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We asked Jake Shaffren, DiscoverOrg’s Director of Sales, and Nina Wooten, our Director of DemandGeneration, about their favorite tips for generatingsales leads at trade shows and events. Nina Wooten, Director of DemandGeneration. contacts/companies that are a great fit for your product or service.
Here’s the thing: Outbound lead and demandgeneration strategies WORK. Walk into any fast-growing company or recently IPO’d technology company: You can’t find ONE that doesn’t go outbound. Outbound selling is the way you scale your business, the way to grow your company in a scalable, strategic, proven way.
Here’s the thing: Outbound lead and demandgeneration strategies WORK. Walk into any fast-growing company or recently IPO’d technology company: You can’t find ONE that doesn’t go outbound. Outbound selling is the way you scale your business, the way to grow your company in a scalable, strategic, proven way.
Outbound lead generation is the process of directly reaching out to individuals that fit your ideal customer profile. All of your marketing and sales efforts are centered around pushing your product or service to your target audience, rather than pulling them in through inbound lead generation. OutboundSalesTeam.
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