Product Management University

MARCH 2, 2025

The biggest reason product manager demos need to be great has a lot more to do with internal stakeholders than any other audience. Sure, there are customer and prospect scenarios where great demo skills are highly beneficial for product managers, but most product manager demos are to internal audiences. Heres why it matters: 1.

Retention 52

Retention Course Competition Customer 52

No More Cold Calling

JANUARY 16, 2025

If your team is selling the same-old, same-old waywith standard demos and loosely veiled discovery questions like What keeps you up at night?then The Emotional Advantage in Referrals Building client trust is a challenge, but theres a simple solution for overcoming it. Use a trust-based sales strategy like asking for referrals.

Referrals 318

Referrals Face-to-face Call-back Decision Maker 318

Force Management

MAY 23, 2024

The product demo is an important part of any sales process, but they can also be a tricky stage to navigate while maintaining a value selling approach. The demo is a time to discuss both. We often advocate for sellers to move away from the 'features and functions' conversation in favor of discussing business problems and solutions.

How To 121

How To Conversion Sales Process Sales 121

The Pipeline

JULY 7, 2020

The proper demo, players, next steps, and more, another $10. There is an immediate opportunity to get a reward for the right demo or proposal. Each of those events was clearly defined, no ambiguity as to what each event looked like, and what it did not look like. Hard to confuse, no room for excuses. An approved proposal, $10 more.

Incentives 430

Incentives Incentive Commission Sales Qualified Lead 430

Sales and Marketing Management

NOVEMBER 9, 2020

From prospecting to discovery and demo calls, executives like CEOs and CFOs have become not just a name on an invite, but an active participant with plenty of questions and unique problems to solve. . Dive Into the Demo, Not the Deck. Neither demo nor deck is an opportunity to “do what we’ve always done.”

Buyer 334

Buyer Strategy Buyer Persona ROI 334

The Pipeline

OCTOBER 1, 2019

Demo – I’ve written about the fact that demo is a four-letter word , and it continues to be used as such. There is an unhealthy rush to demo that at best causes deals to go longer and longer, or die. The question is simple, do you belong to the camp that sees demos as a selling tool or the camp that sees it as a closing tool?

Objections 291

Objections Sports Up-Sell Buyer 291

Zoominfo

SEPTEMBER 24, 2024

Get a Demo ZoomInfo’s GTM Plays: Turning Signals into Action ZoomInfo’s own signals-based GTM Plays serves as a strong example of how to use signals effectively. They might use the following signals: Website Behavior: Tracking visits to specific product pages or the “Request a Demo” page.

Top of Funnel 130

Top of Funnel Ideal Customer Profile Marketing Buyer 130

Partners in Excellence

JANUARY 23, 2025

How many emails, how many calls, how many meetings, how many demos how many proposals, how many bathroom breaks……… And the gurus reinforce and intensify this. And every performance issue is addressed by running the numbers setting new goals; more emails, more calls, more meetings, more demos, more activity.

Segment 122

Segment Maximizer Margin Up-Sell 122

Mr. Inside Sales

JANUARY 22, 2021

3: If you like what you see next week in our demo, when would you ideally like to get started with something like this? For Demos: After you have presented the demo, you need to know: #1 “I know I’ve given you a lot of information, what questions do you have for me at this point?”. but the three above are crucial.

Face-to-face 287

Face-to-face Gatekeeper Licensing Decision Maker 287

Understanding the Sales Force

OCTOBER 6, 2024

I’m one of those AI SDRs – how’s that for a demo? This could help Bamboo HR’s pipeline grow like Bamboo. If you’re interested, grab a time here and we can show you. (P.S.

LinkedIn 329

LinkedIn Channels Hiring B2C 329

Understanding the Sales Force

SEPTEMBER 8, 2024

When salespeople present a minimum number of demos it is considered hitting a milestone. When half of salespeople hit quota it equates to strong sales performance across the team. When Sales Managers have any conversations with their salespeople it is considered coaching. The government is doing it too.

Government 341

Government Forecasting Pipeline Report 341

Zoominfo

DECEMBER 15, 2020

Crush Your Software Sales Demo and Convert More. Demos are a great way to bring in more prospects because they get to have a real-time experience with what you’re offering. Demos give you a chance to show off your brand, product, and culture all at once — it’s your chance to really shine! Read more: Overcoming Sales Objections.

B2B 237

B2B Trade Show Intent Data Buyer Intent 237

Mr. Inside Sales

JULY 20, 2021

Give better demos and presentations. This powerful CD (or MP3 Download) will instantly improve your ability to: • Get past gatekeepers. Connect with decision makers easier. Qualify prospects better and learn their buying motives. Overcoming objections easier. You do want to do that, don’t you? Click this special link to purchase!

Gatekeeper 315

Gatekeeper Decision Maker Face-to-face Licensing 315

Zoominfo

SEPTEMBER 1, 2021

Embed scheduling into your contact and demo forms. Integrating your calendar with your contact and demo forms lets your leads move the process forward themselves. In this demo pop-up, once a visitor completes the form fields, they have the ability to choose the time and day of their live demo.

Sales Qualified Lead 236

Sales Qualified Lead Inbound Lead Scoring Lead Rank 236

Hubspot Sales

AUGUST 26, 2024

Unlimited Availability Whether a prospect is responding to cold outreach or asking a question that arises after a demo, I try to be as responsive as possible. Summarize Meetings After a day of back-to-backs, your prospect might only have a hazy recollection of your demo or meeting.

Follow-up 122

Follow-up Lead Rank Lead Scoring Marketing Qualified Lead 122

Understanding the Sales Force

AUGUST 16, 2023

It would be the stone walkway equivalent of a salesperson starting with a presentation or demo. Most salespeople start with a demo, or some kind of monologue about capabilities. Doesn’t the same thing happen when a salesperson begins with a demo?

