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The Lead Generation Strategy Guide

Zoominfo

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What is Lead Generation? What is a Lead? Inbound Marketing.

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Why Sales Rejects Quality Leads?

SBI Growth

Make sure the leads don''t actually stink. Your demand generation team may be high-fiving themselves for activity, not results. It’s easy to pad demand generation numbers with bulk buys. If you find a nice mix of A/B/C leads, then your efforts are on target. Assess Demand Generation Best Practices.

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Poor 'Quality' Marketing Leads for the Dumpster?

SBI Growth

Make sure the leads don''t actually stink. Your demand generation team may be high-fiving themselves for activity, not results. It’s easy to pad demand generation numbers with bulk buys. If you find a nice mix of A/B/C leads, then your efforts are on target. Assess Demand Generation Best Practices.

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The Lead Generation Strategy Guide

Zoominfo

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What Is Lead Generation? What is a Lead?

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6 Ways to Improve Your B2B Sales Prospecting

Zoominfo

Sales prospecting—a common source of misery for most sales reps—is a critical aspect of selling for nearly all businesses. Think about it—how much more selling could you do if you weren’t wasting so much time? If you’re ready to prospect more effectively and spend more time selling, keep reading. Nurture Relationships.

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The Pipeline ? 3 Lead Generation Myths That Will Clog Your Sales.

The Pipeline

Sign up for our Email Newsletter. The water backs up and nothing moves through. Leads are Qualified. A name is not a lead. 3 Lead Gen Myths That Clog Your #Sales Funnel [link] by @ReferralSales @revenuedoctor @jillkonrath @renbor #B2B. A Random Walk Up Sales Street. Demand Generation.

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[VIDEO] 40% more Demos & 2.5x bigger ACV: The Results of Our Account-Based Everything Experiment

DiscoverOrg Sales

We decided that ideal companies shouldn’t be too big – between 100 and 500 employees – and preferably sell technology products like an applicant tracking system. The higher up in the org chart someone is, the closer they are to a decision maker. And 50% responded by saying that they would like direct follow up!