Remove Demand Generation Remove Inside Sales Remove Marketing Qualified Lead
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Why Marketing Should Own Inside Sales (and why they shouldn’t)

A Sales Guy

The increasing trend of having marketing take over the MDR or lead qualification role of inside sales has been hotly debated and tested in recent months. I still think it’s a good idea, but needs certain expectations and circumstances across sales & marketing to work long-term. Revenue responsibility.

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Are You Maximizing the Yield of All Leads that Enter Your Funnel?

InsightSquared

Whether your sales and marketing teams are crushing their numbers or they are struggling to generate sufficient pipeline, there is always a desire for more leads at the top of the proverbial funnel. At better-aligned organizations, you’re likely having conversations about improving the conversion rate of your leads.

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PowerViews with Michael Brenner: The Battle for Customer Attention

Pointclear

At SAP, Michael’s challenge is to transform social business and content marketing to reduce cost-per-acquisition of new customers. Michael is also the author of B2BMarketingInsider.com , where he discusses content marketing, demand generation, mobile strategy, and sales alignment to name a few.

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Thanksgiving and Gratitude, in our own Words

DiscoverOrg Sales

I’m grateful and humbled by the opportunity to lead DiscoverOrg and bring opportunities to the people around me. Jessica Williams, Inside Sales, Thales eSecurity. Thank you for making my lead life easier! Melissa Warner, Senior Director, Global Sales Operations, CoreOS. Daniel Rich, Sales Development Rep.

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25 Must-Read Sales Blogs

Zoominfo

Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor. According to the Factor 8 website, Factor 8 is an award-winning inside sales training and consulting firm catering only to inside sales. How could we not include our own sales blog on this list?

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3 Tips to Reengage Stalled Marketing Qualified Leads Fast

Markempa - Inside Sales

Longer selling cycles and stalled deals are impeding sales funnels everywhere.

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25 Must-Read Sales Blogs

Zoominfo

Top 25 Sales Blogs for all Sales Professionals. 1. Factor8: Your Inside Sales Advisor. According to the Factor 8 website, Factor 8 is an award-winning inside sales training and consulting firm catering only to inside sales. How could we not include our own sales blog on this list?