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Account-Based Marketing Software: Top Tools to Target Your Accounts

Zoominfo

Account-based marketing (ABM) is not a new discipline, but the tools that help fuel successful ABM are constantly evolving. ABM software tools tend to have similar capabilities and characteristics. But finding the right tool for your business and budget takes research and careful evaluation.

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2 Years After Launch, ZoomInfo is a Leader in the Gartner® Magic Quadrant™ for ABM

Zoominfo

When we launched ZoomInfo Marketing in 2022, our goal was to bring ZoomInfo’s unparalleled B2B data and insights to demand generation and marketing teams. Built for Speed: Execute quicker with ZoomInfo’s fast onboarding and integrations with key ABM tools and platforms.

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50+ Best Lead Generation Tools in 2023 (Ranked & Rated)

Sales Hacker Training

Here’s a list of the best lead generation tools on the market today. These solutions range from CRM tools to exit-intentlead capture to sales management tools to marketing software and beyond. We’ve broken down the best lead generation tools into four distinct categories.

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MarketingOS: Account-Based Marketing Fueled by Unmatched Data

Zoominfo

But despite the rapid adoption of ABM tools, its promise remains largely untapped. Now when you create an audience for a campaign, you can use a successful combination of ZoomInfo’s third-party data, such as intent signals, and your first-party data, such as website visitors. The reason? At ZoomInfo, we’re changing that.

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B2B Lead Generation: The Ultimate Guide

Zoominfo

B2B lead generation, often shortened to lead gen, is the lifeblood of a healthy business. The goal is to make such a strong impression and business case that B2B leads show high purchasing intent, and sales can engage and eventually convert them. Why Invest in B2B Lead Generation?

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The Definitive Prospecting Guide for Sales Management to Grow Pipeline

Vengreso

It means using every sales strategy, every tool and every channel to engage and connect with prospects. It also includes teaching our sellers to leverage correctly, all of the remote sales tools available to us for an omnichannel approach to prospecting. Lead Generation versus Sales Prospecting. Omnichannel Prospecting.

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