Remove Demand Generation Remove Marketing Remove SugarCRM
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Unlocking the Power of Marketing Account Intelligence Software

Zoominfo

This is the value of marketing account intelligence software. By leveraging the power of data and advanced analytics, marketers are able to develop targeted lists of accounts that perfectly align with their ideal customer profiles. This not only maximizes ROI, but also minimizes wasted time and resources on low-potential prospects.

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Demand Generation Marketing

SugarCRM

The post Demand Generation Marketing appeared first on Salesfusion. Best Practices Nurture Marketing'

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Resources to Guide Your Marketing Automation Platform Decision [with Bonus]

SugarCRM

With a lot of information available from just about everywhere, we wanted to make it simple for you to find what you need to consider when selecting a marketing automation platform. We’ve pulled together resources to help guide you along your journey with marketing automation platforms, whether you’re considering, switching, or buying.

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Webinar Replay: SugarCRM® Acquisition of Salesfusion – What it Means for You

SugarCRM

SugarCRM has acquired marketing automation innovator Salesfusion. This is exciting news and key to our mission to create truly differentiated, market-driven customer experience management solutions. If you missed our webinar on the benefits of the Salesfusion acquisition, be sure to watch the replay, which is now available here.

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How Marketing Automation Can Improve Your CRM Deployment

SugarCRM

Marketers use various tools and technologies in the digital marketing world, and marketing automation is necessary to succeed. Historically, marketing was the “other” technology that existed outside of CRM, even though 2 out of 3 marketers believe that data-based decisions are more effective than gut instincts. .

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5 Ways to Better Leverage Your CRM Data for ABM

SugarCRM

Something all B2B marketing and sales teams have in common is an abundance of CRM data and challenges around how to make the most of it. There are so many ways to leverage your CRM data—especially in Account Based Marketing (ABM). Email Marketing Segmentation. Alignment Around Unified Data.

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5 Core Lead Management Features Your CRM Needs

SugarCRM

Although, traditionally, lead management is associated with lead generation, this blog post will mainly focus on how lead management features inside a CRM can break down siloes and create marketing and sales alignment within an organization. Still, usually, these are included in dedicated Marketing Automation software.