Demand Generation Presentation Training 
SBI Growth
DECEMBER 12, 2012
These agencies claim benefits of having a team of highly trained and college educated writers. Internal resources are the hidden gem that can be leveraged and trained to produce the content that buyers seek. It’s a fact; the content being produced by the internal team is selling when a rep is not present.
The Pipeline
DECEMBER 16, 2011
The REAL Problem with Sales Training. Stored in Guest Post , Productivity , Sales Leadership , Sales Success , Sales Training , e-book , execution. It seems that every week we are being told that sales training is not working in a very high percentage of cases – 85-90% was one statistic I read just yesterday. JF Corporation.
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The Pipeline
SEPTEMBER 19, 2011
25% Increase in Sales Training ROI – Sales eXchange – 115. Some aspects of sales training are easy to measure others not so, but it is a fair question when I am asked what they can expect from an ROI standpoint. Companies have shown selectivity with other training or development programs. Given that, why train them?
SBI Growth
NOVEMBER 23, 2013
An isolated week of training won’t work either. They’ll need training and reinforcement on coaching. Presentations, sell sheets, and demand generation all need to be updated with Challenger messaging. They want their customer interactions to deliver more value. Is marketing aligned with this new methodology?
SBI Growth
OCTOBER 30, 2012
Training sales to sell new products. They help create sales enablement tools, sales value prop messing, demos and presentation decks to ensure the success of your sales team. Pipeline Creation – Demonstrated results from Demand Generation, Inbound Marketing & Content Marketing campaigns. New customer revenue.
SBI Growth
NOVEMBER 6, 2013
Generates meetings with decision makers inside of your target prospects. Role of Marketing: Training and quick reference guidance on social selling best practices. First and foremost is your team’s ability to drive effective Demand Generation results. At the six month milestone, present your team’s assessment to the CEO.
SBI Growth
OCTOBER 14, 2013
When trained and armed with the battle-tested tools, an Internal Content Marketing team can produce high quality demand generation content consistently. It’s a fact; the content being produced by the internal team is selling when a rep is not present. It’s in a sense, a new capability in your team.
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