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Direct mail tactics for sales: Why physical mail still works, and how to use it

Nutshell

When you think of new marketing and sales strategies to boost your business in 2020, direct mail probably doesn’t come to mind. What Is Direct Mail? Direct mail involves sending letters, postcards, or other physical items to potential buyers and existing customers in order to compel a purchase or other action.

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Direct Mail Is Hot Again: 8 Ways to Write a Winning Sales Letter

Hubspot Sales

Think direct mail is an outdated sales tactic? Now's the time for Sales and Marketing to work together to create direct mail prospects can’t help but respond to. How to Write a Direct Mail Letter. To take that next step, however, your audience needs incentive -- usually a promo code or free gift.

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How Small Gifts Can Create Big Marketing Wins

Zoominfo

Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. Read on to discover how our successful direct mail gifting strategy generates demand and increases revenue (results included). The results?

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Sales Technology Category Research: The Leading Companies

Tenbound

Gifting & Sending Sendoso: A sending platform that enables businesses to send personalized gifts, eGifts, and direct mail to engage prospects and customers. Website PFL: Provides a tactile marketing platform that integrates digital marketing with direct mail and gifting solutions. Website 21.

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Lists and the Rest of the Story

Pointclear

That certainly does not incent list owners to make investments in list cleansing. They get away with it because in many cases the buyers of the list, which was used to send emails or direct mail, have no idea what percentage of the list got delivered. Finally, vendors simply get away with selling sub-optimal lists. Not a clue!

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Lists and the Rest of the Story

Pointclear

That certainly does not incent list owners to make investments in list cleansing. They get away with it because in many cases the buyers of the list, which was used to send emails or direct mail, have no idea what percentage of the list got delivered. Finally, vendors simply get away with selling sub-optimal lists. Not a clue!

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15 Real Estate Prospecting Tips for Reaching Your Market and Converting Customers

Hubspot Sales

You can get creative with how you share your business through referral programs to offer advocates incentives for promoting your business to others. Reach locals through direct mail. Direct mail is still an effective way to promote your listings and build relationships with potential prospects in your area.