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Selling to the Enterprise Customer vs. the SMB Market: 3 Key Skills

SBI Growth

For example, if you target the small- and medium-sized business market (SMB) and now want to target enterprise customers thats where the money is you need to rethink how you sell. Enterprise and SMB selling are fundamentally different, and each requires its own sales process, metrics, and unique selling skills.

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The Science of Basic Selling Skills

Bernadette McClelland

And as would have it on social, there was a plethora of responses, from which I randomly collected this bakers dozen: 1. Understand your customer’s business issues and what they want. 4. Make your key objective to help the customer, not to close a sale. 2. Ask intelligent and strategic questions. Solve their problems.

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The Worst Kind of Customer…

The Sales Hunter

Your hesitation in feeling great is knowing you had to give the customer a discount to close it. In your mind you feel the discount was necessary, due to the pressure the customer was placing on you. Blog pricing Professional Selling Skills customer discount discounting price' Little […].

Discount 250
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5 Ways to Avoid Stupid Customers

The Sales Hunter

Not all customers are good customers. In fact, there are some customers who are just plain stupid. As a public service, I’ve come up with 5 things you can do to avoid dealing with stupid customers. Don’t sell on price. Stupid customers are good for one thing. ” Sales Motivation Blog.

Customer 278
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11 Tips to Build an Effective Customer Relationship

The Sales Hunter

Having an effective relationship with the customer can go a long ways to closing the sale and, more importantly, to closing sale after sale through an […]. Blog Customer Service Professional Selling Skills customer relationships sales relationships' This applies whether it be B2B or B2C.

Customer 255
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Should I Talk About My Competitors with My Customers?

The Sales Hunter

How should I talk about my competitor when asked by a customer? Blog leadership Professional Selling Skills integrity lead leader sales leadership' This question comes up in many different forms, but the issue is the same. The quick answer I give to people when asked this question is, “No, you shouldn’t talk about them.”

Customer 276
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Which Hurts Salespeople More: A Lack of Confidence or Poor Selling Skills?

The Sales Hunter

When this is your mental state, regardless of your selling skills, you will never be effective. Because customers know when you’re going through the motions. Your customers will not have confidence in you until you first have confidence in yourself. Give me a person with great selling skills and I’ll say, “fine.”