Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

Demand Generation Agencies 204

Demand Generation Agencies Demand Generation Targets Demand Generation Social Media 204

Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Targets Demand Generation Social Media 130

The Pipeline

MARCH 28, 2011

There is a remedy, the logical one is fire them, but I know that’s not fashionable these days. Demand Generation. If you don’t have it in you to do the right thing, you can re-establish expectations around the activity in question, develop a mutually agreed on plan, including targets, timelines, metrics and review process.

Pipeline 220

Pipeline Twitter Hiring Territories 220

Zoominfo

NOVEMBER 14, 2023

NetSPI is a digital security company, offering a comprehensive suite of solutions that stimulate real-world, sophisticated attacks, prioritize critical vulnerabilities, and provide actionable, contextual remediation guidance.

Account Based Marketing 147

Account Based Marketing Scale Strategy Marketing 147

SBI

SEPTEMBER 13, 2018

Fortunately, increasing live interactions – whether virtual or in-person – has an easy remedy, and for many, it starts with the scheduling of an appointment. Given the findings of TimeTrade’s recent buyer experience survey, sellers would be wise to adopt a hybrid engagement approach that blends both digital-only and human interactions.

B2B 126

B2B Demand Generation Agencies Survey Remedy 126

Mereo

JUNE 24, 2021

The major offenders have not been in sales and marketing either, where metrics, pipeline and demand generation reviews abound and are, anecdotally, probably more tuned-in to the data and related analytics. Monitor and measure your progress against goals, tracking key metrics and doing remediation as needed.

Government 93

Government ROI Revenue Remedy 93

Pointclear

AUGUST 18, 2015

Building a lead-to-revenue process that results in real revenue transformation requires more than temporary remedies. It is a deep dive into key areas of your process: Lead and demand generation. Did you hit your sales goals? If you did, have you been able to sustain performance? Data quality. Nurturing workflows.

Lead Rank 100

Lead Rank Lead Scoring Revenue Marketing Qualified Lead 100