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Training & Coaching. SAP Customer Experience. Global Revenue Enablement & Training Manager. Director of Training & Sales Enablement. Head of Sales Training & Enablement. Training & Coaching. We’ve broken the list down into categories of expertise for your convenience. Leadership.
Demandgeneration – Top of funnel, content marketing, social publishing. We did a content audit at SAP and found that over 60% of the content created by marketing – for one product area alone – was never used by anybody.’’. Michael Brenner, Head of Strategy at Newscred on his experience at SAP. Marketing roles.
Scott Olrich: I see myself as a demandgeneration person through and through. Every one of those front office platforms — think about Sales Force, or back office, like SAP, Work Day, Service Now — they all intersect with one thing: agreements and agreement processes. That’s fantastic.
Some of their most useful features are campaigns for demandgeneration and sales acceleration. Datahug (SAP Sales Cloud) Sometimes, the very process of using the tools that help you sell takes away valuable time you can otherwise spend for customer engagement, training or deal closures.
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