Remove Decision Maker Remove Incentives Remove Training
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Sales Challenge: Gaining Access to the Decision-Maker

Carew International

One of the most significant challenges for any sales professional is gaining access to the ultimate decision-maker(s), particularly when we have a contact who engages us in our sales effort, but he or she is not making the final decision. A lack of direct access to the decision-maker is frustrating for many reasons.

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4 Tips for Selling to the Social Savvy Buyer

Zoominfo

We know B2B decision makers are using social media to inform their buying decisions. In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). Be authentic and offer value.

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Unleashing the Power of Frontline Sales Management, Part 3: Institutionalizing Sales Management

Sales and Marketing Management

Provide meaningful training. In our first article, we observed that when sales performance is below expectations, leadership tends to direct attention and training dollars on poor-performing sales reps, leaving managers to fend for themselves. Create incentives that drive the right behaviors.

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Your Sales Kick-Off Meetings Are a Waste of Time!

Igniting Sales Transformation

That includes new product announcements, product feature training, product demos, reviews of marketing materials, or execs who feel their title justifies air time with the sales force when it doesn’t. Use your SKO time to train your sellers how to be better at selling; otherwise scrap the meeting. Lack of training?

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12 Ways to Handle Sales Pressure

Zoominfo

It’s also reported that, when a person suffers from stress, they’re unable to access previous knowledge or training and instead resort to an automatic response—typically shutting down, quitting, or losing confidence. Start small, and expand your incentive program as you learn and grow. Are they overwhelmed with leads? Hire new talent.

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Drive sales innovation by bottom up entrepreneurialism

Sales Training Connection

Accenture surveyed 600 corporate employees, 200 corporate business decision makers and 200 self-employed individuals in the United States to better understand how the workforce views the importance of entrepreneurialism and how companies support idea generation. ©2014 Sales Momentum ®.

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No One Wants Your Cold Calls

No More Cold Calling

I’ve heard it takes at least seven to 10 touches for sales teams who cold call and cold email prospects to connect with decision-makers. Because decision-makers don’t take cold calls or respond to cold emails. Guess what decision-makers do with those? When you get referrals, you get meetings with one call.