales letter.

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5 Reasons Why Account-Based Marketing Gives Better ROI

LeadFuze

Sign up today and we’ll give you a free trial so that you can see how much time and money this software saves you every day. ABM is more than just social media advertising, it also incorporates traditional marketing methods such as direct mail and email marketing. Importance of Account-Based Marketing.

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31+ Must-Have Tools to Automate Lead Generation

Sales Hacker

Lead generation falls into two key categories: Outbound lead generation: direct mail, email marketing, and cold calls. SalesHandy is software that lets businesses and sales teams automate and track their email outreach from Gmail and Outlook. You can handle email tracking, scheduling, or mail merge campaigns from one dashboard.

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The SaaS Playbook for Moving Up-Market

Sales Hacker

Enterprise buyers typically have a certain window of opportunity every year to buy a new piece of software. These enterprise features are usually the incentive for the company to purchase the bigger package. End users will start to use software and then the product will spread virally within an organization. Direct Mail.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

Pointclear

Christopher has served as editor-in-chief or senior editor with Meeting News, Corporate & Incentive Travel, and Life Extension. Click to start video at this point — Christopher references studies that show direct mail is increasing in popularity, and he comments this may be because the email inbox is so crowded today.

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