Sales Process 227

Sales Process Decision Maker Proposal Follow-up 227

Hubspot Sales

JULY 22, 2024

Prospect: Actually, this isn't a great time … Rep: Are you interested in a product demo of how we are in the magic quadrant? This is where you're going to ask them to attend a demo, or continue the conversation with an Account Executive, or take whatever next steps are part of your sales process.] Is this a priority for you today?

Cold Calling 111

Cold Calling Top of Funnel Inbound Call-back 111

The Pipeline

MAY 18, 2021

This a live demo, there will NO REPLAY. And this Thursday is your chance to find out, when Wendy demonstrates the system, specifically for business owners, sales managers and sales leaders that manage salespeople. Grab your seat now , invest 40 minutes in learning how to apply a proven method easy to assimilate and execute.

Hiring 305

Hiring Cold Calling Enterprise Enterprise 305

Sales Gravy

NOVEMBER 14, 2024

Key Takeaways: – Virtual Tastings as Sales Hooks: Virtual bourbon tastings became an effective "hook" to attract attendees to sales demos, webinars, and client meetings, increasing engagement and helping to break through typical sales communication noise.

Trade Show 98

Trade Show Advertising Advertising Webinar Metrics 98

No More Cold Calling

JULY 29, 2021

They just gave a demo and the standard pitch. They didn’t plan agendas, do their research, or even check the clients’ LinkedIn profiles to identify shared interests, connections, and similarities. Image attribution: Canva Studio ). Other reasons why salespeople fail to close sales include: The initial prospects were unqualified.

Closing 409

Closing Sales Qualified Lead Lead Rank Lead Scoring 409

Zoominfo

AUGUST 6, 2024

Make Every Seller Your Best Seller with ZoomInfo Copilot Request a Demo Best Practices for Optimal Results To maximize the effectiveness of your AI-generated emails, follow these best practices: Proper Naming of Offerings: Clearly identify your product in the offering name. Sell Smarter. Win Faster.

Scale 130

Scale Buyer Intent Intent Data Intent 130

Tenbound

JANUARY 28, 2025

– Vendor Websites: Explore feature lists, case studies, and demo videos directly from vendors. Step 5: Request Demos and Trials Most vendors offer free trials or live demos. . – Peers and Networks: Consult colleagues or industry groups for recommendations. Join Tenbound Plus to find the best peers.

Sales Technology 91

Sales Technology Software Software Vendor 91

Zoominfo

JANUARY 15, 2021

To be actionable, your content must make tactical use of calls to action, offers, promotions, demos, and free trials that move prospects along the buyer’s journey. A lead magnet can be anything from gated content like ebooks, whitepapers, e-newsletters or consultations, to free product trials, free tools, demos, or samples.

Paid Content 264

Paid Content Lead Generation Lead Rank Lead Scoring 264

Zoominfo

MARCH 8, 2021

Like many B2B SaaS businesses, this company has a product demo as part of its marketing and sales funnel. They also find that their sales team isn’t using their time optimally — giving demos to unqualified leads, and not being quick to follow up with their ideal leads either.

Lead Qualification 246

Lead Qualification Ideal Customer Profile Sales Qualified Lead Lead Rank 246

Zoominfo

FEBRUARY 11, 2025

Make Every Seller Your Best Seller with ZoomInfo Copilot Request a Demo Stop Blaming Sales Reps for Bad CRM Data Every sales leader has heard the same complaint for years: “Our CRM is a mess because reps dont enter good data.” Sell Smarter. Win Faster.

Strategy 147

Strategy Scale Marketing CRM 147

Sales Hacker Training

OCTOBER 11, 2024

Whether it’s a live demo or a training session, people need to see best practices in action. Avarra – announced their launch and delivered a live demo at the GTMfund annual retreat. That’s where the 4 Ds come in: Define : Clearly define what good looks like (WIGL) for each behavior, skill, and process. Document : Write it down.

Sales Leadership 119

Sales Leadership Lead Rank Scale Marketing Qualified Lead 119

Sales Hacker

DECEMBER 3, 2024

We worked with their team to create an interactive demo page. Maybe you think you know Apollo, maybe you’ve taken a look at them in the past but I’ve looked under the hood recently and if your goal is to reduce and simplify your tech stack AND have best in breed data layered in with AI – they would be at the top of my list.

LinkedIn 104

LinkedIn Revenue Sales Automation Buyer 104

Mr. Inside Sales

FEBRUARY 5, 2021

Before you get on your high horse and tell me you wouldn’t be caught dead using a script, consider: If I were to record your prospecting and demo calls for a week, and then transcribe what you say, what would I get? Your script. You see, even if you think you would never use a script, the truth is, you already are! And prospects like that! #2:

Face-to-face 258

Face-to-face Sales Qualified Lead Hiring Gatekeeper 258

Sales Hacker

NOVEMBER 26, 2024

We worked with their team to create an interactive demo page. Maybe you think you know Apollo, maybe you’ve taken a look at them in the past but I’ve looked under the hood recently and if your goal is to reduce and simplify your tech stack AND have best in breed data layered in with AI – they would be at the top of my list.

Customer 108

Customer Compensation Churn LinkedIn 108

Partners in Excellence

JANUARY 7, 2025

.” The seller persisted, “In organizations like yours, we see them getting the greatest benefit from these capabilities… Perhaps to give you a better understanding of how these features help you, we can arrange a demo.” We can show you how to do this in a demo… ” I’ll stop here.

Account 127

Account Research Lead Scoring Lead Rank 127