Sales and Marketing Management
DECEMBER 16, 2019
Author: John DiJulius The vast majority of business leaders will agree that customer service is critical to their success. However, most haven’t done what it takes to be a world-class customer service organization. . If the answer is a contact center supervisor or director of the customer service team, they’ve missed the mark. . .
Sales and Marketing Management
DECEMBER 14, 2020
My answer: sales training initiatives. We’re currently in what some might consider the golden age of sales training initiatives. Sales training has grown in importance in the past decade. A closer look at a sales training incentive program. In the COVID-19 era, online training and certifications have skyrocketed.
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SBI Growth
MAY 13, 2020
In an increasingly commoditized marketplace, what are you doing to ensure one of your biggest differentiators is setting you apart from your competitor’s customer experience? Do you have a purposeful end to end strategy for acquiring, onboarding, and training this.
Understanding the Sales Force
SEPTEMBER 21, 2020
Most companies don't understand that crappy customer service is really a sales issue. When a company's customer service is thoughtful, helpful, kind and thorough, that great customer service actually serves the sales organization. It becomes easier for salespeople to renew accounts, cross-sell, up-sell and succeed.
Speaker: Daniel Quick, Head of Customer Education, Asana
Every day, customers are faced with a multitude of different, often competing, priorities and your training program is no exception. Therefore, it’s critical that both your content and your learning experience are highly engaging, especially when training is voluntary, as it often is for customers. Can't make it?
Sales and Marketing Management
FEBRUARY 12, 2020
Author: Umberto Milletti All trends point to 2020 being more focused on the B2B customer, with data and insights as the key to understanding their needs. Marketing and sales have switched to account-based everything, which crystallizes focus on the customer. Customers have more power and more information than ever?—?they
Anthony Cole Training
AUGUST 26, 2021
The bank CEOs we work with know they know that a banking sales training approach will help them by putting a structure in place for all to follow. In this blog, we discuss the 5 keys to choosing and implementing a better banking sales training program.
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Online product sales training: Are you ready? If you’re trying to train all your sales reps while minimizing costs, an online training platform can help you do more with less. To effectively train all your sales reps on your products, how do you: Compete for the engagement of busy sales reps?
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Sales engagement takes a broad view, leveraging process, tools, training, and a host of other capabilities to ensure that your efforts align with each prospect along their buyer journey. Critical training and coaching tips. You will learn: What sales engagement is. Effective communication techniques. How to build an effective cadence.
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Read "The Essential Guide to the Buying Experience of the Future" to find out how to empower your customer-facing teams and thrive in modern selling environments. You’ll learn how to: Scale training and coaching with modern technology. But how do you prepare your sales teams to do that? Provide value in buyer engagements.
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Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.
Speaker: Chrissy Irvine, VP Customer Success, SmashFly, and Hannah Leary, Customer Success Operations Specialist, SmashFly
Whether it’s standing in line at the grocery store or in their Customer Education program, it’s no secret that today’s customers often seek out self-service options. Self-service options enable students to engage with training on their terms - at a time, location, and pace that works best for them. Can't make it?
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Customer meetings will be harder to schedule, sales rep turnover will be higher, and traditional Product Sales Training (Lunch ‘N Learns, Demo Days, Sales Meetings) will be tougher to execute. In 2022 sales management challenges will grow. Understanding the options. Assessing the need. Criteria for selecting a platform/vendor.
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The best organizations leverage professional sales training programs to impact demand generation, discovery, conversion from demos, pipeline velocity, deals won, and deal size. But where do you begin the process of identifying the right training partner? How do you identify the right training methodology, focus, and application?
Speaker: Jonathan Carlson, Senior Director of Marketing, Allego & Jake Miller, Senior Product Marketing Manager, Allego
Imagine if you could go back and review every phone or video conversation at your company: training sessions, conferences, sales calls - anything and everything - and have a teachable analysis ready almost instantly. Enhance experiences for groups across the organization, from prospects to customers to employees.and much more.
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